Nipun Kaushal

Digital Marketing Specialist

Delhi, India14 yrs 9 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

15+ years of diverse marketing experience
Expert in digital marketing and brand management
Proven track record in leading cross-functional teams

Stackforce AI infers this person is a Digital Marketing Specialist with expertise in Brand Management and Content Development.

Contact

Skills

Core Skills

Digital MarketingBrand ManagementContent DevelopmentPublic RelationsMarketing Strategy

Other Skills

CommunicationDigital MediaDirect MailEmail MarketingEvent ManagementMarketingMarketing CommunicationsMedia PlanningMessagingNetworkingNewslettersOnline MarketingResearchSEOSocial Media

About

Highly creative marketer with strong business background, including 15+ years in various facets of marketing with an innovative and creative blend of strategy and technical expertise. With experience in leading cross functional multinational teams with a mix of agency and industry experience in all facets of Brand & Marketing Communication Strategy, Skilled in creative breakthroughs, Thought leadership content development, campaign management, digital / community leverage and frugal / outcome based marketing, Media- Strategy ,Research and Operations . Have become a Growth Hacker for startups by leveraging Web2.0 . To propagate - Demand Creation, Intent Driven Business and Superior Customer Experience both at (B2C & B2B levels ).Instrumental in developing and activating both product and service solutions in India and Globally. Specialties: 1. Setting up Independent Retail Channel Online and Offline. 2. Marketing Activities to Drive Targeted traffic to the Online Store / Brand Page . 3. Category strategy and thought leadership, Brand identity and equity building. 4. Strong team player/leader who excels in mediating among multiple divisions of large organizations and maintains productive relationships with staff, peers, and management.

Experience

Social web alliance - internet marketing company india

Online Marketing Manager

Dec 2014 – Present · 11 yrs 3 mos · New Delhi Area, India

Social Web Alliance is a popular social media marketing firm offering a myriad range of services such as Internet marketing services, SEO Services, SMO Services, Email marketing solutions, social media services, brand management services and many more. All the Social Media Marketing solutions are handled by a team of Social Media Expert. They have ability to take your website to the desired level in the social media campaign to promote your website accordingly within the proposed time.

Online MarketingSEOSocial Media MarketingEmail MarketingBrand ManagementDigital Marketing

Tmf dialogue marketing india

Senior Executive - Marketing Services

Sep 2013 – Jun 2014 · 9 mos · New Delhi Area, India

tmf dialogue marketing focuses on developing new formats for destination marketing in combination with digital content and innovative PR. The company supports global MICE and tourism destinations, venues/hotels and DMCs in major European markets and in the Indian market. As a Senior Executive - Marketing Services, the work I've carried out involves:
Manage, create and curate interesting and innovative content for the website and focus on its effective marketing by sending out a weekly Newsletter with all the top stories for our destination partners.
Handle the brand's digital marketing presence through social media channels. These include special marketing campaigns for our events.
Represented tmf dialogue marketing at a Press Trip in Istanbul comprising senior members from MICE Publications all over the world conducted in March'15.
Single handedly undertook a creative editorial and research project for Singapore Tourism Board involving 6 stories with varied focus MICE areas for Indian Groups.
Handling communication with partners on a regular basis - Singapore Tourism Board, visitBerlin Berlin Convention Office, Milano Congressi, Wonderful Copenhagen Convention Bureau, Vienna Convention Bureau, European Cities Marketing, Slovenian CVB, to name a few.
Part of the core organizing team for events including: The Experiential Planner MICE Roadshow, The Experience Europe Roadshow, WOW Awards, LQA Awards, to name a few.
Have been also regularly contributing stories for the bi-monthly Experiential Marketing magazine. My researched editorial pieces involve interviews with the Ambassador of the High Commission of Malta, Reed Exhibitions marketing strategy in India, and MICE centric work on destinations and hotels like Copenhagen, Malta, Istanbul, South Carolina(Interacted personally with Nikki Haley) and The Del Coronado, San Diego.

Content DevelopmentDigital MarketingSocial Media ManagementEvent Management

Solutions integrated marketing services

Project Executive

May 2012 – Feb 2013 · 9 mos · New Delhi Area, India

Managed yearly Marketing Almanac for HP and Microsoft
Responsible for Implementation of Customer acquisition program (Including use of Telemarketing, Data base acquisition, E-Mail marketing, Direct mailers , Feet on Street ) for HP and Seagate.
Media Planning for online projects; Content development and designing online promos

Media PlanningContent DevelopmentTelemarketingDirect MailMarketing Strategy