Sagar Barapatre

Head of Growth

Bengaluru, Karnataka, India14 yrs 1 mo experience

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Key Highlights

Scaled fantasy cricket app to 2 million downloads.
Drove BYJU'S US market entry with innovative strategies.
Led marketing for India's fastest-growing online poker portal.

Stackforce AI infers this person is a B2C Growth Marketing Expert with a focus on EdTech and Gaming industries.

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Skills

Core Skills

Growth MarketingPerformance MarketingMarketing StrategyMarketingDigital Marketing

Other Skills

ActivationsAdvertisingAgency Relationship ManagementBrand AwarenessBrand ManagementBrand MarketingCRMCampaign PlanningCampaign PlansConsumer InsightsContent MarketingCopywritingCreative DirectionCreative StrategyCross-functional Team Leadership

About

I’ve spent the last 14 years working with startups and consumer brands on one big question: 👉 “How do we scale profitably, without losing sight of the customer?” From launching fantasy cricket prediction apps that found strong product-market fit & scale, to helping an Indian edtech brand enter the US market, my journey has been about building growth engines that balance ambition with sustainable unit economics. I’ve worked closely with founders and C-suites, often as the person translating big ideas into measurable growth. Whether it’s finding PMF for a new app, improving conversion funnels, or scaling across global markets. I’ve learnt that growth is as much about strategy and storytelling as it is about performance metrics. I think like a founder, weighing CAC, LTV and retention, while also building teams that can move at startup speed. If you’re building a consumer tech product and want to swap notes on growth experiments, funnel strategy, or AI in marketing, I’d be happy to connect.

Experience

11wizards

Head of Growth Marketing

Dec 2023 – Present · 2 yrs 3 mos · Bengaluru, Karnataka, India · Remote

Leading growth and monetisation for the fantasy cricket prediction app. Scaled to 2 million downloads with lean resources, built a strong app store presence, and optimised the subscription funnel. Own end-to-end growth across user acquisition, SEO/ASO, CRM, customer lifecycle, content, and analytics, while working directly with the founder on business strategy.

Growth StrategiesPerformance MarketingCreative StrategyBrand MarketingMarketing AnalyticsMobile Marketing+2

Byju's

Growth Marketing Lead - North America

Jul 2020 – Mar 2023 · 2 yrs 8 mos · Bengaluru, Karnataka, India · Hybrid

Drove the US & Canada launch of BYJU’S Disney-powered K-3 app (subscription) and e-commerce workbooks. Built growth frameworks, improved efficiency across funnels, and managed marketing budget. Defined GTM, monetisation, and retention strategy.

Customer Lifecycle ManagementCreative StrategyMarketing AnalyticsLeadershipMarketing StrategyDigital Marketing+6

Gameberry labs

Head Of Marketing

Aug 2019 – Jul 2020 · 11 mos · Bengaluru Area, India · On-site

Kickstarted user acquisition for social gaming titles - Parchisi Star and Ludo Star across international markets. Set up performance marketing, scaled installs globally, and established creative and data pipelines to improve marketing efficiency.

Creative StrategyPerformance MarketingMobile MarketingCustomer AcquisitionMarketing

Mad over poker

Vice President Marketing

May 2017 – Jul 2019 · 2 yrs 2 mos · Bengaluru Area, India · On-site

Played a key role in setting up the teams and processes to deliver a remarkable launch. Defined the go-to-market strategy. Led cross-functional teams from marketing & sales to support & operations. Contributed to fundraising exercise and raised $2 Mn. The company went on to become India's fastest-growing online poker portal in a matter of 6 months after its launch.

Creative StrategyPublic RelationsCustomer RetentionTeam ManagementMarketingCustomer Acquisition+1

Spartan poker online

Vice President Marketing

Aug 2016 – May 2017 · 9 mos · Mumbai Area, India · On-site

Built marketing vertical, doubled signups via affiliates & digital ads, launched CSR initiatives and developed new acquisition channels.

Brand ManagementDigital MarketingCustomer AcquisitionSocial Media MarketingMarketing

Idea cellular ltd

Marketing Manager - Brand

Mar 2014 – Jul 2016 · 2 yrs 4 mos · Mumbai Area, India · On-site

Drove brand visibility, sponsorships, and VAS growth initiatives.

Brand ManagementProduct ManagementOutdoor AdvertisingAgency Relationship ManagementBrand AwarenessMarketing

Mslgroup

Digital Marketing

Feb 2011 – Feb 2014 · 3 yrs · Mumbai Area, India · On-site

Managed digital marketing mandates for brands like Big Bazaar, eBay India & Monsanto. Played a vital role in building social media, content and paid media strategies for brands. Won global awards for innovation in social CRM and community building.

Social Media MarketingSocial Media Optimization (SMO)Content MarketingCopywritingSocial Media ManagementSocial Media Content Creation+1