Tycho Luijten

CEO

The Randstad, Netherlands14 yrs 10 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Founder of multiple successful B2B marketing ventures.
Expert in building marketing engines for SaaS companies.
Proven track record in demand generation and marketing strategy.

Stackforce AI infers this person is a B2B marketing expert with a focus on SaaS and demand generation.

Contact

Skills

Core Skills

Demand GenerationMarketing Strategy

Other Skills

Business StrategyManagementGrowth HackingGrowth MarketingSocial MediaEnglishTeamworkSPSSMarketing CommunicationsResearchSocial NetworkingMarketingDutchLeadershipPublic Speaking

About

How B2B buyers buy has changed. B2B buyers research themselves and will contact you when they’re ready to buy. The job of marketing is to educate and nurture prospects with great content and capture demand as effectively as possible. At Dapper, we help B2B companies build marketing machines that align with modern-day B2B buyers. We help you improve your whole marketing machine, from your LinkedIn content to your creatives, advertising, and SEO.

Experience

Dapper - the demand agency

Founder & CEO

Jun 2019 – Present · 6 yrs 9 mos · The Randstad, Netherlands

We build, optimize, and scale marketing engines that generate pipeline and improve marketing ROI.
More than 100 B2B SaaS, Service and Hardware companies trust us with their marketing.

Demand GenerationMarketing StrategyBusiness Strategy

Travis

Consultant B2B Marketing

Aug 2018 – Apr 2019 · 8 mos · Rotterdam

Together with a team of marketing strategists, I helped Travis to define and reach business markets suitable for their translation solution.

Tmg .net recruitment

Founder

Mar 2018 – Jun 2019 · 1 yr 3 mos · The Randstad, Netherlands

TMG .NET recruitment helps .NET Developers find a job position that fits their needs and skills. Are you a .NET Developer and curious to see what we can do for you? Do not hesitate to shoot me a message.

Rotterdam in a box

Founder & Head of Marketing

Apr 2017 – Jan 2020 · 2 yrs 9 mos · Rotterdam

Rotterdam in a Box provides a local and artisanal experience around business gifts. Carefully selected, high-quality food and drink products from the city are collectively offered in well-designed boxes. We've currently expanded the concept to three cities in total.
Rotterdam in a Box
Breda in a Box
Alkmaar in a Box

Marketing association eur

2 roles

President

Promoted

Jun 2016 – Sep 2017 · 1 yr 3 mos · The Randstad, Netherlands

As President of the Marketing Association EUR, final responsibility for all the operations of one of the biggest marketing study associations in the Netherlands lie with me. The creation and implementation of strategic direction for the association is one of my most important tasks. Overseeing the organization of all of our events and projects and continuously stimulating effective collaborative teamwork within the board define my day-to-day activities.

Day Organization Coordinator - Advertising Day

Oct 2014 – Jul 2015 · 9 mos

During my active membership in the Marketing Association I got the chance to develop my leadership qualities. Although I initially got appointed as ‘Day Organization Coordinator’ it evolved into a much bigger role. I went beyond my primary responsibilities and took on various other tasks. Throughout the year, I motivated other committee members, assigned tasks, served as a bridge between the committee and board and became the contact person for important stakeholders.

Nationale marketing strijd

NMS Coordinator

Jun 2016 – Feb 2017 · 8 mos

Klm

Marketing Intern

Apr 2015 – Aug 2015 · 4 mos · The Randstad, Netherlands

My intensive and fruitful marketing internship at KLM contributed to my growing affinity with- and development in the discipline. At KLM I was responsible for the promotion of KLM towards the trade partners: the online and offline travel agencies that sell KLM products. As a result of close and frequent cooperation with the KLM sales department also I gained initial experience in this area.