Feb 2022 – Sep 2024 · 2 yrs 7 mos

Feb 2022 – Feb 2022 · 0 mo

Oct 2020 – Sep 2024 · 3 yrs 11 mos · Greater Toronto Area, Canada

• The Catalyst Coaching Corner is an application-based coaching program that pairs folks who are looking to break into CS or elevate their CS career with experienced CS leaders for monthly coaching sessions.

Jun 2019 – Feb 2022 · 2 yrs 8 mos

Apr 2018 – Feb 2022 · 3 yrs 10 mos

Jul 2017 – Apr 2018 · 9 mos

Jan 2016 – Jul 2017 · 1 yr 6 mos

• I work to empower customers to succeed, and bring key customer insights back to the organization.
• This includes initiatives such as:
• Direct relationship building
• Automated email funnels
• The creation and monitoring of customer health scores
• Scale-able best-practice materials
• Qualitative and quantitative customer research

Sep 2015 – Dec 2015 · 3 mos

• With a strong focus on customer engagement, I manage the communications channels between Wave and their customers, with a primary focus on email communications. Using customer research, market research and top industry trends, I keep each touch-point relevant, and try to add value both to customers and Wave through every interaction. Initiatives I manage include:
• · Welcome emails
• · Triggered emails
• · Blog posts
• · In-app communications
• · Customer research
• · Contests

Jan 2013 – Sep 2015 · 2 yrs 8 mos

• I love to create excitement and engaging brand content, keeping a strong customer focus as my priority in all initiatives.
• As Product Marketing Manager, I'm responsible for:
• · Customer research, including customer calls, survey creation, and building a customer insights hub to easily catalogue findings
• · Creation of a new email funnel
• · Decisions around key messaging and brand
• · Copy on landing pages, emails, and press releases
• · Product launch coordination and implementation for mobile apps.
• · Contest and campaign creation

Sep 2011 – Jan 2013 · 1 yr 4 mos

• Social media strategy and implementation (Facebook, Twitter, Quora, Google +, LinkedIn, Pinterest), blogging, marketing emails, customer focus strategist, beta communications, public relations lead, and online community outreach and maintenance.

Jan 2011 – Apr 2011 · 3 mos

• · Launched a research initiative to determine the key challenges to fundraising for FCAD
• (faculty of communication and design)
• · Determined key difficulties that the newest program to FCAD, the professional
• communication program, will be facing in the upcoming years
• · Designed strategic action plan for the department of development to tackle upcoming
• challenges and utilize upcoming opportunities in the coming years

Sep 2010 – Sep 2011 · 1 yr

• · Regularly taught writing and grammar skills to students from multiple disciplines at
• varying language levels
• · Directed students to a variety of university resources to best suit their needs
• · Worked with students teaching them to create concise, concrete, and eloquent texts

May 2010 – Jul 2010 · 2 mos

• · Communications liaison for staff in Muskoka at the G8 Summit
• · Handled sensitive materials with utmost care and consideration
• · Created communication materials to ensure staff remained informed and up to date
• while leading three camp

Jan 2010 – Apr 2010 · 3 mos

• · Teachers assistant for Operations Planning, the capstone course in the hospitality and
• tourism program
• · Regularly attended meetings with business professionals and researched relevant
• industry trends to gain information relevant to case studies
• · Diligently edited all case information and teachers notes to ensure the cases were clear
• and concise

Jan 2010 – Apr 2010 · 3 mos

• · Independently contracted to aid in the creation of a loyalty program
• · Conducted research on current industry trends and successes stories
• · Presented summary of findings and plan of action to CEO and Partners

Apr 2008 – Aug 2008 · 4 mos

• · Regularly performed a variety of activities such as cashing out tills, scheduling staff,
• ordering food, and supervision of staff of the 500 seat buffet restaurant
• · Diligently counted and accounted for staff tills averaging $2,000 and master till of
• $400 daily.
• · Participated in meetings with supervisors of all Wonderland food establishments on a
• regular basis to ensure that operations were on track and discuss issues within each
• restaurant