Sean Donahoe

Director of Engineering

Kirkland, Washington, United States27 yrs experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Led engineering and product teams at Amazon Ads.
  • Expert in programmatic advertising and ad serving technologies.
  • Proven track record in driving revenue growth through strategic initiatives.
Stackforce AI infers this person is a MarTech expert with a strong focus on ad serving and programmatic advertising.

Contact

Skills

Core Skills

Ad ServingProgrammatic AdvertisingDisplay AdvertisingSales Operations

Other Skills

Software Engineering PracticesControl TheoryPPCMSN AdCenterYahoo Search MarketingBingDevelopment Of PeopleOrganizational LeadershipData AnalysisSEMAnalyticsSearch AdvertisingPeople DevelopmentSearchSEO

About

I am STO (Eng+Product+Sci) for Amazon's internal Ad Server team. We make the final descsion on which ad to serve across Amazon's variety of consumer touch points. We operate WW, across formats (AVOD, SVOD, web, app, audio streaming, podcasting, connected and disconnected devices, digital out of home, and live events). We scale to millions of concurrent users at peak and run multiple peaks simultaneously. My professional background is varied, with success across engineering, ML, applied science, product management, service, sales, biz dev, and corporate strategy positions. I gravitate to emerging problem spaces and hire others who long for the ambiguity and growth inherent in these areas.

Experience

Amazon

7 roles

Director of Engineering- Amazon Ads Publisher Technologies

Promoted

Apr 2022Present · 3 yrs 11 mos

  • I am STO (Engineering + product + science) responsible for Amazon's Ad Server.
Ad ServingProgrammatic Advertising

Director - Podcast Advertisting

Oct 2021Apr 2022 · 6 mos

Sr. Manager - DSP Solutions

Oct 2020Oct 2021 · 1 yr

  • I run four teams focused on building solutions for advertisers using the Amazon DSP
  • 1. Amazon DSP Service and Support
  • 2. Amazon DSP Display ad program
  • 3. Amazon DSP Go To Market
  • 4. Amazon DSP Vertical Solutions
Display Advertising

Senior Manager - DSP Machine Learning and Optimization

Oct 2018Oct 2020 · 2 yrs

  • I ran a team that operates all components of the Amazon Adverting Display and Video bidder. We oversaw recommendations, pacing, prediction modeling, ad valuation, ranking and bidding. We operate at TB scale on global direct and exchange programmatic buying.
Display Advertising

Sr. Manager - Business & Technology

Sep 2014Oct 2018 · 4 yrs 1 mo

  • Creating unified eCommerce marketing offering across Advertising and Merchandising for all Vendors
  • Building Amazon's Supply Side Platform (SSP) to drive yield maximization across global owned and operated placements
  • Building demand ingestion portals for advertising and co-op offering
Display Advertising

Chief of Staff - Amazon Media Group

Mar 2013Sep 2014 · 1 yr 6 mos

  • Performed strategic planning activities for global sales team. Including staffing, budgeting and project prioritization.
  • Oversaw compensation team for hundreds of account executives.
  • Owned global sales team responsible for driving $xxM in global deals from largest and most strategic customers.
  • Managed 6 sigma team that drove 90% reduction in manual billing tasks.
Sales Operations

Sr. Manager, Corporate Giftcards

Jan 2012Mar 2013 · 1 yr 2 mos

  • Owned overall Corporate Gift Card business
  • Oversaw 40+ international sales team across 7 markets
  • Managed business operations and reduced error rates to below .0014 percent
  • Set business requirements for product development on shift to self service order fulfillment.

Management mentor llc

Founder & Owner

Jul 2016Present · 9 yrs 8 mos · Kirkland, WA

  • Educational Company for Managers

Microsoft

4 roles

Director – Marketing Strategy & Insight

Promoted

Feb 2011Jan 2012 · 11 mos · Greater Seattle Area

  • Drove $2M incremental weekly revenue through data mining terabytes of advertiser transactions
  • Created comprehensive strategy and accountabilities for internal and external sales channels
  • Oversaw formation of a customer advisory board, including monthly roundtables, webinars, and surveys

US Partner Manager – Yahoo! Bing Search Alliance

Feb 2010Feb 2011 · 1 yr · Greater Seattle Area

  • Implemented successful transition of 7,000 premium accounts from Microsoft to Yahoo! and 50,000 standard accounts from Yahoo! to Microsoft
  • Supervised customer engagement and marketing programs to prepare, migrate, and optimize customers
  • Setup and ran governance structure for managing the joint venture across all sales, service, technical, and business teams

Group Manager – Strategic Account Services - Search

Promoted

Aug 2007Feb 2010 · 2 yrs 6 mos · Greater Seattle Area

  • Accountable for team of 14 Team Managers & 100+ Search Account Managers who serviced 500 strategic search advertisers, resulting in $300M+ revenue a year
  • Unified two distinct account management roles into a single role, thereby doubling morale while improving customer satisfaction scores
  • Sponsored cultural change that shifted engagements from reporting to storytelling through insights
  • Crafted proactive planning engagement model to drive increased employee and customer satisfaction
  • Participated in Microsoft’s High Potential program

Manager – Search Marketing Analytics

May 2005Aug 2007 · 2 yrs 3 mos · Greater Seattle Area

  • Managed team of 9 Search Marketing Analysts with 94% positive manager score
  • Completed green belt six sigma project, increasing revenue $1M through accelerated customer sign ups
  • Led team that designed, implemented, and compiled insights on time tracking, resulting in significant shifts in business priorities

Discovery communications

Digital Search Marketing Consultant

May 2004May 2005 · 1 yr · Washington DC-Baltimore Area

  • Recognized lost ad revenue opportunities of $25,000 per month using search referrals
  • Performed due diligence on a multimillion dollar acquisition, resulting in reduced payout for target firm
  • Identified paid search marketing opportunities for Discovery Health Network and implemented a Google AdWords campaign which generated an additional 182,000 page views per month
  • Wrote and presented best practices guide for organic search marketing after researching current industry

Amdocs

2 roles

Implementation Lead

Aug 2002Aug 2003 · 1 yr

  • Identified root cause issue, fix agents, and financial impacts for 20 daily incidents related to Sprint PCS continuous stream conversion of customers from Convergys legacy system to Amdocs billing system.
  • Managed six developers to provide API (Application Programming Interface) support to seven customer support systems during all phases of testing and production.
  • Led six person triage team to provide on-site techinal support for complete billing system testing performed by Sprint’s 60 person group.
  • Designed APIs for missed customer care functional requirments for seven customer support systems.

Team Lead

Mar 2000Aug 2002 · 2 yrs 5 mos

  • Oversaw team of five developers in new development and support of two Powerbuilder fraud applications.
  • Executed all phases of fraud detection and investigation systems for Cingular, SBC, Deutsche Telekom, ATL (Brazil), CP Orange (Thailand), Codetel (Dominica Republic), and Cellcom (Israel).
  • Presented in executive-level sales meetings for domestic and international clients.
  • Produced functional design documents for implementing all design changes of online interface.
  • Completed on site implementation of fraud systems for all seven clients.
  • Created and performed training for managers, analysts, and investigators worldwide.
  • Advised and instructed new, Cypriot development center on telecommunication fraud industry, CMM (Capability Maturity Model), and technical design for four months.

American management services, inc

2 roles

Team Lead

Promoted

Mar 1999Mar 2000 · 1 yr

  • Headed four person team to provide daily support to Fairfax County for testing of personal property tax application.
  • Initiated and led the daily meeting with different levels of client and company management to provide status updates for the testing and implementation process.
  • Administered defect tracking process with several hundred issues recorded and tracked each month.

Developer

Jul 1998Mar 1999 · 8 mos

  • Developed a vehicle tracking and valuation module for one million vehicles in the county using N-tier architecture in PowerBuilder.
  • Performed quality assurance tests on conversion data to look for outliers in accounting entries.

Education

Vanderbilt University

MBA — Masters of Business Administration

Jan 2003Jan 2005

Carnegie Mellon University

BS — Business Administration

Jan 1994Jan 1998

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