Diego Oliva

CEO

United Kingdom25 yrs 9 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Scaled Meta's EMEA expansion to $1B+ ARR.
Led Glue Home from R&D to acquisition.
Oversaw £9B merger at Just Eat Takeaway.

Stackforce AI infers this person is a leader in Blockchain and Smart Home Technology with extensive experience in scaling technology platforms.

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Skills

Core Skills

LeadershipStrategic PartnershipsStrategic OversightEntrepreneurshipBusiness Development

Other Skills

ZK-rollup scaling technologyCapital strategiesTreasury operationsPartnership orchestrationRegulatory navigationInvestment strategyDigital technology oversightEV charging infrastructureAutonomous mobilityR&D managementVenture growthLast-mile delivery networkSmart-lock technologyTechnology oversightRevenue scaling

About

Builder and operator with a track record of scaling technology platforms to billion-dollar scale. I focus on building the teams, culture, systems, and global partnerships required to turn high-growth products into profitable global businesses. I led Meta’s EMEA expansion from $0 to $1B+ ARR across 100+ countries. I founded Glue Home, leading it from R&D through to its acquisition. Most recently, as CEO of the Starknet Foundation, I led the global adoption of ZK-rollup scaling technology for Ethereum and Bitcoin. I also bring board-level leadership from Just Eat Takeaway and National Highways, navigating the £9B JET/Takeaway merger and £27B infrastructure projects.

Experience

Starknet foundation

Chief Executive Officer

Mar 2023 – Aug 2024 · 1 yr 5 mos

Led leading Layer 2 scaling solution for Ethereum and Bitcoin, utilising zero-knowledge rollups to deliver sub-second finality and 90%+ fee reductions.
Managed multi-million-dollar capital strategies and treasury operations, including the STRK token launch to fuel global developer adoption.
Orchestrated partnerships with 100+ infrastructure and application teams to drive adoption of the Starknet platform.
Navigated international regulations to set the compliance and security standards required to operate a high-volume global financial network.

ZK-rollup scaling technologyCapital strategiesTreasury operationsPartnership orchestrationRegulatory navigationLeadership+1

National highways

Board Member - Non Executive Director

Jul 2022 – Apr 2024 · 1 yr 9 mos · England, United Kingdom

Oversight of the £27B national road network and long-term investment strategy.
Board lead for digital technology, EV charging infrastructure, and autonomous mobility.
Active member of the Investment and Customer Committees.

Investment strategyDigital technology oversightEV charging infrastructureAutonomous mobilityLeadershipStrategic Oversight

Just eat takeaway.com

Board Member - Non Executive Director

Sep 2015 – Apr 2020 · 4 yrs 7 mos

Board lead for technology and product as revenue scaled from £200M to £1.1B+ and the company ascended to the FTSE 100.
Provided strategic oversight for £1.2B+ in acquisitions and the final £9B+ merger with Takeaway.com to create the world’s largest food delivery group outside China.
Active member of the Audit, Remuneration, and Nominations Committees.

Technology oversightRevenue scalingAcquisition strategyLeadershipStrategic Oversight

Glue home

Chief Executive Officer & Co-founder

Feb 2015 – Mar 2023 · 8 yrs 1 mo

Led Glue from R&D through venture backed growth to acquisition, building a last-mile delivery network integrated with smart-lock technology.
Scaled the platform and increased network value via strategic partnerships with logistics, grocery, insurance, and home service providers.
Oversaw the design and manufacturing of the platform, securing 70+ global patents and a CES Innovation Award.

R&D managementVenture growthLast-mile delivery networkSmart-lock technologyStrategic partnershipsEntrepreneurship+1

Various companies & startups

Advisor & Venture Investor

Mar 2014 – Present · 12 yrs

Investor and advisor to founders on the go-to-market strategy, partnerships, and international expansion required to turn high-growth products into profitable global businesses.
Limited Partner in top-tier VC funds including Earlybird, White Star, and Wamda, maintaining active insight into AI, Deep Tech, SaaS, and Fintech.

Facebook

Regional Director, Europe, Middle East & Africa

Jan 2009 – Jan 2015 · 6 yrs · London Area, United Kingdom

One of the first 10 employees outside the U.S.; scaled $0 to $1B+ ARR across 100+ countries in Southern, Central & Eastern Europe, the Middle East, and Africa.
Built the EMEA business from the ground up, launching offices and hiring founding teams for Spain (Iberia), Italy, the Netherlands (Benelux), Poland (CEE), Dubai (MEA), and Israel.
Led the push for feature-phone advertising to win emerging markets, unlocking hundreds of millions in revenue.
Built the global brand frameworks and reseller ecosystems that enabled rapid regional expansion.

Regional business scalingFeature-phone advertisingBrand framework developmentBusiness DevelopmentLeadership

Tradedoubler

Founding Team & Regional Director

Jun 2000 – Dec 2008 · 8 yrs 6 mos · Paris, France

Early employee at firm founded by Spotify co-founder; scaled Europe’s first performance-based ad models through a successful IPO to a $900M valuation.
Launched and scaled operations across 10+ markets, owning the $85M P&L and building teams of 100+ to drive revenue growth.

Performance-based ad modelsMarket operations scalingEntrepreneurshipBusiness Development