Avirup Mondal — Business Development Executive
Hi there, I am a Builder at heart. Marketer by craft. On a mission to create meaningful and scalable brands. Currently, I lead initiatives for new consumer growth at Uber ( INSA markets). Previously, I have helped scale a D2C wellness brand in the US market through Performance Marketing ( TikTok, Meta, Google) and CRO management. Before, I was a part of the Growth Team at Licious ( A leading fresh meat D2C brand in India). Prior to that I was part of the User Growth team at Meesho. Alongside, I am a GrowthX Fellow, learning from the super-talented folks in the curated community. I had a short stint in building a 0-1 Freelancing Marketplace ( GrowthMart ). GrowthMart was started back in college and was acquired in 2021. I graduated from IIT Kharagpur in 2020, which were the best days of my life :’) During College, I was a Sponsorship and Marketing Head at Spring Fest. TBH, time spent here taught me ground-level marketing and team-building skills ( and how to have fun at work! ) I believe in serendipity and believe that travel improves your perspective towards life and work. I make a conscious attempt to keep the new experiences constant in my life and travel sustainably. If you feel that we have similar interests, reach out at avirup.thematrix@gmail.com Cheers!
Stackforce AI infers this person is a B2C growth marketing expert with strong entrepreneurial skills.
Location: Bangalore, Karnataka, India
Experience: 9 yrs 10 mos
Skills
- Customer Acquisition
- Go-to-market Strategy
- Customer Retention
- E-commerce
- Product Marketing
- Customer Engagement
- Gamification
- Entrepreneurship
- Business Development
Career Highlights
- Led user growth initiatives at Uber across multiple markets.
- Co-founded a successful freelancing marketplace acquired in 2021.
- Expert in performance marketing across major platforms.
Work Experience
Uber
Manager - Consumer Growth (11 mos)
Licious
Growth Manager (1 yr)
Fi
Product Marketing Manager (1 yr)
Meesho
Associate Growth Manager (2 yrs 2 mos)
Career Break
Personal goal pursuit (2 mos)
GrowthMart
Co-Founder (11 mos)
FamPay
Growth intern (1 mo)
ZoEasy
Growth intern (2 mos)
SQR Meals
Co-Founder (8 mos)
TCS Research & Innovation
Data analyst intern (2 mos)
Spring Fest
Steering Committee Member (11 mos)
Sponsorship and Marketing Head (1 yr)
Core Organising Team Member (6 mos)
Associate and Publicity Member . (10 mos)
Britannia Industries Limited
Operations intern (2 mos)
Steel Authority of India Limited
Finance Intern (2 mos)
Education
Dual Degree ( B.Tech + M.Tech) at Indian Institute of Technology, Kharagpur
Product and Growth Bootcamp at GrowthX®
Product Marketing Certification at GrowthSchool
Product Management Certification Program at upGrad.com
Entrepreneurship and Entrepreneurial Studies at Y Combinator
12th Grade at FIITJEE
10th Grade at Timpany Senior Secondary School
2nd Grade- 8th Grade at Delhi Public School Megacity, Kolkata