GAURAV SHARMMA

Business Development Executive

Chandigarh, India17 yrs 7 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

22 years of experience in Sales & Marketing leadership.
Managed a ₹300+ Cr business with full P&L ownership.
Proven track record in channel strategy and market expansion.

Stackforce AI infers this person is a Senior Sales & Marketing Leader in FMCG and Electricals sectors.

Contact

Skills

Core Skills

P&l ManagementChannel StrategySales Capability DevelopmentChannel ManagementDistribution ManagementSales LeadershipSales OperationsMarket Analysis

Other Skills

Channel Sales DevelopmentChannel Relationship ManagementGTM ExecutionCustomer RetentionCustomer SatisfactionSales StrategyMarket ExpansionNetwork DevelopmentRelationship MarketingSales and MarketingSales Target ManagementProduct Launch PlanningSales ForecastingBusiness PlanningHigh Performance Teams

About

I am a senior Sales & Marketing leader with over 22 years of experience in building, scaling, and stabilizing businesses across highly competitive markets in FMCG & Electricals. Currently, I lead multi-region operations with full P&L ownership, managing a ₹300+ Cr business, focusing on sustainable growth, channel strength, and people development rather than short-term numbers. Over the years, I have learned that markets don’t always fail—sometimes timing, structure, or leadership decisions do. My leadership philosophy is simple: before changing people, change the system; before replacing talent, develop capability. During my long tenure with V-Guard Industries, I have worked closely with distributors, retailers, and frontline teams to improve productivity, expand market reach, and build leaders at every level—many of whom now independently manage regions and teams. Core Strengths: • P&L & Revenue Growth Management • Channel Strategy & GTM Execution • Distributor & Retail Network Expansion • Sales Capability & Leadership Development • Market Expansion & Turnaround Strategy I am open to senior leadership opportunities where strategic thinking, execution excellence, and people leadership are valued together.

Experience

V- guard industries ltd

DGM ( Sales & Mktg )

Aug 2021 – Present · 4 yrs 8 mos · Chandigarh, India · On-site

Scaled Grater Punjab Business from ₹ 29 Cr to ₹250+ Cr, 21% CAGR.
Turned around negative growth branches to Positive.
Successfully implemented GTM execution, SFA, Uday & Neev Projects in Grater Punjab branches.
Won MD Award for Best Branch continuously 2 times for J&K & 1 time for Chandigarh Branch.
Managed P&L operations for five branches, ensuring sustainable profitability & growth.
Led a sales force of 112, enhancing productivity and achieving sales goals through effective leadership.
Established and operationalized five branches, overseeing recruitment, compliance, and service delivery.

Channel Sales DevelopmentChannel Relationship ManagementP&L ManagementChannel Strategy

Vguard industry limited

Sr. Branch Head.

Oct 2015 – Aug 2021 · 5 yrs 10 mos · Ludhiana, Punjab, India · On-site

Spearheaded strategic sales initiatives and channel management to drive business growth in the Consumer Durables and Electrical industries.
Cultivated strong client relationships, leading to sustained revenue growth and market expansion.
Led high-performing teams, managing P&L operations and executing revenue-driven strategies, resulting in a remarkable turnaround. Won MD Award 2 Times for Jammu Branch & Once For Chandigarh Branch.

Customer RetentionCustomer SatisfactionSales Capability DevelopmentChannel Management

Toshiba india pvt ltd.

Branch Head

Sep 2011 – Oct 2015 · 4 yrs 1 mo · Punjab , Himachal & J & k. · On-site

Developed complete Dealer & distribution network in Grater Punjab.
Led a high-performing sales team to exceed LCD sales targets by 120% achievements .
Launched new Toshiba LED models and conducted thorough market analysis to refine business strategies.
Won Best Branch Award in 2012-2013.
Motivated dealer teams to achieve targets, resulting in incentive tours to Bangkok and Dubai.
Focused on optimizing pricing strategies and expanding market reach through effective client engagement.

Customer RetentionCustomer SatisfactionDistribution ManagementSales Leadership

Samsung india electronics pvt ltd.

Astt Manager

Jan 2008 – Jan 2011 · 3 yrs · Ludhiana -Jalandhar - Amritsar - Gurdaspur · On-site

In this role, I was selected for Market Leadership Training and led my team to achieve 135% of
value targets. I applied strategic market analysis to optimize dealer engagement and pricing strategies, ensuring effective sales planning and execution.
Achievements: My leadership and training excellence led to significant sales growth and recognition within the organization. I successfully drove market penetration and enhanced dealer engagement through focused strategies.

Customer SatisfactionRelationship MarketingSales OperationsMarket Analysis