S

Sara Varni

CEO

San Francisco, California, United States18 yrs 9 mos experience
Highly Stable

Key Highlights

  • Scaled revenue from $400M to $2.8B in 4 years.
  • Led marketing for Salesforce's flagship product, Sales Cloud.
  • Built high-performing teams across multiple marketing functions.
Stackforce AI infers this person is a SaaS marketing leader with extensive experience in enterprise software.

Contact

LinkedIn

Skills

Core Skills

Revenue GrowthProduct MarketingDemand GenerationCustomer AcquisitionPartner Marketing

Other Skills

CRMCloud ComputingCo-marketingEmail MarketingGo-to-market StrategyLead GenerationMarketingMessagingPaaSPartnership MarketingSaaSSales EnablementSalesforce.com

About

Creative marketing leader with a track record for driving awareness and demand for enterprise software products. Effective at building high performing teams across creative, campaign management, PR, and product marketing. Experience building partner ecosystems and empowering startups to become marketing powerhouses.

Experience

Datadog

CMO

Feb 2024 – Present · 2 yrs 1 mo

Attentive

CMO

Dec 2021 – Feb 2024 · 2 yrs 2 mos · San Francisco Bay Area

Twilio inc.

CMO

Jan 2018 – Dec 2021 · 3 yrs 11 mos

  • Joined company to expand developer/self-service motion to enterprise buyers and accounts. Scaled annual company revenue from $400M to $2.8B in 4 years as part of the GTM leadership team. Grew Marketing function from 80 to 300 employees including Developer Evangelism.

Salesforce

6 roles

SVP of Marketing, Sales Cloud

Jun 2015 – Jan 2018 · 2 yrs 7 mos

  • Ran demand gen and product marketing for the Sales Cloud, Salesforce.com's flagship product.

CMO, Desk.com

Promoted

Feb 2014 – Jun 2015 · 1 yr 4 mos

  • Led marketing for Desk.com, the all-in-one help desk solution for fast growing companies.

Sr. Director, Product Marketing, AppExchange

Promoted

Dec 2012 – Jan 2014 · 1 yr 1 mo

  • In charge of app marketing for Salesforce.com's partner ecosystem including AppExchange, co-marketing and recruitment marketing.

Director, Product Marketing, AppExchange

Promoted

Mar 2011 – Nov 2012 · 1 yr 8 mos

Senior Product Marketing Manager, AppExchange

Jul 2009 – Mar 2011 · 1 yr 8 mos

  • Lead marketing manager for the AppExchange, salesforce.com's marketplace for partner applications and services.

Product Marketing Manager

Apr 2007 – Jun 2009 · 2 yrs 2 mos

Education

UCLA Anderson School of Management

MBA

Jan 2004 – Jan 2006

Bucknell University

BS with honors — Business Administration

Jan 1996 – Jan 2000

Bishop O'Dowd High School

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