May 2024 – Dec 2024 · 7 mos

• GTM, Sales, Community and Social Media Outreach

Jul 2023 – Jan 2025 · 1 yr 6 mos

Jul 2022 – Feb 2023 · 7 mos

• Business Head for Top 16 cities in North, Center and East Region including NCR, Kolkata, Chandigarh, Jaipur, Lucknow, Bhubaneswar and Indore

Oct 2021 – Jul 2022 · 9 mos

• Accountable for P&L, growth and marketshare of 50+ cities in UP and UK. Drive high performance large scale team - Restaurant Supply, Rider Ops, Onboarding and Growth

Jun 2019 – Oct 2021 · 2 yrs 4 mos

• Drive partner's growth, experience & hygiene
• Influence discounting & visibility mix to drive marketshare
• Devise frameworks & enablers for channel managers

Apr 2018 – Jun 2019 · 1 yr 2 mos

• General Merchandise Category Head - End to end P&L ownership, category growth through conversion improvement and search optimization, brand partnership, ads and monetization and new product development,

Nov 2016 – Apr 2018 · 1 yr 5 mos

• > Led 0 to 1 Journey for the category, involved in streamlining legal contracts, payments, processes, customer order journey, Return & other policies
• > Category Management for refurbished products( mobiles, laptops and others) responsible for overall category P&L, expansion & growth

Apr 2015 – Nov 2016 · 1 yr 7 mos

• Drive key metrics through special projects & analytics for seller ecosystem
• Accountable for new business initiatives, developing strategic semester plans, target formulation & process excellence
• Led 3 separate teams of 10 - projects, analytics and seller resolution team

Apr 2013 – Apr 2015 · 2 yrs · Gurgaon, India

• Planning & Analysis, (Adidas Group) Jan’14 - Current
• Part of global demand planning function adhering to assigned drumbeat timelines for India Market, all brand
• Accountable for demand forecasting, monitoring sales trends and forecast patterns regularly to ensure accuracy.
• Coordinate with multiple channel teams to capture risks & opportunities
• Deliver an aligned strategic bottom up business plan by product category, Channel & brand(Adidas & Reebok)
• Assist in Monthly Business Review preparation, to capture stock situation, comp sales, product sell through & campaign impact.
• Assist supply chain & sourcing for volumetric capacity planning for local production
• Own and deliver multiple Business Intelligence projects - ongoing, long term and adhoc basis

Apr 2012 – Jun 2012 · 2 mos · Mumbai

• Recommended Digital Strategy for Tata Motors Ltd encapsulating latest trends
• Conducted Competitive Analysis & Profiling of different automobile brands for their digital activities
• Conducted & Analysed consumer survey for more than 450 potential & current buyers to understand role of web in purchase decision
• Received “Exceptional Performance Rating” by Tata Motors during Summer Internship

Jul 2008 – Jun 2011 · 2 yrs 11 mos

• Project Planning, Scheduling & Forecasting
• Owned Product Design, Implementation , quality assurance processes & post release maintenance