Nov 2023 – Present · 2 yrs 4 mos · India · Remote

Apr 2022 – Nov 2023 · 1 yr 7 mos · India · Hybrid

Mar 2022 – Nov 2022 · 8 mos · Remote

Nov 2021 – May 2022 · 6 mos · Remote

• Building marketing strategies and influencer activations for Indian, African and South east Asian markets for Gamestar
• Expanding partner network by onboarding buyers and sellers for Gift card market
• Build communities by actively engaging with global influencers

Nov 2020 – Apr 2022 · 1 yr 5 mos · India

• Establishing the influencer marketing vertical from scratch to then handling & training a team of 6 folks
• Managing & onboarding 1000+ partners( influencers) on a global level, growing relationships, auditing their handles & making sure partners get enough business via Blockwiz
• Up selling & Cross selling various services by working collaboratively with growth team & sales team to global clients like KuCoin, Vauld, Sugarbounce & many more
• Working closely with the CEO as a part of leadership on various projects related to partner network growth & strengthening influencer relationships
• Worked on growing client base by pitching global clients, successfully negotiating & closing deals
• Being the core team member, I learnt a lot within my journey from being an individual contributor, to hiring teams, to taking new initiatives, to heading a vertical & creating processes to strengthen the system

Nov 2019 – Nov 2020 · 1 yr · Remote

• Establishing, identifying and creating a market for technology products related to restaurants and hotels in India, US, UAE, Canada,etc with plans to expand across the globe.
• Responsible for the overall growth of the city, including growing the customer base and the client base.
• Generating new leads for the company by specifically targeting brands, depending on the clientele they cater to.
• Strategically involved with founders regarding expansion plans and adoption plans of the product, involved in market research activities for the same.
• Collaborating with the tech team on product automation, and bringing market insights to enable product improvement
• Involved in marketing plans including white papers, blogs, etc for the product.

Dec 2017 – Aug 2018 · 8 mos · Mumbai Metropolitan Region

• I had joined SPJIMR as a research scholar in the year 2017, in the area of "Marketing and Strategy" primarily .
• During my coursework phase I developed a strong interest towards area of "Science of Spirituality" and how mindfulness can contribute towards both academia and corporate environment.
• I would eventually find my way towards this field of "spirituality" and "modern wisdom", which originates from India Also, behavioural science and learning more about the human mind because these topics captivate me all the time.
• I also have a strong vision of entering "Podcast and youtube" space in this area which can empower so many academicians in India and other countries understand modern wisdom via the route of academia .
• I would like to explore how ancient wisdom is still so much relevant in 21st century and meditation and mindfulness practices are as important as any other HR or training modules which have been prevailing in organisations since years.
• I would like to contribute majorly towards this area of behavioural science, ancient wisdom and mindfulness, how these subjects can affect today's corporate culture and how the future in this area would look like, considering the current circumstances and focus being profits/losses/balance sheets/ratios in companies all the time. At some point to understand a human mind wisdom would be the key and these practices would become prominent !

Nov 2016 – Dec 2017 · 1 yr 1 mo · Greater Jaipur Area

• Maintain client relationship including selling, maintaining campaign, consulting and enhancing order business for restaurants
• Propose Marketing strategies for restaurants to reach out to their target group
• Help restaurants with the right brand recall
• Manage end-to-end business needs for clients
• Consulting restaurant on various growth prospects in terms of order growth and revenue generation
• Generate and analyse monthly performance reports to fix any bottlenecks in operations
• Help restaurants discover and solve issues that lead to poor customer experience
• Work on special projects to engage more with users to improve their experience on Zomato
• and increase customer retention
• Interact with existing and old users through F2F •Marketing regularly to promote Zomato Order, get real time feedback and communicate the same to the Business development team

May 2016 – Aug 2016 · 3 mos · Greater Delhi Area

• Managing a set of branches in Delhi region for retail asset business.
• Meeting branch managers, area managers, Business banking relationship managers and other branch sales team for unsecured loan leads.
• Coordinating with credit managers and operations team for appraising business loan/ overdraft limit cases.

Sep 2015 – Oct 2015 · 1 mo · Mumbai

• Participated in virtual internship program by P&G.
• Rewarded with "Certificate of marketing excellence"
• Rewarded with "Certificate of merit" by P&G

Mar 2015 – May 2015 · 2 mos · Greater Jaipur Area

• Understanding of functioning of catering sales in Sawai Mansingh convention centre(Guest acquisition)
• Understanding of functioning of revenue department and strategies like BAR and yield management.
• Research on unique experiences to introduce new revenue line in The Rambagh Palace.
• Designing of collaterals for “The Rambagh Palace"​
• Visited competitors of Rambagh like "The Oberoi Rajvilas" for competitor analysis.
• Understanding how things go about in hotel and hospitality industry.
• Understanding the references of guests in terms of their choice of the room and ultimately helping sales&marketing department for getting various works done effectively.
• Learnings:
• Experience of interacting with guests.
• Firsthand experience of handling queries of guests.
• Understanding of service blueprint of The Rambagh palace.