Sep 2021 – May 2024 · 2 yrs 8 mos · Bengaluru, Karnataka, India

• Lead – Assisted Growth for Cult.fit
• Launched a new growth channel for Cult and setup a full stack pod comprising product, tech, operations, quality and training leads
• Established needs, use cases and right to win for the channel which was proven by building the product in-house with relevant flows/features/offers engine/CRM
• Process contributing to 16% of firm’s GMV
• Lead – P&L for Mumbai
• Led operations, growth, trainers, BD, account management, real estate and compliance charters
• Devised and executed expansion charter driven by brand play including Cult, Gold’s Gym, Fitness First basis micro-market fit
• Identified key hooks to win the city from a long-term view and achieve steady state 0% EBITDA mid 2024

Dec 2020 – Sep 2021 · 9 mos · Bengaluru, Karnataka, India

• Lead – Strategy & Growth @ Ola Foods (Ola owned Cloud Kitchen Brands)
• Led growth for brands/business including P&L responsibility associated with growth budgets/ROI
• Launched ‘Ola Foods Channel’ as part of the super-app initiative and unlocked storefront in addition to Swiggy/Zomato
• Involved with uncovering on opportunities synergistic to Ola Foods & Ola’s Logistics businesses (build delivery ecosystem for Ola Foods)
• Conceptualized Ola Dash (Ola dark retail stores) from a market landscape, scope, pilot launch perspective

Sep 2019 – Dec 2020 · 1 yr 3 mos · Bengaluru, Karnataka, India

• Strategy & Growth (Swiggy owned cloud kitchen brands)
• Part of the ‘Private Brands’ team in the Cloud Kitchens vertical to create owned delivery friendly food brands
• Path to new cloud kitchen brands by identifying cuisine and food ordering occasion gaps in the food delivery space by assessing consumer need states in different cities (pilot to PMF)
• Launched regional cuisine brands, desserts brand, light meals brand and derivative brands
• Revenue & Growth
• o Identified bestsellers, acquisition/retention drivers to optimize storefront to maximize topline through 15% improvement in conversion
• o Increased top of the funnel impressions by 30% by listing on widgets and carousels within the app

Jun 2019 – Sep 2019 · 3 mos

• Part of the Regional Investment Banking team tracking high growth sectors / companies for North America and EMEA markets

Apr 2017 – Jun 2019 · 2 yrs 2 mos

• Senior Analyst with the Consumer & Retail Investment Banking team at J.P. Morgan
• End-to-end deal exposure from Marketing/RfP to deal closure
• Development of various financial valuation models for IPO, M&A, stake sale and LBO
• Successfully completed the sale of a QSR player to sponsor in the Western Europe region, IPOed a Turkish retailer (biggest retail IPO in Turkey since 2010), IPOed a luxury automobile company in Europe

Apr 2016 – May 2016 · 1 mo · Mumbai, India

• Detailed research on several C&R sub-sectors helped create a potential M&A target pipeline spanning across agriculture, luxury retail brands and last-mile transport with value of potential target ranging INR 100cr – INR 500cr
• Part of Business Development and live deals during the stint

Jun 2013 – May 2015 · 1 yr 11 mos · Mumbai, India

• Pitch and execution support for strategy, M&A and IPO for the Healthcare sector
• Developed financial valuation models and pitch-books as part of investor presentations and identified potential acquirers/targets