Feb 2021 – Present · 5 yrs 1 mo

• Shortcut, c'est le podcast qui t'aide à passer à l'action à toutes les étapes de ton voyage vers l'indépendance. Par un freelance, pour les freelances, avec des épisodes courts, narrés et illustrés.
• Par ici pour découvrir l'univers : https://podcast.ausha.co/shortcut

Aug 2018 – Aug 2019 · 1 yr · Paris

• Comet instantly connects the most talented tech and data freelancers with our clients.
• Creation of the B2B Marketing department
• Inbound Marketing & CRM : contribution to Hubspot set-up, personae definition, lead nurturing, lead scoring, landing pages creation
• Acquisition : growth hacking, media partnerships, traffic management
• Content : e-books & materials creation to enhance nurturing loops

Jan 2017 – Present · 9 yrs 2 mos

• Accompagnement en acquisition client pour les freelances et les entrepreneurs. Conseil en marketing digital pour les entreprises.
• Partage ton expertise à tes prospects avec générosité. Montre-leur les résultats que tu as obtenus pour tes clients. Propose-leur une offre irrésistible. Dans cet ordre là. Avec une stratégie d'inbound marketing bien ficelée, tu n'auras plus qu'à tendre le stylo à tes prospects en rendez-vous.

Jul 2016 – Jul 2017 · 1 yr · Paris Area, France

• Shapr is an app making networking simple and efficient. Your daily dose of inspiring people to meet.
• Managing US/UK/France media partnerships: deals include The Hustle and Secret London
• Trying new ways to drive growth: ASO, SEA, Display and AdTech networks
• Reporting using Appsflyer and iTunes Connect
• Results: research and development of app's growth to gain traction before Series A (success!): interaction with 15+ service providers, 50+ media and influencers

Jun 2015 – Jul 2016 · 1 yr 1 mo · Paris Area, France

• Finexkap is a successful FinTech start-up that raised 24M€ in 2015. It was elected the Alternative Finance Platform of the year 2015 by the prestigious jury of AltFi, at the European level.
• Digital acquisition: budget of 300K€ in 2015 to launch PPC campaigns including AdWords, Bing Ads, Facebook Ads, Twitter Ads, LinkedIn Ads and Video Display along with B2B mailing & SEO
• Product marketing: Front & Back-End upgrade, Wireframing, UX/UI & A/B Testing. One common goal shared with the product & sales teams: understanding the customer. Projects were managed together with the technical team using tools such as YouTrack and Trello.
• Web analytics: reporting and strategy optimization using Google Analytics and Tableau for data visualization
• Results: interactions with 10+ service providers, +30% of new clients and 5M€ of origination in 2015.

May 2014 – Aug 2019 · 5 yrs 3 mos · Paris Area, France

• Ignition Program is the first graduate program for entrepreneurs.
• Consulting for partner startups
• Mentoring newcomers & Start-up coach
• Dispensing and attending trainings and workshops to grow one's entrepreneurial spirit: growth hacking, negotiation, rhetorical skills, meditation, ...

May 2014 – May 2015 · 1 yr · Paris Area, France

• Meludia is an award-winning, fun and progressive ear training app developed for professional musicians as well as total beginners.
• Implementing activation and retention tools: email automation, newsletter, support
• Implementing the social media strategy: community management (Facebook & Twitter),
• Wordpress blog, acquisition with a limited budget
• Designing booths for events including SXSW and Concours Lépine (winner 2014)
• Finding strategic partnerships for co-branded talks and workshops (music schools, city
• councils, music teachers and performers)
• Developing a Meludia arcade machine for live demonstrations during exhibitions
• Results: Creation of the marketing department: recruitment and management of a multicultural team of 6 specialists in digital marketing and event production. Turnover x3 and active users x5 between May 2014 and May 2015.

Jan 2013 – May 2014 · 1 yr 4 mos · Paris Area, France

• Account management for clients including Fly and Optic2000
• Set-up and operational follow-up of PPC campaigns: AdWords, Facebook Ads, mailing, affiliation
• Partnerships with affinity sites to create special operations such as co-branded landing pages or customized home pages
• SEO: keyword brainstorming and implementation
• Content management: photos, videos & articles to be amplified on social media

Jan 2011 – Jun 2011 · 5 mos · Madrid, Spain

• (Internship) Project management and production of sensational shows around Spain (vertical dance, hologram technology, water curtains). Clients include Ford, Coca-Cola, Ballantine’s, Cirque du Soleil.

Jul 2009 – Dec 2009 · 5 mos · Budapest, Hungary

• (Internship) Developing strategies for Klepierre's Hungarian shopping centers: seasonal and experiential marketing, digital marketing, event production