Sweta Gupta — Co-Founder

I’m a content-first entrepreneur with roots in storytelling, visual arts, and brand strategy. What began as a dual pursuit of commerce and theatre in college organically grew into a full-blown career in creative production and business building. I started my journey in the Live Music events industry with Scoop Brand Holdings, before joining the team at Old Delhi Films—a renowned video production house and YouTube channel—as a Managing Head, Content Strategist & Video Producer. Over two years, I honed my skills in digital content, leading large-scale video shoots, managing branded content, and shaping narrative strategies for the platform. Eventually, I partnered with the founders of Old Delhi Films to co-found ODF Entertainment, a full-service video production company. At ODF Entertainment, we created digital ads, short-form video content, brand campaigns, and managed YouTube channels for brands and companies across India. In 2019, I co-founded Womaniya - Aaj Ki Awwrat, a YouTube channel with my sister that focused on female-led comedy and social sketches. It was a passion project that aimed to create a collaborative space for women-centric stories told through humour. Though it was short-lived due to the pandemic, it gave birth to a bigger idea. During the first COVID lockdown in 2020, my sister and I officially launched The Good Road—a boutique gifting studio born from a shared love for aesthetics, design, and personalisation. What started as a mere idea in 2018 is now a pan-India luxury gifting brand, serving corporates with customised, thoughtful hampers. We've also added new verticals, including community building, content marketing, and digital consulting for small businesses. Beyond work, I’m passionate about architecture and interiors, design, and slow travel. I document my journey through lots of photos and videos on my Instagram account, focusing on travel experiences and the life of an entrepreneur. (@swetaguptatgr) Entrepreneur | Creative Strategist | Video Producer | Employer Branding | Corporate Gifting | Gifting Business | Business Community | Online Courses | Visual Storytelling | Social Media Strategy | Travel & Lifestyle

Stackforce AI infers this person is a creative entrepreneur specializing in digital content and corporate gifting.

Location: Delhi, India

Experience: 5 yrs 11 mos