Feb 2019 – Apr 2021 · 2 yrs 2 mos · London Area, United Kingdom

• Helping more startups and small businesses hear about the most affordable social media scheduler designed specially for SMBs through:
• creating a documented content marketing strategy, planning paid and organic marketing activities (content resharing, social media listening using Brand24, email marketing), setting and monitoring KPIs, measuring results using Google Analytics and Social Media Insights
• hiring and managing marketing professionals: Social Media Managers, Copywriters, Facebook Ads Specialists, Google Ads Experts, Graphic Designers
• setting up and optimising email marketing drip campaigns
• doing Competition and Keyword Research, optimising blog content for search engines, creating new blog content optimised for low-difficulty keywords
• A/B testing Facebook ad campaigns
• managing the marketing budget

May 2017 – Oct 2018 · 1 yr 5 mos · Ningbo-Zhoushan Area

• Find in China is an online directory of local services, venues and events on a map in English designed for the expat population in China. Together with other local websites for expats we are creating the largest database of information and socialising opportunities for foreigners in China, as well as a nationwide discount card. [Acquired October 2018]
• Responsibilities:
• Designing a web-app - map-based directory of venues, ser-vices and events in China
• Front-end project management – liaising with the front-end developer to produce the desired results in terms of design, functionality and user-experience, and with the back-end pro-ject manager
• Business development and general management - searching for joint ventures and collaborations to grow our database of point of sales and events quickly (we launched with over 1000 POSs across China), social media marketing

May 2016 – Jul 2016 · 2 mos · Greater Nanjing Area

• Leading an in-country presessional course for students of Nanjing University of Science and Technology
• Teaching Academic Study Skills

Oct 2015 – Jun 2016 · 8 mos · Greater Swansea Area

• Teaching (Polish) Translation and Interpreting MA students:
• Module: Advanced Translation)
• Module: Public Service Interpreting: Local Government Option
• Supervision: Translator's Tools
• Material, test and examinations development

Jan 2015 – Jun 2016 · 1 yr 5 mos · Greater Swansea Area

• Runner's Delight was an innovative brand of functional porridge designed especially for runners.
• Responsibilities:
• Designing and launching a sports nutrition product for runners
• Assisting in branding, social media and influencer marketing

May 2013 – Present · 12 yrs 10 mos · Greater Swansea Area

• Boutique language agency helping SMEs sell more through great content on international markets
• Content marketing: translating, localisation and copywriting of SEO blog content, articles, website copy, newsletters etc.
• International Social Media management
• Responsibilities:
• Developing and marketing new service packages and new in-formation products
• Supervising development of content marketing strategies and SEO content for our clients that bring results – e.g. ranking on 1st page in Google for competitive keywords, growing Twitter following to 3500 in 4 months

Aug 2012 – Mar 2013 · 7 mos · Dundalk, Ireland

Mar 2012 – May 2012 · 2 mos · United Kingdom

• managing relations with contributors:
• contacting influential bloggers attracting large numbers of followers with commissions for film / TV series reviews and content writing;
• providing writers with updates on new releases, writing opportunities, etc.
• keeping submission deadlines

Jan 2012 – Mar 2012 · 2 mos · Greater Cambridge Area

• - writing a weekly series of satirical columns

Nov 2011 – Dec 2011 · 1 mo · Greater Cambridge Area

• researching and writing news stories related to the University of Cambridge
• conducting telephone and face-to-face interviews with sources
• obtaining photocopy materials

Aug 2011 – Dec 2011 · 4 mos · Poland

• researching press releases on new investment for an online real-estate search engine and magazine
• writing news articles on real estate and new investment in Central Poland
• conducting telephone interviews with investors, local authorities and press agents

Feb 2011 – Mar 2011 · 1 mo · Germersheim, Rheinland-Pfalz, Germany

• researching and writing articles for a German local newspaper
• conducting interviews with sources
• arranging meetings
• assisting editors on the sites of major events
• preparing briefs for editorial meetings
• taking part in everyday's edition's evaluation meeting

Feb 2010 – Jun 2010 · 4 mos · Warsaw Metropolitan Area

• writing articles in English on new legislation and political news influencing business environment in Poland
• conducting telephone interviews with sources
• sending out e-mail enquiries to companies, local authorities, NGOs, governmental agencies and MPs

Feb 2010 – Jun 2010 · 4 mos · Warsaw Metropolitan Area

• researching and writing stories on new investment in Poland
• conducting telephone interviews
• obtaining copy material

Nov 2008 – Apr 2011 · 2 yrs 5 mos · Warsaw Metropolitan Area

• - writing editorials and features on higher education policy, job market and graduate opportunities for Poland's largest student magazine

Jan 2008 – Jan 2009 · 1 yr