Sonam Sarin

Business Development Executive

Delhi, India9 yrs 1 mo experience
Most Likely To Switch

Key Highlights

  • Expert in driving global Ad Network growth.
  • Proven track record in client relationship management.
  • Strong background in programmatic advertising strategies.
Stackforce AI infers this person is a MarTech expert with a focus on advertising sales and publisher partnerships.

Contact

Skills

Core Skills

Publisher PartnershipsProgrammatic AdvertisingAdvertising SalesSales And MarketingProblem SolvingCustomer Service

Other Skills

Business StrategyCTV monetisationCommunicationCustomer Relationship Management (CRM)FrenchInternational ExpansionMarketingMarketing StrategyMicrosoft ExcelMicrosoft PowerPointMicrosoft WordNew Client AcquisitionsPresentationsPublic RelationsRevenue Generation

About

At Rusk Media, my role as Senior Manager in Publisher Partnerships involves propelling Rusk Media's services as an Ad Network, working closely with leading supply- and demand-side partners. Leading and expanding Rusk's AdNetwork footprints by collaborating with leading media houses and publishers to monetise their WEB, CTV, OTT, FAST and In-APP inventory. With an MBA focused on Marketing from NMIMS and proficiency in CRM, presentations, and communication, our strategies are tailored for global market penetration. My background in building valuable publisher relationships at AdPushup has been pivotal in surpassing client expectations, leveraging my skills to ensure agile and effective solutions.

Experience

Rusk media

Senior Manager - Publisher Partnerships

May 2024Present · 1 yr 10 mos · New Delhi, Delhi, India

  • Rusk Media is a full-stack, mobile-first digital entertainment company with a content studio that creates premium serialized social and OTT video IPs across fiction and non-fiction, targeting young adults.
  • As Senior Manager – Publisher Partnerships, I lead and expand Rusk’s global Ad Network business. My focus is on unlocking emerging opportunities by connecting premium CTV, OTT, FAST, Web, and App publishers with top-tier SSPs and DSPs to drive optimal monetization.
  • I have built strong relationships with demand partners and currently manage a diverse supply network of international publishers.
International ExpansionAdvertising SalesProgrammatic AdvertisingCTV monetisationPublisher Partnerships

Adpushup

Associate Publisher Development Manager

Oct 2022May 2024 · 1 yr 7 mos · Delhi, India

  • As an Associate Publisher Development Manager at AdPushup, I build relationships with online publishers to understand their challenges with ad revenue optimisation, low CPMs, low traffic engagement and build agile strategies for their website monetisation. I have successfully onboarded and managed multiple clients in the United States across various verticals, delivering customised solutions and exceeding their expectations.
Problem SolvingInternational ExpansionAdvertising SalesProgrammatic Advertising

Reward360 global services pvt ltd.

Assistant Manager Business Development

May 2022Oct 2022 · 5 mos

Sales and MarketingProblem SolvingNew Client Acquisitions

Huntingcube recruitment solutions

Business Development Manager

Sep 2020May 2022 · 1 yr 8 mos · Noida, Uttar Pradesh, India

  • HuntingCube is an executive search firm that comes with the value we add, hands-on research, implementation and delivery expertise into recruitment.
  • We bring down the expertise of passionate head hunters who have been a key player in placing exceptional talent for high-end Tech and Non-Tech companies and startups.
  • We too are fast growing, retain a flat structure, and all personnel interact with any level of management.
  • This enables dynamic decision making, and efficient information sharing. Our casual climate and commitment to allow a good life balance contribute to minimise the pressure produced by a fast paced and energetic environment.
  • My role :- An ambitious and energetic Business Development Manager helping the company to expand their clientele. I am the front of the company, creating effective sales strategies for growth and expansion.
  • The goal is to drive sustainable financial growth through boosting sales and forging strong relationships with clients.
  • Responsibilities :- Develop a growth strategy focused both on financial gain and client satisfaction.
  • Conduct research to identify new markets and client needs.
  • Arrange business meetings with prospective clients.
  • Promote the company’s services addressing or predicting clients’ objectives.
  • Prepare sales contracts ensuring adherence to law-established rules and guidelines.
  • Keep records of sales, revenue, invoices etc.
  • Provide trustworthy feedback and after-sales support.
  • Build long-term relationships with new and existing clients.
  • Develop entry level staff into valuable salespeople.
  • Looking for trusted partners to fulfil niche requirements and critical mandates? Write to me at sonamsarin@huntingcube.com.
Sales and MarketingProblem SolvingNew Client Acquisitions

Anzy careers

Client Success Manager

Jun 2019Aug 2020 · 1 yr 2 mos · Noida, Uttar Pradesh, India

  • Establishing and expanding relationships with new clients. Growing and maintaining relationship with existing key clients through proactive marketing strategies. Engaging with decision makers (Founder, CTO, HR Head) of startups and giants offering them practical long-term solutions in the areas of Recruitment (Permanent Staffing, Contract Staffing and Consulting). We are a premier provider of senior-level executive search and leadership consulting services, including board building. My role circles around connecting with the client to make them understand the importance of synergy between a recruitment agency and a company.
Sales and MarketingProblem SolvingInternational ExpansionNew Client Acquisitions

Cvent

Product Consultant

Jan 2019Jun 2019 · 5 mos · Gurugram, Haryana, India

  • Cvent is a leading software as a service company for creating, managing and analysing Event/Surveys. Seasoned software professional with an experience of more than 3 years in providing assistance and consultation for SaaS (Software as a service) products and catering to implementation needs and goals of the clients.
Problem SolvingInternational ExpansionNew Client Acquisitions

American express

Dispute Analyst

Oct 2016Oct 2018 · 2 yrs · Gurugram, Haryana, India

  • Customer Service Professional dedicated to providing excellent services to American Express card holders.
  • Perceptive dispute analyst who cultivates positive customer relationships through actively listening to customer queries and resolving dispute cases tactfully and diplomatically.
  • Handled project “PAY IT, PLAN IT” – first project launched by American Express executed by India branch only. The project was launched to give their customers the flexibility to plan and pay their credit card bills with a minimal remuneration.
Sales and MarketingProblem SolvingInternational ExpansionNew Client AcquisitionsCustomer Service

Fis

Customer Service Executive

Jul 2016Sep 2016 · 2 mos · Gurugram, Haryana, India

  • Handling B2B client queries and providing them with the business information required.
Problem SolvingInternational ExpansionNew Client Acquisitions

Education

SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

Master of Business Administration - MBA

Jan 2021Dec 2022

Delhi University

Bachelor of Arts (B.A.) — English Language and Literature/Letters

Jan 2013Jan 2016

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