Yoni Solomon

VP of Product

New York City, United States14 yrs 5 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Led a successful corporate rebrand across multiple countries.
  • Achieved significant revenue growth through innovative pricing strategies.
  • Recognized as a top product marketing influencer from 2019 to 2022.
Stackforce AI infers this person is a SaaS marketing leader with extensive experience in product marketing and brand strategy.

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Skills

Other Skills

AdvertisingBloggingBrand AwarenessBrand DevelopmentBrand ManagementCRMCompetitive AnalysisContent MarketingContent StrategyCopywritingDigital MediaDigital StrategyEvent PlanningFacebookIntegrated Marketing

About

“Roll-up-my-sleeves” marketing leader dedicated to building impactful brands, launching impactful products, and delivering impactful revenue. And having fun along the way! What I love doing: ✅ positioning & go-to-market strategy ✅ pricing/packaging & portfolio mgmt ✅ people enablement & training ✅ m&a & partnerships ✅ demand gen & content (full funnel) How I measure impact: 📈 sourced revenue & new users 📈 win-rate % across new biz, upsell, renewals 📈 product adoption & usage 📈 sales certification & effectiveness 📈 strategic pitch support (ie: the big ones we must win) When I’m not marketing something, I love sharing what I’ve learned: ➡️ Gong Celebrate 2019 (San Francisco) ➡️ Solstice Kin + Carta FWD 2019 (Chicago) ➡️ Project Product 2020 (Indianapolis) ➡️ B2B Marketing Expo UK 2020 (London) ➡️ 1871 & ITA: ScaleUp 2020 (Online) ➡️ PMA Marketing Through COVID (Online) ➡️ Product Marketing Festival (Online) ➡️ ActiveCampaign’s “This Just Works" (Online) ➡️ G2 Presents: Reach 2020 (Online) ➡️ Product-Led Summit 2020 (Online) ➡️ SaaStock Remote 2021 (Online) ➡️ CMO Summit 2021 (Online) ➡️ CMO Masters of Marketing Panel 2022 (Online) ➡️ PMA Masters of Product Marketing 2022 (Online)

Experience

Wellhub

3 roles

VP Global Brand, Product & Customer Marketing

Oct 2025Present · 5 mos · New York City Metropolitan Area

  • Serving a team of 60 marketers across B2B product marketing, B2C product marketing, Branding & Creative, and Customer/Lifecycle marketing.

VP Global Brand & Product Marketing

Promoted

Jul 2023Oct 2025 · 2 yrs 3 mos · New York City Metropolitan Area

  • Led full creative and technical scope of Gympass' corporate rebrand to Wellhub.
  • The project spanned 10+ countries, 5+ languages, 20k+ clients, 3M+ subscribers, and 60k+ partners; and included multiple platforms for clients, partners, our user App, and 12+ iterations of our website.
  • All delivered successfully, on-time, and 100% in-house.

VP of Product Marketing

Jun 2022Jul 2023 · 1 yr 1 mo · New York City Metropolitan Area

Chatkick

Advisor

Mar 2022Present · 4 yrs · New York City Metropolitan Area

Uptime.com

CMO

Mar 2021May 2022 · 1 yr 2 mos · New York City Metropolitan Area

  • Led complete corporate rebrand; encompassing new messaging, branding, CMS, website, and funnel ops processes resulting in 100% increase in PLG free trials.
  • Led product management and marketing launch of new variable unit-based pricing model and self-serve checkout UI resulting in 90%+ increases of ARPA, ARPU, monthly upgrade frequency per client.

Partyslate

Advisor

Oct 2020Present · 5 yrs 5 mos · Chicago, Illinois

G2

2 roles

Director of Product Marketing

Promoted

Feb 2020Apr 2021 · 1 yr 2 mos · Greater Chicago Area

  • Responsible for global go-to-market strategy, positioning, pricing/packaging, & pre-sales support, and sales enablement. Reimagined G2’s platform sales value proposition, helping increase company valuation from $400M to $1B+.
  • G2 was PMA’s 2019’s Product Marketing Team of the Year, as well as 2020’s award runner-up for:
  • 3Xing its pipeline goals
  • 2Xing its revenue goals
  • 2Xing product adoption YoY
  • 10% increase of win-rates YoY

Manager of Product Marketing

Jan 2019Feb 2020 · 1 yr 1 mo · Greater Chicago Area

  • Leading Chicago’s best go-to-market engine, team, and culture. To me, those are equally important. PMA’s 2019 Product Marketing Team of the Year.
  • Responsible for the product marketing strategy, launches, programs, and results of G2’s platform & product portfolio.

Product marketing alliance

3 roles

🌎’s Top Product Marketing Influencers (2019-2022)

Dec 2019Dec 2020 · 1 yr

  • Named one of 2019’s 50 most influential product marketers, and one of 2020’s 100 most influential product marketers.

🥇Product Marketing Team of the Year (Won!)

Sep 2019Sep 2020 · 1 yr

  • Named B2B’s top product marketing team for 2019, (re)named a top-5 global finalist in 2020.

Product Marketing Leader of the Year (2019-2020)

Sep 2019Sep 2020 · 1 yr

  • 2X runner up for product marketing leader 2019 and 2020.

Forbes communications council

Council Member

Jan 2019Jul 2020 · 1 yr 6 mos · Greater Boston Area

  • Evangelizing product marketing on Forbes' council of marketing & communications leaders.

Powerreviews

Senior Marketing Manager, Head of Network Marketing

Nov 2016Jan 2019 · 2 yrs 2 mos · Chicago, IL

  • Supporting the company’s #1 priority goal of transforming review syndication following one of the most publicized divestitures stories in software.

Vibes

5 roles

Senior Product Marketing Manager

Jul 2016Nov 2016 · 4 mos

  • Lead strategist and content creator. Owning go-to-market, thought leadership, digital marketing, email, announcements/press, and partner marketing activities at Vibes.
  • Created and executed on all go-to-market efforts resulting in the creation of the Mobile Wallet Marketing category. Built the tactical playbook and defined the best practices used by Fortune 500 brands & retailers to deliver their branded offers, coupons, and loyalty cards into Apple & Google’s native wallet apps.

Marketing Manager

Promoted

Jul 2014Jul 2016 · 2 yrs

  • Lead content creator on all thought leadership, demand gen, and digital programs. Owned all analyst relations, PR, and go-to-market activities. Established channel marketing/co-marketing practice.

Associate Marketing Manager

Promoted

Jul 2013Jun 2014 · 11 mos

Marketing Coordinator

Promoted

Sep 2011Jun 2013 · 1 yr 9 mos

Customer Success Associate

Jun 2011Aug 2011 · 2 mos

Education

Drake University

School of Journalism and Mass Communication — Creative Advertising

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