Parth Tawde

Chief Operating Officer

Mumbai, Maharashtra, India10 yrs experience

Most Likely To Switch

Key Highlights

Led a 270 Cr GMV portfolio at Nykaa.
Excels in B2C e-commerce and performance marketing.
Passionate about transforming India's shopping experience.

Stackforce AI infers this person is a B2C E-commerce professional with expertise in brand management and digital marketing strategies.

Contact

Skills

Core Skills

B2c E-commercePerformance MarketingBrand ManagementCategory ManagementE-commerce ManagementNew Business DevelopmentKey Account ManagementDigital Marketing StrategyProject ManagementE-commerce Strategy

Other Skills

Sales and MarketingE-CommerceTeam LeadershipKey AccountsP&L ManagementFast-Moving Consumer Goods (FMCG)Team PerformanceStakeholder ManagementPeople ManagementB2CBusiness PlanningAccount ManagementSalesE-businessDigital Marketing

About

Parth is an experienced E-Commerce professional who has 7 years exp in the field with total 9 years of experience. He has worked across categories like Apparel, Shoes & Accessories(Hand Bags), Skincare, Hair care & Makeup. He has worked in Nykaa as a Brand Manager (handling a portfolio of 270 Cr GMV FY24), ALDO as ECOM Manager (100 Cr GMV) & Pantaloons as a Key Account Manager (50 CR GMV) He loves to travel extensively across the world to various countries like USA, Australia, Singapore, Malaysia, South Korea and Bhutan. He is also enthusiastic about trying out different cuisines of all sorts, variety, and flavour palette and is super excited about the emerging food culture in Mumbai Currently at Lovechild, he aims to build a leading premium Makeup brand, that build quality products for Indian Skin Tones. He envisions himself being part of the e-commerce journey that will transform the way India shops everything and hopes to contribute meaningfully to make e-commerce the preferred channel to shop.

Experience

Lovechild by masaba

2 roles

Head - E-Commerce & Supply Chain Management

Promoted

Jul 2025 – Present · 8 mos · Mumbai, Maharashtra, India · On-site

Lead - Performance Marketing & E-Commerce

Dec 2023 – Jul 2025 · 1 yr 7 mos · Mumbai, Maharashtra, India · On-site

Sales and MarketingB2C e-commerceE-CommerceCategory ManagementTeam LeadershipKey Accounts+8

Nykaa

Brand Manager

Sep 2022 – Dec 2023 · 1 yr 3 mos · Mumbai, Maharashtra, India · On-site

Sales and MarketingB2C e-commerceCategory ManagementBusiness PlanningAccount ManagementTeam Leadership+9

Apparel group india pvt. ltd.

Ecommerce Manager

Sep 2021 – Jul 2022 · 10 mos · Mumbai, Maharashtra, India

Sales and MarketingB2C e-commerceE-CommerceNew Business DevelopmentE-businessTeam Leadership+8

Aditya birla fashion and retail ltd - pantaloons

Key Account Manager ECommerce

Mar 2018 – Sep 2021 · 3 yrs 6 mos · Mumbai Metropolitan Region

Key Account Manager for Amazon CT, TataCLiQ and website pantaloons.com
Planning and Executing GTM strategy with focused category merchandising MoM for pantaloons.com
Executed timely launch of pantaloons.com as its Project Manager in Quarter 2 – FY’19
Responsible for executing digital marketing strategy along with agency for pantaloons.com
Responsible for pricing of pantaloons.com & pantaloons’ products on Amazon, Flipkart, Myntra, PayTM
Preparation and finalizing of Joint Business Plan with various ECOM partners
Responsible for monthly planning and forecasting of 3 forward month Plan and aligning key stake holders
Part of team for annual budget forecasting with Finance General Manager and ECOM head for next FY
Received highest rating in the team for FY’19 & FY’21 performance

Sales and MarketingB2C e-commerceTeam LeadershipKey AccountsFast-Moving Consumer Goods (FMCG)Team Performance+5

Dell

Territory Account Manager II

May 2017 – Oct 2017 · 5 mos · Nagpur, Maharashtra, India

Handling the channel business for Dell in the territory of Vidarbha and Chhattisgarh
Managing the sell through of 24 partners and 5 distributors for entire range of Dell Products
Identified and on boarded 4 new Partners in 2 months to provide incremental sales growth by 8.3%
Responsible for managing 27 sales executives and managing profitability & ROI for partners
Achieved 15% gaming portfolio sell thru, highest in territory till date from Dell Exclusive Stores

Shoppers stop

Digital Marketing and Strategy Intern

Apr 2016 – May 2016 · 1 mo · Mumbai, Maharashtra, India

Implemented various strategies of App Store Optimization, A/B testing of Ad Networks, Identifying Top Referral Sources to achieve growth, increased customer engagement and reduced churn
“Shoppers Stop Shopping App” app was ranked 32nd in the “Shopping Category” post implementation
By better targeting and new terms, brought about 20% lower CPA.
Received accolades from the E-Commerce team, Head HR and Managing Director

Tech for seva

Technical Expert

Sep 2013 – Jun 2015 · 1 yr 9 mos · Maharashtra, India

Worked as a technical consultant to solve social problems with help of technology.
Designed collaborations between N.G.O.s, institutes like BARC, IITs and HRs of companies
Through primary research finalised 10 N.G.O.s to collaborate for the pilot project
Finalised and Implemented 3 projects in Western Maharashtra
Made a G.P.S. app which helps fishermen of West India with a potential to improve 3,00,000+ lives.