Vartika Kashyap

CEO

Chandigarh, Chandigarh, India15 yrs experience
Highly Stable

Key Highlights

  • Chief Marketing Officer at ProofHub since 2020
  • LinkedIn Top Voice for three consecutive years
  • Expert in team management and productivity
Stackforce AI infers this person is a SaaS marketing expert with a strong focus on digital strategies and team collaboration.

Contact

Skills

Core Skills

Saas MarketingProject ManagementDigital MarketingContent MarketingSocial Media MarketingAnalytics

Other Skills

Team ManagementManagementMarketingSocial MediaStrategic PlanningCustomer Relationship Management (CRM)Business AnalysisLeadershipOnline MarketingEmail MarketingSearch Engine Optimization (SEO)Web AnalyticsMarket ResearchBrand AwarenessMarket Analysis

About

Hi, I’m Vartika Kashyap - CMO at ProofHub, a writer, and a mother. I started my marketing journey back in 2011 as a Marketing Manager. Over the years, I’ve led and crafted several successful campaigns that helped us grow and scale. In 2020, I stepped into the role of CMO at ProofHub, a project management and team collaboration platform to simplify workflows, enhance collaboration, and boost team productivity. From 2016 to 2018, I became a LinkedIn Top Voice for three consecutive years. I write about: → Team management → Collaboration → Productivity → Worklife → The real human side of work My articles have been published in: → The Huffington Post, YourStory, The Next Web → Thrive Global, Business.com, DZone → Muck Rack, Medium, eLearning Industry and more. I’ve also been featured in top-tier platforms like: → GoDaddy → Creately → PPAI Media → Postwise and many others. When I'm not working, I'm with my kids, making a mess with paints or building something around the house. It’s loud, a little chaotic, and exactly what I need to reset. Let’s connect if you: ✅ Love talking about productivity and teamwork ✅ Want to make your team stronger ✅ Believe in the power of meaningful collaboration

Experience

Proofhub

2 roles

Chief Marketing Officer

Promoted

Jan 2020Present · 6 yrs 2 mos

SaaS marketingProject ManagementTeam ManagementManagementMarketingDigital Marketing+20

Marketing Manager

Apr 2011Jan 2020 · 8 yrs 9 mos

  • Plan, recommend, prepare, implement, optimize and oversee digital marketing strategies to increase customer engagement and raise brand awareness.
  • Developing strategies to drive online traffic.
  • Conceptualizing, developing and managing Email marketing campaigns.
  • Seeking out new opportunities for online marketing campaigns.
  • Developing social media engagement Strategies and brand awareness campaigns
  • Developing and integrating content marketing strategies
  • Improving the usability, design, content and conversion of the product website
  • Motivate team to achieve the defined goals and follow the deadlines.
  • Prepare daily, weekly and monthly performance reports (ROI and KPIs such as website traffic, leads, organic ranking, etc.) of all digital marketing activities.
  • Monitoring and evaluating digital marketing campaigns success using performance reporting and analytics and making recommendations for amendments and improvements
SaaS marketingProject ManagementTeam ManagementManagementMarketingDigital Marketing+20

Education

IBS Hyderabad

Masters of Business Administration — Finance (Banking) & Marketing

Jan 2008Jan 2010

St Angela Sophia School

High School

Jan 1989Jan 2004

Stackforce found 100+ more professionals with Saas Marketing & Project Management

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