Simon Bernie 西蒙

CEO

Singapore, Singapore, Singapore31 yrs 6 mos experience
Highly StableAI Enabled

Key Highlights

  • Led M&A to expand market share in APAC.
  • Achieved 250% revenue growth in one fiscal year.
  • Promoted diversity and inclusion in the workplace.
Stackforce AI infers this person is a Global Executive in SaaS and Professional Services with a focus on Business Transformation.

Contact

Skills

Core Skills

Strategic ManagementOperational EfficiencyBusiness DevelopmentStrategic PlanningProduct DevelopmentMarket ExpansionService DeliveryCustomer SuccessPartner ManagementCustomer ExperienceOperational DeliveryProject ManagementDeployment StrategyOperational ExcellenceClient DeliveryConsultingBusiness Transformation

Other Skills

Sales ManagementStrategic LeadershipFinancial ManagementPortfolio ManagementGlobal DeliveryCross-cultural CompetenceChange ManagementProduct LaunchHealthcare TechnologyCoaching & MentoringNew Market ExpansionDiversity, Equity, and Inclusion TrainingSourcingProblem SolvingPublic Speaking

About

Transformational, initiates action, excels at turning challenges into opportunities, navigates through complexity and hurdles with conviction and commitment to capture customer success and raise brand awareness. Evolutionary leader and coach, drives clear vision, empowers multi-cultural teams through mentoring and coaching, promotes career and personal development, fosters a high-performance culture, ignites team spirit, and ensures growth and operational excellence. Influential, articulate, and culturally sensitive communicator who adapts messaging to different audiences and serves with authority interacting with internal and external stakeholders. Renowned for planning and executing transformational change, optimizing global operations, and elevating customer success. I specialize in: ✪ Strategic Management: Driving solutions helping customers achieve business goals. ✪ Financial Management: Ensuring profitability, viability and optimizing costs. ✪ Service Delivery: Exceeding expectations through efficient, effective operations. ✪ Business Development: Driving growth via direct and channel strategies. ✪ Portfolio Management: Maximizing enterprise portfolio value within customers. ✪ Operational Efficiency: Streamlining processes for enhanced performance. Key Achievements: ✪ Led M&A of Entity in Australia and UAE to expand market share and revenue growth ✪ Established Distribution Business driving new revenue through reseller channel across APAC ✪ Drove regional expansion, leading APAC and IMEA market entry, increasing service reach in multiple regions. ✪ Achieved a 41% win rate on global service opportunities in 2022, outperforming industry benchmarks. ✪ Catapulted revenue 8% in 2018, boosted margins to above 40% for delivered services and optimized cost structures. ✪ Steered profit and compliance across 39 countries, contributing to a 30% uplift in revenue growth from 2020 to 2021. I am committed to promoting diversity, equity, and inclusion, actively advocating for initiatives that foster workplace equity, close the gender gap, and cultivate inclusive environments. Outside the boardroom, I pursue personal passions as a fitness coach, inspiring goal achievement, and as an international touch football coach and referee, mentoring aspiring referees. My goal is to foster environments where people and businesses thrive, grow, and exceed limits. Let’s connect to discuss leadership, business, technology, or health!

Experience

31 yrs 6 mos
Total Experience
4 yrs 6 mos
Average Tenure
9 mos
Current Experience

Teceze

Senior Vice President - Head of Global Alliances

Aug 2025Present · 9 mos · Singapore, Singapore · Hybrid

  • As Senior Vice President and Head of Global Alliances at Teceze, I lead global strategy and delivery, building and scaling our Global Distribution, Global Service Provider/Integrator (GSP/GSI), and Vendor (OEM) ecosystems. With over 33 years of experience spanning global presales, delivery, and strategic partnerships, I am responsible for driving sustained growth through high-value alliances and operational excellence.
  • I oversee two globally distributed teams focused on alliance growth and operational execution:
  • Global Sales & Partnership Development: A high-performing team of sales executives accountable for delivering predictable, high-margin revenue. Together, we cultivate new global partnerships, elevate existing ones to higher partnership tiers, and enhance performance through structured governance, pipeline management, and executive reporting at weekly and monthly intervals.
  • Global Distribution, Procurement, and Partner Operations: A team of procurement and commercial analysts managing Teceze’s end-to-end partner supply chain, optimising cost structures, improving margins, and ensuring disciplined execution of partner sales plans. This includes quarterly business reviews (QBRs) with our top partners, ensuring alignment on performance, investment, and mutual growth targets.
  • Through strategic collaboration with GSIs, GSPs, OEMs, and distributors, I ensure Teceze’s alliance ecosystem delivers measurable business impact, improved partner margins, and accelerated global market expansion.
Sales ManagementStrategic LeadershipFinancial ManagementService DeliveryBusiness DevelopmentPortfolio Management+2

Purview

Vice President | Head of Asia Pacific, Middle East & Africa

Aug 2023Aug 2025 · 2 yrs · Singapore · Remote

  • I spearheaded the establishment of new sales and delivery operations across the United States, Australia, and the United Arab Emirates, strengthening Purview’s global footprint and operational reach. Through strategic leadership and cross-regional alignment, I delivered a 250% revenue growth within a single fiscal year (2024), setting a new benchmark for organisational performance and scalability.
  • Driving brand visibility and market influence, I expanded the Purview Services global audience by over 100,000 new followers, reinforcing the company’s position as a trusted leader in digital transformation and managed services.
  • In 2025, I successfully launched SEVA smart glasses, an assistive technology designed to enhance sensory inclusion, across Indonesia, Malaysia, Mongolia, and Singapore. The innovation not only advanced Purview’s healthcare and accessibility mission but also earned national recognition, winning both the Digital Inclusion Award and the Health Equity and Inclusion Award at the ESG Business Awards Singapore 2025.
Sales ManagementGlobal DeliveryStrategic PlanningCross-cultural CompetenceChange ManagementBusiness Development

World wide technology

2 roles

Area Director - Global Services & Partner Management

Promoted

Dec 2020Aug 2023 · 2 yrs 8 mos · Singapore · Hybrid

  • I led a global services and operations team comprising over 25 business professionals dedicated to delivering customer delight and achieving significant financial growth. Overseeing a high-performing services delivery ecosystem, I successfully expanded service capabilities from 9 to 55 countries, enabling revenue growth, margin improvement, and increased market share.
  • My responsibilities included strategic oversight of business operations, professional services, and workforce solutions. I directed cross-functional teams to deliver seamless end-to-end engagements, from design and development to deployment and production. Collaborating closely with account teams and customers, I maximized service opportunities and share of wallet across diverse markets.
  • I provided strategic insights and actionable reports to senior executives, influencing critical business decisions and shaping long-term strategy. Through my leadership, I executed large-scale infrastructure projects and resourcing initiatives, ensuring operational excellence and sustainable growth.
Coaching & MentoringNew Market ExpansionDiversity, Equity, and Inclusion TrainingSourcingProblem SolvingPublic Speaking+15

Senior Manager - Engineering and Partner Management - APJ

Aug 2019Dec 2020 · 1 yr 4 mos · Singapore · Hybrid

  • I held regional responsibility for Engineering and Partner Management across Asia-Pacific and Japan (APJ), with a steadfast focus on aligning business processes to ensure Customer Delight in every engagement.
  • My role involved stabilizing the Partner Ecosystem to mitigate risks by establishing a robust framework for sourcing, qualifying, engaging, and delivering partner solutions. Additionally, I optimized contract models to ensure the delivery of the best value engagements, aiming for the maximum positive customer experience.
Coaching & MentoringDiversity, Equity, and Inclusion TrainingSourcingProblem SolvingPublic SpeakingProfessional Services+12

Dell technologies

6 roles

Senior Manager - Professional Services - South Asia, Korea & APJ Developing Markets

Jul 2017Aug 2019 · 2 yrs 1 mo · Hybrid

  • I was responsible for operational delivery and financial budgets, leading a team of 65 plus project managers, engineers and solution architects. I collaborated with enterprise and commercial sales teams to maximise service sales opportunities and revenue.
  • My role included developing and enabling the delivery capability of APJ channel services. I proposed and validated enterprise infrastructure solutions for customer opportunities, ensuring the end-to-end delivery of large-scale infrastructure and residency engagements. Additionally, I presented comprehensive executive reporting to C-level executives and APJ leadership, offering insights into the overall business health and project performance.
Coaching & MentoringDiversity, Equity, and Inclusion TrainingSourcingProblem SolvingPublic SpeakingProfessional Services+13

Senior Manager - Deployment Planning and Strategy - APJ

Feb 2015Jul 2017 · 2 yrs 5 mos · Hybrid

  • I defined and implemented the Enterprise Deployment Services Strategy across the Asia-Pacific and Japan (APJ) region. Managing the APJ Profit & Loss (P&L) was a key part of my role, ensuring profitability and margin improvement.
  • I oversaw the development of resource competency and capability, and I developed channel services for project delivery. My strategy optimized Dell’s network and storage deployment services through a market coverage model that balances best cost with optimal value. I was responsible for delivering service and operational excellence in managed data center services across APJ. Additionally, I worked on improving delivery processes and procedures for network and storage deployment services. Collaborating closely with sales and marketing consultants, I helped develop Dell solutions that align with customers’ needs and support pipeline growth.
Coaching & MentoringDiversity, Equity, and Inclusion TrainingSourcingProblem SolvingPublic SpeakingProfessional Services+14

Senior Manager - Professional Services - APJ & EMEA

Promoted

Aug 2013Feb 2015 · 1 yr 6 mos · Hybrid

  • I successfully led day-to-day operations for Network and Infrastructure Deployments across APJ and EMEA, driving alignment with local stakeholders and ensuring operational excellence. Managing a dynamic team of 45 project managers, solution architects, and field engineers, I focused on delivering innovative solutions and managing large-scale systems, network, and software deployment projects from design to production.
  • My leadership initiatives resulted in significant cost reductions, margin improvements, and increased customer satisfaction, as reflected in improved Net Promoter Scores. I developed and implemented the APJ and EMEA channel services delivery framework, leveraging a Dell-on-Dell delivery model to enhance efficiency and ensure excellence in project execution.
  • I oversaw business financials to drive profitability and maximize revenue opportunities across South Asia, Korea, and emerging Asian markets. Presenting monthly project health and financial performance reports to C-level executives, I ensured transparency and provided strategic insights, enabling effective decision-making and sustained business growth.
Coaching & MentoringDiversity, Equity, and Inclusion TrainingSourcingProblem SolvingPublic SpeakingProfessional Services+14

Client Delivery Executive - APJ

Promoted

Jan 2013Aug 2013 · 7 mos · Hybrid

Coaching & MentoringDiversity, Equity, and Inclusion TrainingSourcingProblem SolvingProfessional ServicesCross-functional Team Leadership+5

Program Manager - APJ

Mar 2011Jan 2013 · 1 yr 10 mos · Hybrid

SourcingProblem SolvingProfessional ServicesCross-functional Team LeadershipCross-Cultural Communication SkillsExperienced Change Agent+3

Senior Project Manager - NZ & South Pacific

Mar 2008Mar 2011 · 3 yrs · Hybrid

SourcingProblem SolvingProfessional ServicesCross-functional Team LeadershipCross-Cultural Communication SkillsExperienced Change Agent+3

Softsource

Business Consultant

Aug 2006Feb 2008 · 1 yr 6 mos · Auckland, New Zealand · Hybrid

SourcingProblem SolvingProfessional ServicesExperienced Change AgentCustomer ExperienceConsulting+1

Te-pito ltd

Founder & Owner

Mar 2006Nov 2008 · 2 yrs 8 mos · Auckland, New Zealand · Hybrid

  • Founder and Owner of Te-Pito Ltd delivering consulting on HR, supply chain, logistics, and technology solutions aligned with business growth and transformation to mid-market customers across New Zealand.
SourcingProblem SolvingProfessional ServicesCustomer ExperienceClient DeliveryOperational Excellence

Acp media

Infrastructure Manager

Nov 2004Oct 2006 · 1 yr 11 mos · Auckland, New Zealand

SourcingProblem SolvingProfessional ServicesExperienced Change AgentCustomer Experience

Coca-cola amatil

Infrastructure Manager

Mar 1997Nov 2004 · 7 yrs 8 mos · Auckland, New Zealand

SourcingProblem SolvingProfessional ServicesExperienced Change Agent

Zuellig pharma

Helpdesk Consultant & LAN Administrator

Nov 1994Mar 1997 · 2 yrs 4 mos · New Zealand · On-site

SourcingProblem SolvingProfessional ServicesExperienced Change Agent

Education

SP Jain School of Global Management - Dubai, Mumbai, Singapore & Sydney

Executive MBA — International Business

Dec 2022Nov 2024

Unitec

Advanced Certificate in Business Computing

Jan 1990Jan 1992

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