Oct 2022 – Aug 2023 · 10 mos · J&K Leh Ladakh North Punjab

• Was responsible for building Emerging Retail Business from the ground up with an organised Distribution & Retail. Taking care of North Punjab, Leh, Ladakh, Jammu & Beloved KASHMIR.
• Result-driven professional with excellent team management skills and the capability to manage change with ease by Implementing sales strategies and promotional activities to capture sustainable revenue goals in the assigned markets. Leading the Sales & Distribution team half dozen Sales officers and multiple Distributors.
• Managing overall business growth functions including sales, marketing, distributor relationship management and team leadership.

Oct 2020 – Oct 2022 · 2 yrs · Kashmir and Ladakh

• Handled distribution for Kashmir and Leh Ladakh.
• Channel Management - Distribution alignment and Distribution Correction was the basic things I did during this time. Made two new distributor and was a big success.
• Took one of the biggest marketing drive in order to build the awareness about Jockey Kids Business.
• Team Management- Worked with a team of 4 sales Officers across territory.
• Responsible for the Secondary & primary targets of the territory.
• Captured 3 times growth in market share and revenue particularly in Women and Kids Business.
• Focus area - WOD, Retail, New Retail outlets, NPD, Modern Retail, Departmental Stores.

Jun 2017 – Oct 2020 · 3 yrs 4 mos · Jammu & Kashmir (Union Territory), India

• Handled 350 retailers in 10 districts of Kashmir Division of J&K. (Overseeing -5 Distributers, 3 Direct Dealers & 3 Brand shops). Previously handled Himachal area along with Mohali.
• Conceptualizing & implementing competitive strategies for generating sales, developing and expanding market share towards the achievement of revenue & profitability targets.
• Gathering market intelligence, tracking competitors’ activities and providing valuable inputs for fine tuning sales & marketing strategies.
• Building and maintaining healthy business relations with high net worth and corporate clients, ensuring high customer satisfaction matrices by achieving delivery & service quality norms.
• Reviewing and interpreting the competition and market information to fine-tune the marketing strategies.
• Planning & executing brand promotion activities by developing communication mix and strategies for new brand launch.
• Overseeing the smooth execution of sales promotional strategies such as sales schemes, campaigns, test marketing, free sampling and demonstration programs for market development.
• Mapping client’s requirements & providing best products to suit their requirements; generating business from existing accounts and achieving sales growth.
• Leading a team of Channel Managers, Sales staff of dealers to deliver sales of products and service the existing clients and help resolving complaints.
• Extensively travelled to various places for sales operations and maximum output.
• Developing various MIS Reports and sales presentations using MS Office (Excel, PowerPoint, etc.).
• Setting team targets on a monthly & weekly basis and ensuring achievement of the same

Jul 2016 – Jul 2017 · 1 yr · Chandīgarh Area, India

•  Planning and monitoring store operations of receipt, storage, return of undelivered stock & inventory control.; implementing sales promotional strategies to increase the sales volume & achieving maximum customer satisfaction.
•  Driving operational improvements, responsible for monitoring and continually improving standards of performance and quality within the operation.
•  Developing and implementing the sales & service plans for the store to meet business objectives; ensuring that all statutory requirements pertaining to sales and operation are complied.
•  Supervising entire retail operations inclusive of attractive display of goods, visual merchandising, customer service and managing the departments.
•  Monitoring stock allocation and replenishment, ensuring stock levels in store are maintained through monitoring stock & liaising with store planner for optimal replenishment and implementing various precautions to avoid stock losses.
•  Maintaining and upholding high retail brand standards & value of integrity, customer service, team work, work discipline, cost consciousness, respect for staff & organization and transparency