Ajay Roul

Business Development Executive

Bengaluru, Karnataka, India13 yrs 7 mos experience

Key Highlights

  • 14 years of B2B revenue growth expertise.
  • Proven success in high-stakes project sales.
  • Strong relationships with key industry stakeholders.
Stackforce AI infers this person is a B2B Sales and Business Development expert in industrial and architectural sectors.

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Skills

Other Skills

LeadsGo-to-Market StrategySales OperationsMechanical Product DesignTroubleshootingMechanical TroubleshootingElectro-mechanical TroubleshootingMechanical EngineeringPeople ManagementSales ManagementAnalytical SkillsAutoCAD MechanicalField Service EngineeringCustomer ServiceSales

About

Sales & Business Development Professional | 14 Years of Technical & Commercial Excellence. I am a result-oriented professional with a 14 years track record in driving B2B revenue and strategic market expansion. With a background in Mechanical Engineering, I specialize in high stakes project sales, bridging the gap between technical requirements and commercial delivery. My experience spans a diverse range of industrial sectors, where I have successfully managed the entire sales lifecycle, From lead generation and specification to deal closure and long-term account retention. I am adept at navigating complex stakeholder environments, working closely with Architects, PMCs, Builders and End Clients to secure high-value project wins. Strategic Competencies: Project-Led Sales: Expertise in specification-driven selling for large-scale infrastructure and industrial projects. Key Account Management: Proven ability to build and sustain relationships with corporate and institutional giants. Channel & Territory Development: Strategically expanding market footprint through robust dealer networks and territory mapping. Technical Sales Advisory: Leveraging engineering expertise to consult on industrial machinery, automation.and building materials. Core Industry Experience: Architectural & Building Materials: High-Pressure Laminates (HPL), Facade Solutions and Furniture Materials. Industrial Automation: Industrial Doors, Loading Dock Equipment and Automation Solutions. Corporate Solutions: Commercial Seating, Lighting and Workspace Infrastructure. Machinery & Equipment: Material Handling Equipments, Woodworking Machinery, Industrial Cleaning Equipment, Lift & Elevators, CNC/VMC/SPM.

Experience

Wipro consumer care and lighting

Key Account Manager

Sep 2024Jan 2026 · 1 yr 4 mos · Hyderabad · On-site

  • Wipro Seating - Key Account Management - Project Sales

Fundermax india

Project Sales Manager

Mar 2024Sep 2024 · 6 mos · Bengaluru · On-site

  • Fundermax - High Pressure Laminates - Project Sales

Shakti hormann pvt. ltd.

Assistant Manager

Dec 2022Dec 2023 · 1 yr · Bengaluru · On-site

  • Hormann - Industrial Door Automation - Project Sales

Woodtech consultants

Marketing Manager

Mar 2019Dec 2022 · 3 yrs 9 mos · Delhi, India · On-site

  • Woodtech - Panel Processing & Solid Wood Machines - Project Sales

Eureka forbes ltd

Territory Manager

Mar 2016Feb 2019 · 2 yrs 11 mos · Delhi, India · On-site

  • Eureka Forbes Cleaning Solution - Industrial Cleaning Equipments - Project Sales

Drishti ias

Aspirants

Mar 2015Mar 2016 · 1 yr · Delhi, India · On-site

  • Preparing For Civil Service.

Elite material handling equipment co

Sales & Service Engineer

Jan 2012Feb 2015 · 3 yrs 1 mo · Noida, Uttar Pradesh, India · On-site

  • Elite - Industrial Equipments & Machinery - Project Sales & Installation

Education

Indian School of Business

Executive MBA — Product Management

Sep 2025Present

Institute of Advanced Computer and Research

B.Tech — Mechanical Engineering

Jun 2007May 2011

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