Dec 2023 – Dec 2024 · 1 yr · Remote

• OpenEnvoy is the Applied AI platform that unifies payables, contracts, receivables, and transactions to free up Finance teams from excess clerical work. OpenEnvoy lets companies use AI to reconcile in real time, eliminating errors and fraud to improve operating efficiency and cash flow with minimal change for IT and trading partners.
• With OpenEnvoy, customers have identified more than $367M in potential losses.
• Key Achievements:
• 1. Led marketing and revenue operations (RevOps) initiatives, orchestrating HubSpot, and marketing technology ecosystems to optimize go-to-market workflows and drive campaign performance.
• 2. Delivered executive-ready reports and insights that strengthened board visibility and guided growth strategy and investor discussions.
• 3. Built and maintained core reporting frameworks (pipeline reviews, performance dashboards, board-prep decks) that became the foundation for data-driven decision-making across leadership.
• 4. Owned end-to-end campaign execution from email sequences and landing pages to analytics ensuring measurable impact on pipeline growth and demand generation.
• 5. Simplified and automated complex processes in marketing operations, improving efficiency, accuracy, and speed of execution for the team.
• 6. Acted as a trusted advisor on email strategy, MarTech vendor selection, and demand-gen tactics, influencing key GTM initiatives beyond core responsibilities.
• 7. Played a pivotal role in team building and collaboration, leveraging network connections and fostering cross-functional alignment within marketing and sales.
• 8. Recognized for attention to detail, efficiency, and reliability, consistently being the go-to resource for campaign operations and revenue performance.

Oct 2022 – Dec 2023 · 1 yr 2 mos · Bengaluru, Karnataka, India

• Hevo offers a No Code Data Platform to unify all the data across different systems and applications. Companies can now make all their data accessible to decision-makers without putting in, any engineering development effort.
• Key Achievements:
• 1.) Set up all new initiatives in Marketing for FY'23 - Lead Scoring, Clearbit Enrichment, Drip Campaigns, Scheduling a Demo, and Website Chat.
• 2.) Set up and handle the tech stack for both marketing and sales - HubSpot, Clearbit, Zapier, Semrush, WordPress for CMS, VWO, Full Story, Apollo, and Lusha. Including tools budget.
• 3.) Came up with low costs in-house solutions like Schedule A Demo, leading to direct meeting bookings for the team thus saving $50k+ in tools cost.
• 4.) Build a systematic route engine by reducing the lead route time from 3 hours to 15 minutes. This results in faster time to reach out from the Sales team.
• 5.) Built dashboards for the Marketing, Sales, Customer Success, and Leadership team highlighting the funnel leakage, gaps, and opportunities.
• 6.) Became a bridge of communication between the Marketing and Development / Design teams streamlining the process efficiently.
• 7.) Worked closely with Performance marketing and analytics teams to Identify red flags, gaps & areas to improve to drive more conversions for both Linkedin and Google Ads.

May 2020 – Oct 2022 · 2 yrs 5 mos

• Airmeet is an all-in-one platform for community managers, marketers, entrepreneurs & educators to host interactive virtual online events that feel as real and authentic as in-person events.
• Key Achievements:
• 1.) Managed a team of two website developers and built a smooth process for the marketing team.
• 2.) Helped improve website performance, and organic SERP resulting in more conversions.
• 3.) Integrated HubSpot across all the lead gen forms to gain visibility of all leads.
• 4.) Worked closely with the in-house events marketing team to provide them visibility for the leads and pipelines generated from the events.
• 5.) Handled the Email marketing channel as list management across different segments.
• 6.) Setting up Chili Piper to reduce friction & avoid missed bookings.
• 7.) Marketing data analysis & fixing attribution issues across systems.
• 8.) Built the scoring model & analyzed the threshold value for good & bad/cold leads.
• 9.) Setting up the outbound engine & enabling ABM campaigns.
• 10.) Creating reports & dashboards in HubSpot for both outbound function and inbound.

Feb 2019 – Nov 2019 · 9 mos

Aug 2018 – Apr 2020 · 1 yr 8 mos

• Rainmaker is an e-learning company focused on delivering high-quality PoSH (Prevention of Sexual Harassment) training & compliance for enterprises.
• I manage Rainmaker's growth end-to-end including:
• 1. Lead Generation
• 2. Search Engine Optimization
• 3. Google Search Ads
• 4. Social Media
• 5. E-Mail & Newsletters
• 6. Special projects & campaigns
• One of the key project that I have worked on is "Safe Places to Work Survey 2019".

Jun 2018 – Apr 2020 · 1 yr 10 mos

• Acquired by Airmeet in April 2020*
• Travel, Work & Live Anywhere with Interesting, Like-Minded People
• The Remote Life is a remote work program that brings together professionals, freelancers, and entrepreneurs to work, live, and travel. We take care of the research, organization, and booking of your private bedroom, desk space, and travel tickets so you can see the world, without leaving your work.

Jan 2017 – May 2018 · 1 yr 4 mos

• Started my digital marketing career with The Remote Life in Jan 2017 as an intern. Working at TRL got to learn about every aspect of digital marketing.
• My role includes:
• 1. Search Engine Optimization
• 2. Social Media Growth
• 3. Website Management
• 4. Paid Ads

Nov 2017 – Apr 2020 · 2 yrs 5 mos

• Hosted by The Remote Life*
• The Remote Work Summit is a comprehensive learning hub that helps you​ get started with building virtual teams, scaling distributed organizations, and securing remote work opportunities.
• You can start learning through mentor-driven video interviews, digital guides, resources, and articles.
• From handling the entire website & its integration and basic marketing in the 1st edition of the summit to entire manage the complete marketing and entire team in the 3rd edition, I have come a long way.
• My roles included:
• 1. Entire Marketing Strategy - SEO, PPC, Paid, Partnerships, Email, Social Media
• 2. Task Management - Managing & sync each task of the team member with everyone in order to ensure the smooth functioning of the entire team.
• My responsibilities - Anything & everything needed to make The Remote Work Summit the world's largest online remote work summit.

Sep 2016 – Nov 2016 · 2 mos

• Handled a campaign to generate 500 monthly leads of eCommerce sellers via social media channels (Facebook, Instagram). Excelled the internship by delivering 1500+ leads in 3 months.