S

Sherrie Wood

Founder

Jacksonville, FL, USA5 yrs experience

Key Highlights

  • Proven leader in driving market expansion.
  • Expert in building high-value client relationships.
  • Achieved significant revenue growth in new market launches.
Stackforce AI infers this person is a Hospitality Sales and Marketing Expert with a focus on strategic growth and client engagement.

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Skills

Core Skills

Sales ManagementMarketing StrategyBusiness Development

Other Skills

Market launchRevenue strategyOutbound activation planCRM pipeline managementSales budget developmentKPI reportingTeam recruitment and mentoringStrategic sales initiativesKPI reviewsBudget trackingCoaching sales managersSales ConversionPresentationsOpening HotelsSolution Selling

About

Sales & Client Engagement Manager with years of experience driving market expansion, optimizing sales operations, and building high-value client relationships across multi-unit organizations. Proven leader in administrative oversight.

Experience

Personality plus + be remembered

Creator & Owner

Jan 2024Present · 2 yrs 2 mos · Remote

  • Founder of an AI-driven visual resume and professional storytelling platform integrating personality analytics with career presentation.

Hilton university of florida conference center gainesville

Group Sales Manager

Jul 2023Jun 2024 · 11 mos · Gainesville, Florida, United States · On-site

  • Led corporate, university, and convention segment sales for a full-service hotel and conference destination.

Even hotels

Director of Sales And Marketing

Jan 2023Jul 2023 · 6 mos · Atlanta, Georgia, United States · On-site

  • Spearheaded market launch and revenue strategy for new IHG wellness brand.
  • Achieved 158.9 RGI within six months of opening.
  • Built comprehensive outbound activation plan targeting corporate and local accounts.
  • Implemented CRM pipeline management systems to track performance and accelerate conversion cycles.
  • Developed annual sales budget, forecasting models, and weekly KPI reporting to ownership.
  • Recruited and mentored sales team to establish performance-driven culture.
Market launchRevenue strategyOutbound activation planCRM pipeline managementSales budget developmentKPI reporting+3

Vacasa

Executive Field Sales

Aug 2021Oct 2022 · 1 yr 2 mos · Jacksonville, Florida, United States · Remote

  • Drove regional expansion in the short-term rental sector.
  • Secured long-term property owner partnerships through consultative sales approach.
  • Managed onboarding process across operations, revenue management, and client services.

Morpheus group-ihg, choice

Regional Director of Sales

Mar 2019Aug 2021 · 2 yrs 5 mos · Jacksonville, Florida, United States · On-site

  • Directed strategic sales initiatives across three multi-branded hotels (300+ rooms).
  • Managed portfolio-wide sales strategy and administrative oversight.
  • Conducted bi-weekly KPI reviews, forecasting meetings, and budget tracking.
  • Coached sales managers and front office leaders to align operational delivery with revenue objectives.
  • Played key role in pre-opening strategy, branding, and local market positioning.
Strategic sales initiativesKPI reviewsBudget trackingCoaching sales managersSales ManagementBusiness Development

Education

Florida State College at Jacksonville

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