Amit Singha — Co-Founder
I grew up in a small village in West Bengal, thanks to my parents who made a modest life for all of us from nothing. I was fortunate enough to be one of the few to receive the right education and opportunities. The opportunity to complete my engineering and MBA from one of India's top institutions which broadened my perspective and ambition. I am grateful that this came at a time when India's growth story is unfolding, a once-in-a-lifetime phenomenon. I wanted to channel my ambition and passion to support the roots I come from, building something unique and impactful. This led to the creation of Anuprerna, a sustainable ecosystem around artisanal textiles and products enabled by technology. Despite the significant reduction in home-based artisanal production over the years, India remains one of the largest producers of handmade textiles and goods. Creating consistent and stable employment opportunities for these artisans remains one of our primary missions. This is also a pivotal time as global buyers who are gradually moving towards more sustainable supply chain combined with their China+1 strategy. The potential export opportunity for Indian artisanal goods is set to increase significantly. We aim to seize this opportunity by creating a robust home-based artisanal production ecosystem. By combining sustainable manufacturing with technology-first solutions, we facilitate the sourcing of ready-to-order or custom-made textiles and textile products with ease. Impact: We are working directly with 150+ artisans spread across 25+ weaver clusters, primarily across five districts of West Bengal, and have expanded to Odisha and Jaipur. We expect to increase this reach to 1,000 artisans in the next three years. If you are interested to know more, visit anuprerna.com
Stackforce AI infers this person is a Social Impact and Growth Strategy expert in the Textiles and Fintech industries.
Location: Bengaluru, Karnataka, India
Experience: 9 yrs 10 mos
Skills
- Business Development
- Product Management
- Growth Marketing
- Customer Acquisition
- Social Impact
- Startup Development
- Business Strategy
- Go-to-market Strategy
Career Highlights
- Founder of Anuprerna, enhancing artisan livelihoods.
- Led growth strategy for Cashfree Payments.
- Participated in multiple accelerator programs.
Work Experience
GrowthX®
Demo Day Finalist (1 mo)
Acumen
Acumen 2022 Green Growth Accelerator (4 mos)
Upaya Social Ventures
Upaya 2022 Accelerator for Social Businesses (5 mos)
Yunus Social Business
YSB 2022 Accelerator for social busnesses (5 mos)
Nest
Nest Artisan Accelerator Cohort Member ’21 (1 yr)
Anuprerna.com
Founder (5 yrs 3 mos)
Mphasis
Mergers and Acquisitions Analyst (2 yrs)
Infosys BPM
Mergers and Acquisitions Analyst (1 yr)
Infosys Technologies Ltd
System engineer (1 yr 7 mos)
Education
Post Graduate at Indian Institute of Management, Kozhikode
Bachelor of Technology - BTech at Heritage Institute of Technology