Atul Poharkar

Founder

Pune, Maharashtra, India17 yrs 3 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Founder of a leading mobile commerce platform.
  • Expert in scaling brands through mobile applications.
  • Proven track record in public relations and event management.
Stackforce AI infers this person is a SaaS entrepreneur specializing in mobile commerce and digital marketing.

Contact

Skills

Core Skills

Mobile ApplicationsE-commerceOnline MarketingContent ManagementMarketing StrategyBrand ManagementCorporate CommunicationsPublic RelationsOperations Management

Other Skills

AdvertisingAnalyticsBloggingBusiness NetworkingBusiness StrategyCampaign ManagementCustomer SuccessDesign ThinkingDigital MarketingEntrepreneurshipEvent ManagementGoogle AnalyticsInternet EntrepreneurLead GenerationLean Startup

About

With our smartphones getting smarter, the world is now one big mobile marketplace, and we are free to wheel our cart to anywhere we like. What I find fascinating is how the evolution of mobile tech is changing consumer behavior and vice versa, leading to a complete transformation of the e-commerce industry. At Plobal Apps, a SaaS company, we are an AI powered mobile commerce platform, that empowers fast growing brands to scale, by building native apps for their business. In under 5 minutes, and with zero coding. With native iOS and android mobile apps, we boost their conversion rates by up to 3x and focus not just on installs but increased revenues through our data driven approach. All of this, along with smart analytics and a dedicated customer success team, makes us the highest rated mobile app platform on the Shopify app store, year after year. The dream is to build the best app commerce platform in the world and with every new entrepreneur we onboard at Plobal Apps, we are one step closer to fulfilling dreams - theirs and ours. Learning from their stories, staying curious about our consumers and leveraging digitization helps us stay one step ahead of the game. As more and more people become mobile-first consumers, I am excited about what the future holds in store for us at Plobal, and for our community. It has been a whirlwind journey and we wouldn’t have it any other way! If you’d like to know more about m-commerce, the shopify partner ecosystem, or want to build a native app for your business, I’d be happy to connect.

Experience

Plobal apps

Founder and CEO

Feb 2016Present · 10 yrs 1 mo · Pune Area, India

  • Simplifying mobile commerce for the largest Shopify brands.
Mobile CommerceSaaSCustomer SuccessAnalyticsMobile ApplicationsE-commerce

Plobal

Co-Founder

Feb 2013Jan 2016 · 2 yrs 11 mos · Pune Area, India

  • A social discovery platform

Icrave.in

2 roles

Co-Founder

Jun 2010Dec 2012 · 2 yrs 6 mos

  • Expanded the brand portfolio of iCrave by venturing into Artist & Event Management
  • Expanded iCrave Events' reach through digital platforms
  • Worked on online marketing and promotions of all events
  • Successfully executed events such as
  • Akcent - Pune Chapter
  • Dash Berlin - India Tour
  • New Year Party 2012 at Hard Rock Cafe
  • Theme parties like Mad Hatters Party, Sunglasses At Night, Halloween Bash etc.

Co-Founder

Jun 2009Jan 2013 · 3 yrs 7 mos

  • Conceptualized and co-founded the website
  • Undertook market research & analysis for finalizing categories & segments
  • Supervised website design and development
  • Set up the operations team for data collection & up gradation
  • Executed PR campaigns and got positive coverage in Pune Times, Pune Mirror, Indian Express, Sakaal and Loksatta.
  • Partnered with Big Cinemas, Symbiosis, E Square, Bacardi and popular local restaurants to set up offline marketing campaigns
  • Responsible for getting Co-founders on board
  • Set up the team for Public Relations & Content Management
  • Set up team for Social Media Marketing & Search Engine Optimization
  • Formulated an internship program to reduce operational costs and increase brand awareness amongst colleges
  • Expanded the website to other cities viz. Mumbai, Delhi, Bangalore
  • Ranked amongst the top 5 results on Google for all major concerts across India in 2012
Market ResearchWebsite DesignPublic RelationsSocial Media MarketingSearch Engine OptimizationOnline Marketing+1

Genesis burson marsteller

PR Associate

Sep 2008Jun 2009 · 9 mos · Pune

  • Worked on formulating PR plans, Product Launches & Analyst Meets
  • Disseminated company profiles and press releases
  • Maintained media lists and fostered relationships with journalists
  • Prepared and analyzed media coverage reports
  • Worked on opportunity mapping and story ideas for clients
  • Worked on PR campaigns for:
  • Symphony IT Services
  • Cummins India Ltd.
  • Vodafone
  • Lakme Fashion Week
Public RelationsMedia RelationsCampaign ManagementCorporate Communications

Enorme engineering

Assistant Production Manager

Jul 2007Jul 2008 · 1 yr · Pune

  • Implemented production schedules for Tata Blue Scope Steel Ltd.
  • Selected vendors and coordinated with them for outsourced processes
  • Organized and streamlined workflow for faster turnaround time
  • Formulated and implemented plans for minimizing throughput time
  • Involved in forecasting requirements and systematic production planning
  • Worked with the Quality Assurance team to reduce errors and re-work
Production ManagementQuality AssuranceVendor CoordinationOperations Management

Education

Maharashtra Institute of Technology

Bachelor of Engineering (B.E.) — Mechanical Engineering

Jan 2003Jan 2007

Fergusson College

Jan 2001Jan 2003

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