Prachi Saini

Product Manager

South Delhi, Delhi, India3 yrs 9 mos experience

Key Highlights

Managed 40+ brands with impactful content strategies
Achieved 10k+ organic follower growth for multiple brands
Expertise in influencer and email marketing campaigns

Stackforce AI infers this person is a Social Media Marketing Specialist with expertise in B2C digital marketing strategies.

Contact

sainiprachi567@gmail.com LinkedIn

Skills

Core Skills

Social Media ManagementContent StrategySocial Media MarketingEmail MarketingSocial Media StrategyDigital Campaign Management

Other Skills

Microsoft OfficeSocial Media CommunicationsYouTubeAccount ManagementLinkedInLinkedIn MarketingPerformance MarketingMarketingBrand ManagementBrand AwarenessBusiness EmailsGoogle AnalyticsProblem SolvingDigital MarketingContent Marketing

About

Hey, I’m Prachi. I’m a Social Media Manager with experience managing 40+ brands across wellness, fashion, home decor, education, startups, and personal brands. I specialize in building content strategies that don’t just look good they connect, convert, and create real impact. I’ve helped brands achieve 10k+ organic follower growth and generate millions in organic reach through strong storytelling, consistency, and audience-focused content systems. My expertise goes beyond social media management. I’ve worked extensively with influencer marketing, email marketing, WhatsApp marketing, campaign planning, and end-to-end digital execution. I believe in building scalable systems, deeply understanding audience behavior, and creating marketing that feels human while still driving measurable results. If you’d like to collaborate, brainstorm ideas, or explore opportunities feel free to reach out. 📩 sainiprachi667@gmail.com

Experience

Viral rabbits

Social Media Manager

Dec 2025 – Present · 4 mos · Delhi, India · On-site

1. Plan and manage daily social media content that aligns with brand goals and audience needs.
2. Create engaging captions, creatives, and reels that feel human, relatable, and encourage meaningful conversations online.
3. Analyze insights and performance metrics regularly to understand what works and improve future content strategy.
4. Respond to comments, DMs, and mentions politely to build trust and maintain active community engagement.
5. Stay updated with social media trends, platform changes, and audience behavior to stay relevant consistently.
6. Collaborate with designers, creators, and marketing teams to execute campaigns smoothly and on time together.
7. Plan monthly content calendars ensuring balance between promotional, educational, and engaging posts for growth consistently.
8. Track competitors activities and industry trends to identify opportunities and improve brand positioning online visibility.
9. Coordinate with influencers and partners for collaborations that increase reach, trust, and brand credibility organically.
10. Ensure brand voice stays consistent across platforms while adapting tone according to audience and format.

Microsoft OfficeSocial Media CommunicationsSocial Media ManagementContent Strategy

Headsup corporation

Social Media Marketing Specialist

Jul 2024 – Sep 2025 · 1 yr 2 mos · Delhi, India · On-site

1. Managed end-to-end social media presence across four verticals (Headsup B2B, Headsup Corporation, Artmilan, Elevate), ensuring brand consistency and audience engagement.
2. Developed platform-specific content calendars with tailored tone, aesthetics, and content strategy aligned to business goals.
3. Produced high-engagement reels (concept, script, shoot, edit) that increased brand relatability and shareability.
4. Executed WhatsApp Marketing campaigns using AI tools (Sensy) to enhance customer outreach and retention.
5. Designed and managed email marketing campaigns using Brevo and Mailchimp, improving open and click-through rates.
6. Strengthened LinkedIn personal branding initiatives for internal employees to boost employer branding and visibility.
7. Built Elevate’s creator-focused voice with behind-the-scenes content, storytelling, and relatable brand messaging. Designed aesthetic feeds for Artmilan targeting home décor and art enthusiasts through visual storytelling.
8. Curated business-driven content for Headsup B2B including carousels, testimonials, results-based content, and case studies.
9. Planned and executed YouTube marketing videos highlighting organizational culture, insights, and brand stories to drive organic growth.
10.Ran Meta Ads campaigns and optimized performance via Meta Business Suite, delivering measurable reach, engagement, and conversions.
11. Utilized advanced tools: ChatGPT (content generation), Gemini (video editing), CapCut, VN, InShot (post-production), Canva, Adobe Illustrator (design).
12. Collaborated cross-functionally with design, growth, and content teams to ensure campaign alignment, timely delivery, and creative innovation.

Social Media MarketingEmail Marketing

Socio labs

Social Media Strategist

Jan 2022 – Apr 2024 · 2 yrs 3 mos · Delhi, India · On-site

1. Created and executed social media strategies for 50+ brands across industries including D2C, FMCG, Pharma, Fashion, and Home Décor, building strong brand identities and measurable online growth.
2. Successfully managed digital campaigns for diverse clients such as Looks Salon, Panna Sarees, Medini Home Decor, Enlightened Circle, and more.
3. Designed engaging creatives using Canva for product launches, festive campaigns, and trend-driven marketing.
4. Led end-to-end influencer campaigns, including a Diwali campaign that boosted engagement and conversions.
5. Conducted website audits, competitor analysis, and SEO-focused planning to improve brand visibility and organic reach.
6. Spearheaded Meta Ads campaigns to drive impressions, clicks, and conversions aligned with client KPIs.
7. Developed monthly content grids, reports, and performance insights using Google Analytics & Google Keyword Planner.
8. Directed and mentored a creative team of 5 designers and 5 content writers, ensuring consistent campaign quality and timely delivery.
9. Managed client communications, campaign reporting, and stakeholder alignment, ensuring high client satisfaction.

Social Media StrategyDigital Campaign Management