Jul 2025 – Present · 9 mos

• AI that replies to every missed call & inbound text so service providers never lose a job while they’re busy doing the work.

Mar 2024 – Dec 2025 · 1 yr 9 mos · United States · Remote

• [Acquired by CVENT December 2025] As Director of Product at Goldcast, I led the product strategy for our AI video repurposing platform. My focus was shipping AI-driven features that increased customer engagement and drove adoption across mid-market and enterprise accounts and served as a tripwire to capture high-value prospects. I guided roadmap development, shaped GTM positioning, partnered with engineering to deliver high-velocity releases, and collaborated with marketing to showcase customer impact.
• Highlights include:
• Launching our Agentic Video Editor Co-Pilot, improving core user workflows, and providing a differentiated market offering.
• Increasing new user activation by >100%.
• Launching the company's first end-to-end self-serve PLG function.
• And driving up ACV of platform contracts by >30%.
• Responsibilities included driving Free Trial Sign-up, Activation, and Conversion. This was a player/coach role.

Apr 2022 – Mar 2024 · 1 yr 11 mos

Jan 2022 – May 2022 · 4 mos

• As a Group Product Manager I led product strategy and execution for two of our core product competencies (lead capture, and automation). In my group I had two software development teams whose roadmap I created and backlog I managed, while also leading three product managers as direct reports. These product managers had their own engineering teams and were responsible for execution against the lead capture strategy and our payments & e-commerce feature set.
• We are outcome oriented, and data driven. We adopted a culture of both qualitative discovery/research and quantitative data driven decisions. And our focus was primarily on driving activation, retention and engagement in lead capture, automation and payments.

Mar 2020 – Jan 2022 · 1 yr 10 mos

• Payments: Led $2.5B Payments offering driving 4x revenue growth
• 0-1: Primary driver for research, testing, validation and launch of Workflow Automation builder
• Growth: Drove activation and usage retention of key product pillar resulting in 6x trial conversion

Jul 2017 – Mar 2020 · 2 yrs 8 mos

• Keap is a venture-backed CRM and Sales & Marketing automation SaaS product for small businesses.
• Some well-known competitors include: HubSpot, ActiveCampaign, Mailchimp Premium and others.
• Major products/features I’ve taken to market:
• Easy Automations
• Landing page builder
• Invoices
• Quotes
• Sales pipeline automation
• Data visualization & reporting
• Multi-user roles
• Payments (including Stripe & PayPal partnership)
• Quickbooks Online Integration
• Infusionsoft rebranding to Keap

Jan 2017 – Jul 2017 · 6 mos

• Responsible for Cultivating, refining, growing, and expanding partnerships with NextGen partners.
• Oversee multiple partners simultaneously acting as the primary contact and support for driving partner success.
• Manage partner relationships to ensure their offerings are successful for customers, partners and Infusionsoft.

Aug 2014 – Jan 2017 · 2 yrs 5 mos

• Managed and directed over 350 projects for small business clientele focused on Infusionsoft CRM solutions.
• Conduct in-depth needs analysis to identify and resolve business deficiencies using customer lifecycle marketing-based strategies.
• Formulate lead generation tactics leveraging social media and email based digital marketing.
• Support training of existing consultants to ensure consistent and optimal experience for incoming and existing clientele.

Apr 2019 – Aug 2021 · 2 yrs 4 mos

• We provide free and paid content that helps prevent sports cards collectors from making costly mistakes. This then strengthens the community with more educated members while moving the hobby forward the right way and creating increased public awareness.

Mar 2016 – Apr 2020 · 4 yrs 1 mo · www.momshirt.com

• Co-found and built U.S. based online retailer focused on motherhood themed apparel.
• Successfully launch our business from idea to first sale in under 48 hours.
• Served customers in all 50 states, 7 countries, across 3 continents through organic traffic sources and non-paid media.
• Acquired in April 2020 in private sale.

May 2012 – Aug 2014 · 2 yrs 3 mos

• Responsible for the acquisition of new small business charge card clientele identified as upper echelon business owners.
• Conducted business analysis to identify possibilities of using payment mechanism as form of additional business revenue.