Vignesh Mj

Co-Founder

Bengaluru, Karnataka, India8 yrs 7 mos experience
Most Likely To Switch

Key Highlights

  • Visionary leader in product marketing and innovation.
  • Proven track record in go-to-market strategies.
  • Expert in leveraging customer insights for growth.
Stackforce AI infers this person is a Product Marketing expert with a strong focus on go-to-market strategies in the B2C sector.

Contact

Skills

Core Skills

Go-to-market StrategyProduct MarketingMarket Analysis

Other Skills

BrandingBTL ActivationsProject ManagementMarket ResearchStrategyProduct DevelopmentDigital StrategyContent StrategyContent MarketingSocial MediaStakeholder ManagementBusiness StrategyEntrepreneurshipStrategic PlanningResearch

About

I am a visionary Product Marketing leader with a passion for leveraging customer insights to drive product innovation and business growth. As an innovative problem-solver, I have a proven track record in applying market intelligence to solve complex go-to-market challenges and accelerate product adoption. My expertise lies in spotting market gaps and translating customer behavior into impactful product strategies. I am proficient in leveraging performance marketing and analytics to optimize data-driven campaigns and enhance product positioning. I am a collaborative leader dedicated to building cross-functional partnerships between product, engineering, and sales teams. My results-oriented approach focuses on delivering measurable revenue impact through strategic product marketing execution. I have successfully led teams in developing go-to-market strategies that drive user acquisition, reduce customer acquisition costs, and accelerate market penetration. With a customer-obsessed mindset, I excel in user research, market analysis, and translating insights into compelling product narratives. As a lifelong learner and startup founder, I am passionate about emerging trends in product marketing, growth strategies, and customer psychology. Ready to transform your next product launch into market domination? Let's build something extraordinary together.

Experience

Cashiq.ai

Co-Founder

Jul 2024Feb 2025 · 7 mos · Bengaluru, Karnataka, India · Remote

Go-to-Market Strategy

Sumadhura infracon pvt. ltd

Digital Manager - Sales & Marketing

Jun 2024Present · 1 yr 9 mos · Bengaluru, Karnataka, India · On-site

Go-to-Market StrategyBranding

Crater.club

Head of Partnerships

Mar 2022Mar 2023 · 1 yr · Bengaluru, Karnataka, India · Remote

Go-to-Market StrategyBranding

Freelance

Yoga Consultant

May 2021Present · 4 yrs 10 mos · Bengaluru, Karnataka, India · Remote

Big biking commune pvt. ltd.

Marketing Manager - Sales & Operations

Jan 2020Dec 2021 · 1 yr 11 mos · Bengaluru, Karnataka, India · Remote

Go-to-Market StrategyBranding

Dunzo

Section Manager - Stakeholder Management & Operations

Oct 2018Dec 2019 · 1 yr 2 mos · Bengaluru, Karnataka, India · Hybrid

Prep chef

Co-Founder

Dec 2017Sep 2018 · 9 mos · Bengaluru, Karnataka, India · On-site

  • A subsidiary brand under 'Trick or Treat', serving healthy meal preps in the form of subscription based model to corporates, fitness enthusiasts, athletes, and many more.
Go-to-Market StrategyBranding

Trick or treat cafe

Co-Founder - Investor Relations & Sales

May 2016Nov 2019 · 3 yrs 6 mos · Bengaluru Area, India · On-site

  • This project was not a "so successful one", but enjoyed every bit of it. Being completely responsible for looking after the administrative, operations, customer retentionship & exploring end to end marketing avenues.
Go-to-Market StrategyBranding

Meta

Risk Analyst

Sep 2015Mar 2016 · 6 mos · Hyderabad Area, India · On-site

  • The key point of contact for the Indian Stability Team, while simultaneously coordinating with the network engineers and operations managers to reduce the turnaround time for disintegrated ads in the pipeline.

Axiom gen nxt india pvt ltd

Marketing Intern

May 2014Jun 2014 · 1 mo · Bengaluru, Karnataka, India · On-site

Product MarketingBTL ActivationsProject Management

Nandini kmf milk center

Finance Intern

Oct 2012Feb 2013 · 4 mos · Bengaluru, Karnataka, India

Market AnalysisMarket Research

Education

Institute of Product Leadership

Executive MBA

Jun 2024Present

HubSpot Academy

Content Marketing

Nov 2023Dec 2025

Abhinam Yoga Centre

Yoga Teacher Training/Yoga Therapy

Jan 2021Jan 2021

DesignBoat UI/UX School

UI/UX Bootcamp — UI UX

Jan 2020Jan 2021

M.P.Birla institute of management

Master of Business Administration (M.B.A.) — Marketing/ Human resources

Jan 2013Jan 2015

RV Institute of Management, No.17, 26th Main, 36th Cross, Jayanagar, 4th T Block, Bangalore-41.

Bachelor's business management

Jan 2010Jan 2013

New Horizon College, Kasturinagar, NGEF Layout, Bangalore-43

PUC

Jan 2008Jan 2010

Bangalore public school

Jan 1997Jan 2008

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