Anirban Saha

Co-Founder

Bengaluru, Karnataka, India16 yrs 2 mos experience

Key Highlights

15+ years of experience in demand generation and digital strategy
Proven expertise in scaling inbound and outbound marketing programs
Strong analytical foundation driving efficiency and revenue impact

Stackforce AI infers this person is a B2B marketing leader with expertise in demand generation and digital strategy.

Contact

anirban@everclif.com LinkedIn

Skills

Core Skills

Marketing OperationsDemand GenerationMarketing Management

Other Skills

Email MarketingStrategyBusiness-to-Business (B2B)Marketing CampaignsDigital MediaContent StrategyHubSpot Marketing HubB2B MarketingTeam LeadershipSocial Media MarketingAdvertisingFunnel OptimizationData AnalyticsMarketing AutomationB2B Marketing Strategy

About

Marketing leader with 15+ years of experience in demand generation, digital strategy, and pipeline growth. Proven expertise in scaling inbound and outbound programs, optimising marketing operations, and leveraging data-driven insights to drive efficiency and revenue impact. Adept at leading global teams, implementing high-performance SEO, paid media, email marketing and CRO initiatives. A strategic thinker with a strong analytical foundation, focused on building scalable, results-driven marketing frameworks.

Experience

Everclif

Founder

Jan 2026 – Present · 3 mos · Bengaluru, Karnataka, India · Hybrid

Building EverClif - an inbound marketing services partner for B2B tech companies

Hiver

Head of Demand Generation

Jul 2023 – Dec 2025 · 2 yrs 5 mos · Bengaluru, Karnataka, India · On-site

Led digital marketing, marketing operations, creative and web development teams with the goal of inbound pipeline growth

Email MarketingMarketing OperationsStrategyBusiness-to-Business (B2B)Marketing CampaignsDigital Media+14

Multiplier

Head of Demand Generation

Apr 2022 – Jun 2023 · 1 yr 2 mos · Bengaluru, Karnataka, India

Built and led a high performance demand generation team

Software as a Service (SaaS)Marketing OperationsStrategyBusiness-to-Business (B2B)Marketing CampaignsDigital Media+20

Freshworks

Senior Manager - Digital Marketing

Dec 2019 – Apr 2022 · 2 yrs 4 mos · Bengaluru, Karnataka, India

Worked as a leader in the growth marketing team
Responsible for global lead generation & growth

Software as a Service (SaaS)StrategyBusiness-to-Business (B2B)Marketing CampaignsDigital MediaMarketing Management+15

Iquanti, inc.

3 roles

Engagement Director

Apr 2019 – Dec 2019 · 8 mos

Leading multi-channel digital marketing programs for global BFS and tech companies
Actively engaged in org-level team building and execution standard improvement initiatives

StrategyBusiness-to-Business (B2B)Marketing CampaignsMarketing ManagementB2B MarketingAnalytics+8

Senior Manager, Digital Services

Promoted

Apr 2017 – Mar 2019 · 1 yr 11 mos

Managed global digital marketing programs for Fortune’s 500 BFS & Tech companies
Led multi-million dollar RFP responses & doubled the revenue for SEO solutions

Business-to-Business (B2B)Marketing CampaignsMarketing ManagementAnalyticsTeam LeadershipLead Generation+5

Engagement Manager

Sep 2015 – Mar 2017 · 1 yr 6 mos

Managed & delivered an integrated digital marketing program including SEO, SEM & web analytics for a US based BFS provider
Set up end-to-end data tracking and reporting through web tagging and data visualisation tools for a global health insurance provider

Business-to-Business (B2B)Marketing CampaignsMarketing ManagementAnalyticsTeam LeadershipLead Generation+4

Dabur india limited

3 roles

Assistant Product Manager

Apr 2012 – Aug 2015 · 3 yrs 4 mos

Turned around the international business for DermoViva Hand Wash range and doubled its revenue within one year which fetched a special award from the CEO
Introduced Vatika Naturals Skin Care range with the launch of Vatika Naturals bar soaps in Middle East & Africa
Responsible for pricing, promotional activities, distribution drive, allocation of promotional offerings & overall P&L of DermoViva personal wash range for more than 20 countries across Middle East, Africa and South East Asia

Marketing CampaignsMarketing Management

Management Trainee

Jul 2011 – Mar 2012 · 8 mos

Marketing: New product launch project under Real brand
Sales: Distribution channel performance enhancement at the rural areas of Central Bihar
Sales: Performance improvement of merchandisers in general trade in Kolkata

Intern

Sep 2010 – Nov 2010 · 2 mos · Sahibabad, Ghaziabad (UP), India

Market Analysis & Strategy Formulation for New Product Developments (NPDs) on Brand Hajmola

Mindtree

Senior Software Engineer

Jul 2007 – Jun 2009 · 1 yr 11 mos · Bangalore, India

Co-developed a web & Excel application for a UK based tobacco company to improve their efficiency in P&L forecasting and reporting for their businesses spread across 45 countries
Carried out requirement analysis, resource estimation, development, configuration management, user acceptance and production releases