Jul 2025 – Present · 8 mos · Gurugram, Haryana, India · On-site

Aug 2024 – Feb 2025 · 6 mos · Gurugram, Haryana, India · On-site

Jun 2021 – Aug 2024 · 3 yrs 2 mos · Gurugram, Haryana, India

• Part of the leadership team, Reporting to the Founder.
• Leads the Procurement, Sourcing and Manufacturing function for the Honasa group.
• Honasa Brands - Mamaearth, The Derma Co, Bblunt, Dr. Sheth, Aqualogica, Ayuga, Momspresso

Dec 2019 – Jun 2021 · 1 yr 6 mos · Gurugram, Haryana, India

• Part of the Leadership Team at Mamaearth, playing key role in Company’s growth.
• Very much proactive in Supply Chain and Beauty Space – 1st in Personal Care category in India to start warehouse operations during Covid lockdown with necessary approvals from Govt.
• B2B and D2C Warehousing Operations – Own plus 3Ps – Improving C2D TAT across Business by focusing on C2P, P2S and S2D
• Hyperlocal/Next day delivery project in D2C
• B2B and D2C Logistics at best cost and TAT
• Handling 20 TPMs – Scaled up Production capacities to support 400% growth.
• Achieving > 95% Fill rates in D2C and 90 % Fill Rates in B2B
• Leading the Cost Savings Project across SCM without compromising on quality – Improvement in CM1 by reducing costs.
• Increasing the Working Capital ratio by improving the Payable Cycle
• RM/PM Sourcing, Private Moulds for Bottles, Tubes and Jars
• Demand and Supply Planning

Dec 2019 – Jun 2021 · 1 yr 6 mos · Gurugram, Haryana, India

• Part of the Leadership Team at Mamaearth, playing key role in Company’s growth.
• Very much proactive in Supply Chain and Beauty Space – 1st in Personal Care category in India to start warehouse operations during Covid lockdown with necessary approvals from Govt.
• B2B and D2C Warehousing Operations – Own plus 3Ps – Improving C2D TAT across Business by focusing on C2P, P2S and S2D
• Hyperlocal/Next day delivery project in D2C
• B2B and D2C Logistics at best cost and TAT
• Handling 20 TPMs – Scaled up Production capacities to support 400% growth.
• Achieving > 95% Fill rates in D2C and 90 % Fill Rates in B2B
• Leading the Cost Savings Project across SCM without compromising on quality – Improvement in CM1 by reducing costs.
• Increasing the Working Capital ratio by improving the Payable Cycle
• RM/PM Sourcing, Private Moulds for Bottles, Tubes and Jars
• Demand and Supply Planning

Jun 2017 – Dec 2019 · 2 yrs 6 mos · Mumbai Area, India

• Started the Private Brands business for Purplle.
• Founding member of the Private Brands business.
• Key resource in making Purplle Profitable.
• Built 10 Private Brands owned by Purplle in 2 & a 1/2 years with very High Margins leading to company profitability.
• Built Private Brands from 0 (scratch) to 120 crores GMV in just 2 & a 1/2 years.
• Launched 200 sku's month on month.
• Developed around 50 Vendors for Third Party manufacturing and Packaging locally and globally (From India, Germany, Italy, Korea, Vietnam, Czech Republic, Turkey, China, Taiwan etc.).
• Increased Private Brands share from 0% to 40%.
• Created skincare Brands like Good Vibes, Alps Goodness, Dermdoc and Makeup Brands like Purplle, Stay Quirky, NY Bae.

Oct 2016 – May 2017 · 7 mos · Mumbai Area, India

• Product Development under Nykaa Private Label
• Product & Packaging Sourcing from National & International Vendors
• Cosmetics Product Registration under CDSCO
• Launched sku's across all categories like Face, Lip, Eye, & Nail.
• Import & Custom Clearance
• Supply Chain & Warehousing
• Inventory Management across the Supply Chain– FG and RM/PM

Jun 2011 – Sep 2016 · 5 yrs 3 mos · Greater Delhi Area

• Third Party Manufacturers : Introduced & Handled 7 TPM’s for filling of Bulk into the imported packaging containers.
• PRODUCT SOURCING: Identified & Introduced the best International Vendors for Packaging from China. Finalized the best rates after having price negotiations with the Vendors. Also handled international Vendors for Raw Material/ Bulk, and FG from Germany, Italy, Czech Republic etc. Finalized the product with Product Team and CEO, initiated Product registration (Form 43), and made new launches happen.
• Launched 700 sku's across all categories like Face, Lip, Eye, Nail & Accessories.
• Planned Imports & Purchase for Finished Product, Raw Material, Packaging Material, other Components.
• Handled Sales & Operations Planning (S&OP), Distribution Planning, Forecasting, Demand Planning
• Planned & Scheduled Production.
• Increased fill rates from 40% to the best fill rate across Industry, i.e., 95%.
• Import & Custom Clearance: Dealt with the Freight forwarders and CHA’s for smooth import processes.
• PACKAGING: Planned all packaging (domestic & international).
• Sourcing & Distribution – Mode Management, Rail/Road/Air Operation
• Transport Management and Economics
• Infrastructure Planning & Warehouse Management
• Depot. Operation & CFA management
• Cost Control through an optimized Supply Chain
• Inventory Management across the Supply Chain– FG and RM/PM

Apr 2009 – May 2011 · 2 yrs 1 mo · New Delhi Area, India

• Forecasting, Inventory Planning, Demand Planning, Distribution Planning
• All India Depot Operations
• Production Planning

Aug 2007 – Apr 2009 · 1 yr 8 mos · New Delhi Area, India

• Handled FMCG Procurement focused on food categories.
• Product Mix Planning.
• Controlled Entire Merchandising operations for an acquisition.
• Responsible for setup of New Stores and ensuring Product availability.

Jan 2007 – Aug 2007 · 7 mos · Haryana, India

• New Vendor Development.
• Setting up of rate contracts for Procurement of Capital Items, Mechanical Items, Packaging Material, Electrical equipments.

Aug 2006 – Jan 2007 · 5 mos · Gurugram, Haryana, India

• Procurement of plant & machinery, pumps, motor, packaging material, Furnace oil etc.
• Vendor Development.

Jun 2005 – Aug 2006 · 1 yr 2 mos · Faridabad, Haryana, India

• • Vendor Management.