May 2022 – Mar 2024 · 1 yr 10 mos · Singapore · Remote

• Senior Product Manager – TabSquare.ai (A Delivery Hero Company, Dine-In Business)
• Led the customer-facing digital ordering ecosystem (self-ordering kiosks, QR/table ordering, and payments) for TabSquare.ai, part of Delivery Hero’s Dine-In business. Focused on driving conversion, operational efficiency, and scalability through product innovation.
• Key Achievements & Business Impact:
• ✅ Boosted conversion rates by 25% by launching a new self-ordering kiosk app, enhancing UI/UX and order flow.
• ✅ Reduced order failure rate from 6.5% to 0.5% by migrating from local to cloud infrastructure, improving reliability.
• ✅ Enabled seamless transactions by shifting payment management from on-premise to hybrid cloud, ensuring high availability.
• ✅ Cut kiosk setup time from 1 day to instant onboarding through MDM, optimizing merchant efficiency.
• ✅ Integrated multiple payment options (GoPay, Mindtrans, NETS Prime 2) to improve transaction success rates.
• ✅ Implemented end-to-end event tracking & API monitoring, unlocking valuable business insights.
• ✅ Launched GMV-driving features like Order Tracking & Curbside Ordering, enhancing revenue potential.
• Strategic Contribution to Delivery Hero’s Dine-In Business:
• 💡 Strengthened Delivery Hero’s Dine-In ecosystem by optimizing self-ordering and payments to increase AOV & reduce costs.
• 💡 Enabled scalability across QSR segments through dynamic enterprise settings and automated feature enablement.
• 💡 Championed data-driven decision-making by improving analytics frameworks for better business insights.
• Result: Scaled products that improved restaurant efficiency, boosted revenue, and enhanced customer experience. 🚀

Jan 2022 – May 2022 · 4 mos · Bangalore Urban, Karnataka, India · Hybrid

• Paytm (Lending & Postpaid Business)
• Led customer acquisition and onboarding for Paytm Postpaid, focusing on seamless user experience and growth. Drove conversion optimization and engagement strategies to expand Paytm's digital credit ecosystem.
• Key Achievements & Business Impact:
• ✅ Increased Postpaid user acquisition by 13% 📈 through strategic improvements in onboarding and customer journey.
• ✅ Optimized the end-to-end onboarding process, reducing friction and improving activation rates.
• ✅ Designed a sleek & efficient Postpaid application flow, enhancing UX and driving higher conversion.
• Result: Strengthened Paytm’s lending ecosystem by improving accessibility, acquisition, and user retention for Postpaid services. 🚀

Oct 2020 – Dec 2021 · 1 yr 2 mos

• Led product strategy, roadmap, and execution across three major Jio businesses—AJIO (fashion e-commerce), Reliance Digital (electronics e-commerce), and Jio.com (telecom & smart devices). Focused on user acquisition, conversion optimization, and omnichannel expansion.
• ✅ Increased user acquisition by 7% and conversion by 3% by optimizing product discovery, checkout UX, and personalization.
• ✅ Led product research, user journey design, and feature prioritization to enhance customer experience.
• ✅ Improved information architecture and wireframing, making navigation seamless for shoppers.

Nov 2019 – Sep 2020 · 10 mos

• Cross-Brand Responsibilities & Strategic Impact
• ✔ Defined and executed product roadmaps aligned with business goals and customer needs.
• ✔ Led information architecture, user journey flow, wireframing, and user research for seamless experiences.
• ✔ Managed feature prioritization, backlog grooming, and cross-functional coordination to ensure timely delivery.
• ✅ Drove Flash Sales for Jio Phones & Jio Wi-Fi devices, ensuring smooth operations and high sales volume.
• ✅ Optimized product listing & PDP pages, ensuring accurate product details, UI/UX enhancements, and improved search relevancy.
• ✅ Scaled Jio.com into a multi-billion-dollar platform, listing new smart devices and AI-based products.

Apr 2018 – Sep 2020 · 2 yrs 5 mos

• Led product strategy, roadmap, and execution across the Jio businesses of Reliance Digital (electronics e-commerce) Focused on user acquisition, conversion optimization, and omnichannel expansion.
• ✅ As the sole Product Manager, I led the end-to-end launch of new products, meeting market standards, and business expectations, and scaling for future growth.
• ✅ Launched Express Delivery, driving 300X sales growth 🚀 and reducing delivery time for high-value electronics.
• ✅ Led the launch of Android & iOS Digital & Omni-Channel Apps, ensuring a seamless experience across all platforms.
• ✅ Spearheaded Insta Delivery during COVID-19, ensuring quicker product fulfillment.
• ✅ Integrated new payment schemes (Bajaj Finance, Pine Labs) to enhance accessibility and affordability for electronics buyers.

Oct 2017 – Apr 2018 · 6 mos · On-site

• Led the launch and scaling of innovative financial products at Slicepay, a fintech company focused on providing payment solutions for students. Focused on driving transaction volume, user engagement, and reducing payment defaults.
• Key Achievements & Business Impact
• ✅ Launched India’s first BNPL virtual credit card for students, allowing easy access to credit and transforming financial inclusion for the student segment.
• ✅ Increased transaction volume by 200% by leveraging AI-driven personalization to recommend tailored financial products and offers.
• ✅ Designed growth-hacker-inspired repayment solutions, which significantly reduced defaulter rate to just 1%, optimizing the repayment process for students.
• Strategic Contribution & Product Leadership
• ✔ Developed product roadmaps and strategies aligned with business goals and the needs of the student demographic.
• ✔ Managed backlog prioritization, feature development, and cross-functional coordination to ensure smooth product delivery.
• ✔ Focused on customer-centric product design, emphasizing usability, accessibility, and frictionless financial management.

Apr 2016 – Sep 2017 · 1 yr 5 mos · On-site

• Led quality assurance initiatives for SlicePay’s mobile app and website, ensuring a seamless user experience for students using fintech payment solutions. Collaborated cross-functionally with teams to improve platform reliability, performance, and user satisfaction.
• Key Achievements & Contributions
• ✅ Led QA efforts for mobile app & website, ensuring the delivery of high-quality, bug-free products, enhancing overall user experience.
• ✅ Worked closely with the Growth Team and Requirement Analysis Team to brainstorm new ideas and gather feature requirements, ensuring alignment with business and user needs.
• ✅ Collaborated with developers to implement and refine features, improving platform reliability and performance to drive better user engagement.
• Strategic Impact & Collaboration
• ✔ Ensured comprehensive test coverage, documentation, and automation, improving testing efficiency and reducing manual errors.
• ✔ Contributed to the refinement of product features, identifying and solving issues early to meet project deadlines and business goals.
• ✔ Actively participated in cross-team discussions, providing input on technical and functional aspects of the product to enhance the overall quality.

May 2015 – Nov 2015 · 6 mos · Hyderabad Area, India · On-site

• Consulting and technology services provider
• Developed Microsoft’s Financial Estimation Tool, automating revenue forecasting & reducing manual effort by 80%.

Mar 2015 – Mar 2016 · 1 yr · Bangalore · On-site