Amanda Nielsen 🐶

Partnerships Manager

Denver, Colorado, United States8 yrs 11 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Expert in strategic partnerships and B2B marketing.
  • Founder of a unique ecommerce platform for tech merchandise.
  • Experienced career coach for aspiring partnerships professionals.
Stackforce AI infers this person is a B2B SaaS partnerships expert with a strong focus on marketing and personal branding.

Contact

Skills

Core Skills

PartnershipsPersonal BrandingPartnership DevelopmentPartner AcquisitionPartner OnboardingRevenue OperationsPartner Marketing

Other Skills

Partner DevelopmentChannel PartnersStrategic AlliancesPartner Relationship ManagementPartnership MarketingStrategic PartnershipsChannel StrategyHubSpotCustomer ServiceSocial MediaSocial Media MarketingWeb Content WritingDigital MarketingProposal WritingEvent Planning

About

comedian trapped in a b2b influencer’s body. currently building a (mostly harmless) cult of personality in partnerships and tech. i work in strategic partnerships at Box, run Thot Leader Labs (an ecommerce shop for unhinged b2b tech merch), and coach people breaking into partnerships roles — including my 4-week cohort course, Pivot to Partnerships. join the next cohort here: https://bit.ly/amanda-nielsen-instructor when i’m not working, you can find me at pilates, skiing, mountain biking, or sharing questionable takes on the internet.

Experience

Pivot to partnerships career cohort

Partnerships Career Mentor & Cohort Leader

Aug 2025Present · 7 mos

  • I help people figure out what partnerships actually is — and how to build a real career in it.
  • As a partnerships career mentor, I work one-on-one with professionals and lead a four-week cohort course, Pivot to Partnerships, hosted on the Partnership Mastermind Marketplace. I’ve supported people from sales, marketing, operations, consulting, product, and completely non-traditional backgrounds in successfully pivoting into partnerships roles.
  • My focus isn’t theory — it’s translating your existing experience into partnerships language, building strategic confidence, and helping you understand how the role actually works in practice.
  • Learn more or book time with me: https://verydemanda.com/mentorship/

Partnership mastermind

Course Instructor

Aug 2025Present · 7 mos

  • I run Pivot to Partnerships, a 4-week cohort-based course designed to help professionals from all backgrounds successfully transition into partnerships roles. Through live sessions, practical projects, and frameworks I’ve built as a partnerships leader, I teach students how to:
  • Understand what partnerships actually is (and isn’t)
  • Reframe their past experience into a partner-ready narrative
  • Optimize their resumes and LinkedIn profiles for partnerships roles
  • Decode job descriptions and spot red flags in the hiring process
  • Build interview stories, scripts, and confidence to land the role
  • Hosted on the Partnership Mastermind Marketplace, the course combines self-paced content with weekly live workshops, hot-seat coaching, and community support. Graduates walk away with a clear pivot plan, a revamped job search toolkit, and the confidence to stand out in a function with high demand and a tiny talent pool.
  • See course details:https://bit.ly/amanda-nielsen-instructor
Partner Relationship ManagementPartnership Development

Box

Partner Sales Manager II

Feb 2024Present · 2 yrs 1 mo · Remote

Revenue grid

Head of Partnerships

Aug 2023Nov 2023 · 3 mos · Remote

  • My position concluded due to a RIF, but in my brief tenure, I made significant strides in cross-functional alignment, fostering collaboration among Sales, Operations, and Customer Success teams to streamline operations and amplify our collective efforts. I also played an immediate role in pipeline generation and business expansion by strategically engaging existing connections.
  • I initiated the development and early execution of a comprehensive partner program strategy, resulting in heightened partner engagement, increased pipeline, and a growing demand for the Revenue Grid partner program.
Partner DevelopmentPersonal BrandingChannel PartnersStrategic AlliancesPartner Relationship ManagementPartnership Marketing+4

Formstack

4 roles

Manager, Partner Acquisition & Onboarding

Jan 2023Sep 2023 · 8 mos

  • I successfully led Formstack's partner acquisition and onboarding function, consistently surpassing revenue targets.
  • I created innovative partnership strategies and operational frameworks to gain a competitive edge and had a proven track record of fostering collaborative environments and securing cross-functional support for partner program initiatives.
  • Throughout my tenure, I cultivated extensive expertise within the Salesforce ecosystem, collaborating with SIs, ISVs, and Salesforce professionals, building a vast network of enduring relationships with ecosystem stakeholders. In addition, I served as a valuable product expert, sharing insights and knowledge with partners and to enhance their use of Formstack solutions for Salesforce.
  • My role also reflected a deep commitment to talent acquisition, development, and coaching, nurturing a culture of growth and empowerment within the department.
Partner DevelopmentPersonal BrandingChannel PartnersStrategic AlliancesPartner Relationship ManagementPartnership Marketing+4

Senior Partner Onboarding Manager

Oct 2022Sep 2023 · 11 mos

Partner DevelopmentChannel PartnersStrategic AlliancesPartner Relationship ManagementPartnership MarketingPartnerships+3

Partner Onboarding Manager

Mar 2022Oct 2022 · 7 mos

Partner DevelopmentChannel PartnersStrategic AlliancesPartner Relationship ManagementPartnership MarketingPartnerships+3

Partner Acquisition Manager

Jan 2020Mar 2022 · 2 yrs 2 mos

Partner DevelopmentChannel PartnersStrategic AlliancesPartner Relationship ManagementPartnership MarketingPartnerships+3

Thot leader labs

Ecommerce Founder

Jun 2021Present · 4 yrs 9 mos

  • Leveraging my thought leadership and personal brand, I established Thot Leader Labs, a catch-all venture encompassing freelance consulting, speaking engagements, and the launch and growth of an ecommerce store.
  • Thot Leader Labs is your go-to e-commerce destination for apparel and accessories adorned with snarky and relatable quips about the tech industry.
  • Whether you're rocking a t-shirt that declares "Marketing Attribution is Fake," a coffee mug that says "No Need for Data Just Vibes," or a hat emblazoned with "Vibes are the Most Important KPI," you'll find the perfect way to express your tech-savvy sass.
  • In addition, I provide strategic consulting services to a diverse array of businesses, specializing in marketing, sales operations, and partnership strategies.
Partner DevelopmentPersonal BrandingChannel PartnersStrategic AlliancesPartner Relationship ManagementPartnership Marketing+3

Instore design display

Revenue Operations Consultant

Sep 2019Jan 2022 · 2 yrs 4 mos

Personal BrandingPartnership MarketingRevenue Operations

New breed

2 roles

Partner Marketing Strategist

Jul 2018Sep 2019 · 1 yr 2 mos

  • I was responsible for scaling partner initiatives by establishing strategic relationships with software and venture capital organizations to increase brand exposure and establish New Breed as an authority in the SaaS space. Additionally, I orchestrated the comprehensive management of marketing initiatives, including monthly webinar development, email marketing, editorial content, multimedia content creation, and influencer efforts to optimize brand exposure and engagement.
  • I worked closely with sales team to ensure that marketing and sales operations were effectively aligned, pipeline was being generated, new business acquisition targets were being met, consistently exceeded personal revenue targets and supported team members in meeting and exceeding theirs
  • Notable accomplishments include authoring over 70 articles on the New Breed blog, growing webinar lead generations over 2000% and representing New Breed as a speaker at HubSpot's INBOUND conference, addressing several hundred attendees and sharing insights on leveraging data for marketing strategy
Partner DevelopmentPersonal BrandingChannel PartnersStrategic AlliancesPartner Relationship ManagementPartnership Marketing+5

Partner Marketing Specialist

May 2017Aug 2019 · 2 yrs 3 mos

Partner DevelopmentChannel PartnersStrategic AlliancesHubSpotPartnershipsChannel Strategy+1

Champlain college emergent media center

Marketing Strategist

Sep 2016May 2017 · 8 mos · Burlington VT

  • I oversaw and generated editorial content across various segments, including the Emergent Media Center, MakerLab, and the Masters in Emergent Media Program. This encompassed managing content on platforms such as Instagram, Facebook, Twitter, and WordPress.
  • In addition, I developed a comprehensive editorial content strategy, curating and segmenting content to boost engagement and channel growth. My role required seamless collaboration across teams to identify content opportunities and ensure a cohesive approach to content management.

Metal industries, inc.

Social Media Marketing Intern

May 2016Jun 2016 · 1 mo · Clearwater, FL

  • I conducted in-depth research and analysis, focusing on competitors' social media strategies in the HVAC manufacturing industry. This involved creating informative presentations about the technical functionalities of three specific social media platforms and how they can be effectively managed using various social media management software options.
  • Moreover, I successfully developed a comprehensive social media strategy that included sample content and actionable tactics aimed at promoting company adoption. This strategic approach was designed to enhance the brand's presence in the highly competitive HVAC manufacturing sector.

Education

Champlain College

Bachelor’s Degree — Marketing with Minor in Digital Marketing

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