Chandni Shah — CEO

Chandni Shah is the CEO of Kinnect and 22feet Tribal, an integrated creative powerhouse within the Omnicom Advertising India. As Co-founder of Kinnect, she has spent over a decade building brands for the new age. Her journey into advertising began early, from appearing as a child model in over 100 television commercials to building one of India’s most awarded and admired digital agencies. At just 22, Chandni co-founded Kinnect alongside Rohan Mehta, growing it from a start-up into a creatively integrated powerhouse with over 600 specialists across Mumbai, Delhi, and Bengaluru. Under her leadership, Kinnect has evolved into a category-defining agency, delivering bold, culture-shaping work for leading Indian and global brands, and earning recognition across Cannes Lions, The One Show, D&AD, Spikes Asia, Clio Awards, and Abby Awards South Asia. Chandni has also served as Jury Chair for the Mobile category at Goafest, reflecting her influence on the industry’s creative direction. In her expanded role as CEO across Kinnect and 22feet Tribal, Chandni is focused on building a truly integrated creative model - one that blends creativity, technology, media, data, influencers, and commerce seamlessly. Together, both agencies operate as an integrated creative powerhouse within Omnicom Advertising India, with a mandate to help modernise, energise, and elevate the broader ecosystem through collaboration, capability building, and digital-first thinking. Recognised as Campaign Asia-Pacific’s Young Business Leader of the Year (2021), featured in Campaign South Asia’s 40 Under 40, and consistently named among IMPACT’s 50 Most Influential Women in Advertising & Marketing, Chandni is known for her sharp strategic instincts, people-first leadership style, and ability to scale ideas into businesses. Beyond the boardroom, she is a strong advocate for gender diversity and authentic leadership. She believes success is built by trusting instinct, embracing continuous learning, and leading without pretense. A fitness and dance enthusiast and a mother of two, Chandni brings the same energy, balance, and resilience to life as she does to leadership. From early days in front of the camera to leading at the helm of two of India’s most progressive agencies, Chandni Shah continues to shape the future of advertising - fearlessly.

Stackforce AI infers this person is a leader in the Advertising and Marketing industry with a focus on digital transformation.

Location: Mumbai, Maharashtra, India

Experience: 16 yrs 7 mos