Vanshika Chaturvedi

Digital Marketing Specialist

United States5 yrs 8 mos experience
Highly Stable

Key Highlights

  • Expert in B2B SaaS growth marketing strategies.
  • Proven track record in managing influencer partnerships.
  • Skilled in designing high-converting marketing funnels.
Stackforce AI infers this person is a SaaS marketing expert with a focus on creator partnerships and growth strategies.

Contact

Skills

Core Skills

Strategic Marketing ManagementInfluencer Marketing

Other Skills

B2B SaaS Growth MarketingWebinar ManagementFunnel OptimizationContent StrategyBusiness Relationship ManagementCampaign ManagementContent MarketingText EditingDigital ContentBusiness PlanningDigital StrategyOutbound MarketingNegotiationSocial Media OutreachWeb Content Writing

About

At Graphy, we’re building infrastructure for the creator economy — enabling coaches, educators, and knowledge entrepreneurs to transform their ideas into structured, scalable digital businesses. Our belief is simple: creators bring the ideas, vision, and expertise — and we build the technology that helps them monetize and scale it. As part of the US growth team, I focus on B2B SaaS growth marketing, designing webinar-led acquisition systems, influencer partnerships, and lifecycle marketing funnels that support this vision. My work sits at the intersection of content strategy, partnership marketing, funnel design, conversion optimization, and performance-driven storytelling. I lead the development of strategic collaborations with creators, shaping educational webinar experiences that feel aligned with their voice while clearly communicating Graphy’s product value. From ICP-led prospecting and outreach to structuring webinar narratives, refining landing page messaging, UX writing, and building lifecycle email automation — I enjoy orchestrating the entire journey from first touchpoint to long-term engagement. I’m especially drawn to long-form video marketing and educational webinars, where trust is built through depth, clarity, and authority. In an age increasingly shaped by AI and automation, I strongly believe the real leverage still lies in H2H (human-to-human) connection. Technology scales distribution — but resonance, trust, and decision-making remain deeply human. For me, sustainable SaaS growth comes from aligning creator psychology, product–market fit, and thoughtful content systems — where partnerships feel intentional, messaging feels authentic, and growth feels earned rather than engineered.

Experience

Graphy inc.

Marketing Manager

May 2024Present · 1 yr 11 mos · Bengaluru, Karnataka, India · On-site

  • 1. Built and scaled a webinar-led acquisition engine into a primary revenue channel, achieving ~$250 CAC through targeted BTL strategies, high-converting content, and funnel optimization.
  • 2. Led a hybrid growth approach combining performance based marketing with brand-building initiatives (creator partnerships, influencer-led distribution, authority positioning).
  • 3. Managed 150+ US-based creator and influencer partnerships (LinkedIn, TikTok), driving high-ROI collaborations through affiliate-first models and long-term revenue share structures.
  • 4. Designed and optimized BOFU conversion systems, including landing pages, A/B testing frameworks, pricing experiments, and low-ticket entry offers to maximize conversion rates.
  • 5. Acted as a collaborative growth leader, working cross-functionally with product, sales, and leadership teams to align GTM strategy, improve user experience, and unlock new revenue opportunities.
  • 6. Managed and mentored the growth team, driving high-volume outbound acquisition through LinkedIn and email, optimizing messaging, follow-ups, and funnel tracking to consistently achieve monthly meeting, pipeline, and revenue targets.
Strategic Marketing ManagementInfluencer MarketingB2B SaaS Growth MarketingWebinar ManagementFunnel Optimization

Csir- national metallurgical laboratory

Project Group Member

Jul 2021Oct 2021 · 3 mos · Jamshedpur, Jharkhand, India

  • CSIR Virtual Lab Project team member
Text EditingDigital Content

Stori

Senior Social Media Executive

Jul 2020Apr 2024 · 3 yrs 9 mos · London Area, United Kingdom · Remote

Campaign ManagementContent Marketing

Education

St. Xavier's College, Ranchi

Bachelor of Arts - BA — English Honours

Jan 2020Jan 2023

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