Sarthak Gupta

Product Manager

Mumbai, Maharashtra, India5 yrs 1 mo experience
Most Likely To Switch

Key Highlights

  • Scaled revenue by 20X at India's first intimate wellness brand.
  • Led cross-functional teams to enhance user experience.
  • Bootstrapped a food tech aggregator during COVID-19.
Stackforce AI infers this person is a Product Manager with expertise in B2C digital product growth and user engagement.

Contact

Skills

Core Skills

Product ManagementGrowth StrategyDigital MarketingUser ExperienceProject ManagementEntrepreneurship

Other Skills

A/B TestingData AnalysisFigma (Software)Google AnalyticsGoogle Data StudioLeadershipMarket ResearchMicrosoft ExcelMicrosoft OfficeMicrosoft PowerPointPublic SpeakingSQLSalesSocial Media

About

Hi, I’m Sarthak. I build and grow digital products, currently at Zomato working on Gold and other consumer products that reach millions of users. Before this, I led growth at MyMuse, India’s first sexual wellness D2C brand, and have worked on side projects from a home-baker marketplace to AI tools for marketers. I enjoy solving problems that make products more useful and habit-forming, and I share thoughts on product growth, tech, and lessons learned along the way. Always happy to connect with others building in these spaces. Always curious to swap ideas - what’s something you’ve built that you’re proud of?

Experience

Zomato

Product Manager

Sep 2024Present · 1 yr 6 mos · Gurugram, Haryana, India · On-site

  • Shipping cool stuff to millions of hungry consumers in the food ordering business
Product ManagementGrowth Strategy

Mymuse india

3 roles

Product Lead (Founder’s Office)

Promoted

Sep 2023Sep 2024 · 1 yr

  • Managed the website conversion funnel (Majority sales channel) and digital brand awareness, scaling India's first intimate wellness D2C brand's revenue by 20X in 2.5 years while working with the co-founders.
  • 1. Increased conversion rate by 15% and monthly revenue by Rs. 25L in 6 months by leading a cross-functional team of 5 through 2 website redesign projects, implementing strategic UI/UX improvements.
  • 2. Reduced website drop-offs by 15% through segmented A/B tests on ads and home page, adding personalized banners for returning users and offering intent-based timely promotions.
  • 3. Designed a user journey that converted at 3X the average by implementing a product recommendation quiz that helps new customers ease their anxiety and buy intimate wellness products.
Google Data StudioFigma (Software)A/B TestingGoogle AnalyticsProduct ManagementDigital Marketing

Product Manager (Founders’ Office)

Jan 2022Sep 2024 · 2 yrs 8 mos

  • 1. Improved average session duration by 40% through the roll-out interactive video-based social commerce.
  • 2. Enhanced the purchase journey for India’s 1st intimate wellness brand by conducting 200+ user interviews, identifying key insights that drove cross-funcWonal improvements, and boosting overall customer satisfaction.
  • 3. Reduced landing page rejection rate by 25% by redesigning UI/UX, enabling successful Meta and Google ad campaigns that increased revenue and raised awareness for category creation.
Google Data StudioFigma (Software)A/B TestingGoogle AnalyticsProduct ManagementUser Experience

Junior Product Manager (Intern)

Oct 2021Jan 2022 · 3 mos

Google Data StudioFigma (Software)A/B TestingGoogle AnalyticsProduct Management

Growthx

GrowthX Fellow

Jul 2022Present · 3 yrs 8 mos · New Delhi, Delhi, India

  • GrowthX members are from the top companies in India such as Google, Razorpay, CRED, Flipkart, Canva, Meesho, OYO, Bloomberg, Zoho, Cisco, Unacademy, Khatabook, Smallcase, Udaan, and many more.
  • Because of GrowthX, I can own the following
  • Acquisition: Prioritizing, solving & scaling four major acquisition channels: organic, ads, referral, and product integrations.
  • Onboarding: Designing onboarding flows that hit activation metrics for web and mobile products.
  • Engagement & Retention: Solve engagement metrics with detailed segmentation. Building campaigns and hooks to solve retention while reducing churn.
  • Monetization: Identifying user segments to monetize, building pricing strategies, and running pricing experiments.
  • Growth Teams & Processes. Setting up & evolving growth teams. Fostering a growth culture throughout the organization.
  • Capstone Project. A 3-week capstone project. I worked with a team of founders, leaders marketers, designers, and product managers to build an end-to-end growth strategy from acquisition to monetization.
Google AnalyticsGrowth Strategy

Ey

Technology Consulting Intern

May 2021Jul 2021 · 2 mos · Delhi, India

Enactus nsut

3 roles

Vice President

Promoted

Apr 2021Jan 2022 · 9 mos

  • Led a team of 30 college students to run social entrepreneurship projects under the NSIT chapter of Enactus.
  • 1. Secured Rs. 78 Lakh from Delhi Govt. to set up ‘Hydroponics Facility and Kits’ with the college administration.
  • 2. Led 2 social entrepreneurial projects-Ahaar and Kitabat, generating Rs. 30L in revenue.
  • 3. Increased monthly income of 8 farmers by 20% through collaboration with 9 residential societies for weekly product stalls.

Project Leader

Promoted

Aug 2019Apr 2021 · 1 yr 8 mos

  • Leading a project (i.e. Project Aahar) aiming to uplift the lifestyle of small farmers using the hydroponics technique of farming.
  • Received Rs. 78 Lakh from Delhi Govt. to set up ‘Hydroponics Facility and Kits’ with the NSIT college administration.
  • Brought 8 farmers above BPL, collaborated with 9 residential societies for weekly stalls.

Member

Aug 2018Aug 2019 · 1 yr

  • Contributing to numerous social entrepreneurial projects.

Grant thornton bharat llp

Business Consulting Intern (Growth)

Feb 2021Mar 2021 · 1 mo · Gurugram, Haryana, India

Ecom express private limited

Data Science Intern

Jul 2020Jul 2020 · 0 mo · New Delhi, Delhi, India

  • Analyzed Ecom's big data using Pyspark and Power BI.

The soul spoon

Founder

Jun 2020Jan 2021 · 7 mos · Delhi, India

  • Bootstrapped and launched a food tech aggregator during COVID-19, enabling 3-click dessert orders, increasing small business sales, and empowering local bakers.
  • 1. Increased monthly income of 8 bakers by 20% by onboarding them onto the platform and reducing order processing Wme from 2 hours to 10 minutes per order.
  • 2. Secured media coverage in The Hindu during COVID-19, significantly boosting brand awareness and credibility.

Covered by sage

Product Management Intern

Jun 2020Aug 2020 · 2 mos · Delhi, India

  • Reported to the Product Manager on the onboarding team for a new insurance tool, evaluated business processes, identified areas for improvement, and developed actionable solutions based on stakeholder meetings.
  • 1. Onboarded the first 3 US mortgage brokers by developing a targeted acquisition funnel using creative strategies such as Reddit, YouTube, and personalised cold outreach.
  • 2. Conducted 10 hours of customer interviews with US mortgage brokers, providing critical insights that shaped our targeted acquisition strategies and improved onboarding processes.
  • 3. Developed the Go-To-Market plan with my manager for their new insurance tool.
  • 4. Reduced manual reporting workload by 15 hours per week by building data visualisations and automations on Google Data Studio.
Figma (Software)Entrepreneurship

Startup genome

Research Consultant

May 2020May 2020 · 0 mo · New Delhi, Delhi, India

Joynt

Business Analyst

Feb 2020May 2020 · 3 mos · Greater Delhi Area

  • Developed a standardized grading excel model to rate the monetizing potential of 2000+ influencers.
  • The market research reports got published in the company's thesis and helped in forming their business model.

Robin hood

Volunteer

Jan 2020Feb 2020 · 1 mo · Greater Delhi Area

Make a difference

Educator

Sep 2019Jun 2020 · 9 mos · Greater Delhi Area

  • As an ASV(Academic Support Volunteer), I taught Science to shelter home students of classes 8th to 10th grade.

Aiesec

2 roles

Business Development Manager

Jan 2019Aug 2019 · 7 mos

  • Expanded the internal and external relevance of the organization.
  • Secured INR 2 Lakhs from brands for organizing the 'Youth Speak Forum' at IITD.

Corporate Relations Member

Jul 2018Dec 2018 · 5 mos

  • Managed a team of 7 which was responsible to target and convince MNCs to hire professionals.
  • Placed 5 foreign professionals per month in language coaching institutions and FMCG companies.

Father agnel school

Head Boy

Mar 2016Mar 2017 · 1 yr · gautam nagar

  • Managed 12 ministries(i.e. sports, cultural, home, etc) of the school parliament.

Education

Netaji Subhas Institute of Technology

BTech - Bachelor of Technology — Instrumentation and Control Engineering

Jan 2018Jan 2022

Father Agnel School

Jan 2004Jan 2018

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