Apeksha Mishra — CEO
With a B.Tech degree in Mechanical Engineering and nearly 10 years of work experience in the Media & Communications industry, she’s well equipped with analytical-problem solving skills, holds a good command in effectively narrating a story & an in-depth understanding of the media spectrum. Being part of the journalism and comms world both, helps her better strategise and efficiently package content to be able to drive progressive campaigns and create successful brand messaging that really resonates. Heading Comms at Policybazaar, she’s responsible for strategising & driving the InsurTech brand’s key priorities forward through story-telling, external events & associations, stakeholder management & key media events across all its lines of businesses via Broadcast, Print, Digital, Partnerships with Insurers. Additionally she also spearheads the branded content programme ‘The Policybazaar Show' that's live on Republic TV & India Today. Prior to this she has worked as a seasoned broadcast journalist across marquee English news channels as a News producer & anchor. She started her professional career with the news channel TIMES NOW under the guidance & leadership of Arnab Goswami. She’s also been an integral part of the other news bands such as India Today, ET Now & NewsX covering the political landscape of India. Her work experience as a broadcast journalist across brands has been an embodiment of various skills and expertise that has propelled her career path to varied roles and expansive experiences which centres around mastering the art of storytelling. Before transitioning to Comms, for a brief period she also covered Tech & Digital advertising heading the Delhi-NCR region as a Senior Correspondent with E4m.
Stackforce AI infers this person is a Media & Communications expert with a strong focus on corporate storytelling and brand strategy.
Location: Gurgaon, Haryana, India
Experience: 13 yrs 10 mos
Skills
- Corporate Communications
- Content Strategy
- Editorial Management
- Content Creation
- Digital Marketing
- Anchoring
Career Highlights
- Nearly 10 years in Media & Communications
- Expert in storytelling and brand messaging
- Led high-impact corporate communications at Policybazaar
Work Experience
PolicyBazaar.com
VP & Head Of Corporate Communications & Content (7 yrs 4 mos)
exchange4media
Senior Correspondent (Tech & Digital Advertising) (5 mos)
Times Network
Political News Desk Head, ET NOW (9 mos)
India Today
Anchor & Associate News Producer (2 yrs 3 mos)
NewsX (Direct News Private Limited)
Anchor and Producer (2 yrs 1 mo)
Times Network
Trainee Reporter, TIMES NOW (1 yr)
CNN-IBN
Summer Internship (2 mos)
Education
Masters in Media & Communication at Symbiosis Institute Of Media And Communication, Pune
Bachelor of Technology (B.Tech) at C.V.Raman College of Engineering
ICSE at Carmel Convent School - India
