Vicky Jain — Performance Marketing Manager
Welcome to my profile, where digital marketing and innovation converge. With over 10 years in the field, my experiences stretch far beyond conventional boundaries, enabling me to operate as a full-stack marketer with a particular focus on B2B SaaS growth. In my career, I've built robust marketing strategies and teams from the ground up, steering B2B SaaS ventures to scale from single to double-digit ARR. My cross-geographical success stories span across diverse territories including NAM, Europe, Latam, GCC-MENA, and APAC, echoing my adaptability in various business landscapes. My marketing philosophy? It's all about the 'Crawl, Walk, Run' approach. Every strategy is a result of thorough research, expert execution, a well-tuned operation and building confluence. I've excelled in identifying and tapping into non-traditional marketing channels, where my ideal customer profiles live and breathe. I'm as much a generalist as a T-shaped marketer, armed with a diverse skill set that includes SEO, data analytics, user-acquisition, paid search, social media marketing, and more. This breadth and depth of expertise help me tackle challenges with an open mind and a flexible approach. Off the professional radar, you'll find me exploring the outdoors on my cycle, making a splash in the pool, or diving into the fascinating world of Japanese culture. It's this blend of interests that nurtures my creativity and fuels my marketing endeavors. So, if you're looking for a marketing maestro with a knack for creativity, a proclivity for out-of-the-box thinking, and a passion for growth, look no further!
Stackforce AI infers this person is a B2B SaaS marketing expert with a strong focus on performance and inbound marketing.
Location: Mumbai, Maharashtra, India
Experience: 10 yrs 10 mos
Skills
- Performance Marketing
- Demand Generation
- Inbound Marketing
- Seo
- Client Management
Career Highlights
- Over 10 years of digital marketing experience.
- Expert in B2B SaaS growth strategies.
- Proven track record in demand generation across multiple regions.
Work Experience
BrowserStack
Senior Performance Marketing Lead (4 yrs 3 mos)
Airmeet
Performance Marketing Lead (8 mos)
WebEngage
Head of Inbound & Performance Marketing (2 yrs 11 mos)
Digital Marketing Specialist (6 mos)
Iksula
SEO Team Lead | Account Manager (7 mos)
Search Engine Optimization Executive (5 mos)
eBrandz Solutions Pvt. Ltd.
Assistant SEO Project Manager (8 mos)
Search Engine Optimization Executive (10 mos)
Métier Media Co.
Digital Marketing Executive (3 mos)
Education
Master of Business Administration - MBA at Deakin University
PG Marketing & Communication at MICA | The School of Ideas
Bachelor's degree at Nagindas Khandwala College
Higher Secondary Education at DURGADEVI SARAF INSTITUTE OF MANAGEMENT STUDIES, MUMBAI
