Feb 2025 – Present · 1 yr 1 mo · Delhi, India · On-site

• We are building a new age digital media company redefining infotainment landscape. Genres spanning across News & Geo-politics , Sports , Entertainment and Divine .

Nov 2023 – Aug 2024 · 9 mos · On-site

• Driving Revenue , Marketing and Programming
• functions for the network
• P&L Management
• Key Business alliances and partnerships

Jan 2023 – Oct 2023 · 9 mos · On-site

• Driving Revenue mandate for the network

Apr 2022 – Jan 2023 · 9 mos · Gurugram, Haryana, India

• Founded in 2015 by Supriya Paul and Shobhit Banga, Josh Talks is India’s largest regional content and upskilling platform. As of March’22, our content has garnered over 2 billion lifetime views, averaging 85 million+ monthly views across platforms. Josh Brand Solutions create exclusive content to help brands connect with the next billion users. Some of our notable partners include Meta, Google, Amazon and Spotify, amongst others. To find out more information about our work, visithttp://joshtalks.com.

Nov 2020 – Apr 2022 · 1 yr 5 mos · Delhi, India

• Revenue management ( Branded Content & Partnerships)
• Driving revenue across Hindi + Language cluster (15 Channels covering almost 26 States) through
• Content Partnerships (IPs, Branded Content & Editorial) and monetising other assets (Digital + TV)
• Driving P&L for all major IPs & other campaigns, by ensuring sizeable profit margins through these
• assets

Aug 2017 – Nov 2020 · 3 yrs 3 mos

• Spearheading revenue generation for Youth Vertical of Disney (Bindass Linear FCT and large Digital
• AFP partnerships as part of Branded content)
• Driven large IP Partnerships on Bindass (Driving P&L for large IP/AFP partnerships), successfully
• Executed Web IPs like Girl in the City, Trip, Tere Liye Bro, Dil Buffering etc.
• Driven revenue through customised and brief based short content
• Devising strategies for effective solutions, yield management and implementing the same to garner
• desired results. Spearheading key projects with programming, BSG & other departments in the interest
• of long-term business

Apr 2013 – Jul 2017 · 4 yrs 3 mos

• Responsible for revenue generation for UTV Action, UTV Movies & World Movies in Northern & Eastern
• Region
• Value addition through yield management
• Part of Disney Media plus team, offering various assets across Disney brand so as to generate
• extra revenue for the company

Dec 2009 – Mar 2013 · 3 yrs 3 mos

• Leading Northern, Eastern & Southern part of Business
• Revenue generation from top spenders through FCT business & customised solutions

Dec 2008 – Dec 2009 · 1 yr

• Part of Launch teams of Star Jalsha & Star Pravah
• Responsible for Ad sales revenue for Star Jalsha (Bengali GEC) and Star Pravah (Marathi GEC) in
• North

May 2006 – Dec 2008 · 2 yrs 7 mos

• Part of Launch team of BIG FM, handled various roles during the tenure
• Handled different mediums under Big as an umbrella brand (Digital integration, Outdoors, BTL &
• Radio)
• Providing 360° solutions to clients, based on their needs, with the help of available mediums under
• BIG banner