Apr 2025 – Jun 2025 · 2 mos · Mumbai, Maharashtra, India · On-site

Oct 2024 – Nov 2024 · 1 mo · Navi Mumbai, Maharashtra, India · On-site

Jul 2024 – Mar 2026 · 1 yr 8 mos

Dec 2023 – Jun 2024 · 6 mos · On-site

• Managed a PR agency that drove coverage across Indian news media and social media platforms pre & post the debut on Shark Tank India Season 3.
• Implemented a streamlined process for content collaborations with macro & micro-Influencers reducing content delivery time.
• Managed a community of 1000+ upliance owners driving engagement, word-of-mouth, and product usage metrics.
• Managed a community of 800+ product enthusiasts driving product & brand awareness and sales.

Sep 2021 – Dec 2023 · 2 yrs 3 mos · On-site

• Reported to the CEO to ideate and develop brand and product positioning at the brand's early stage
• Built a community of 400+ early adopters to participate in the beta-testing phase of product development.
• Curated and managed consumer experience for early product owners.
• Designed Advertising campaigns, driving brand awareness, engagement & traffic - across all socials across Feb’23- July’23
• Managed a PR Agency, executed 3 press releases with coverage in 200+ media outlets. Secured interviews and reviews with mainline publications such as The Hindu, Indian Express, and Times of India.
• Led A/B testing that helped optimize for brand and product messaging on website.
• Led productions for Ad shoots, Testimonials, Events and tracking their performance & creating growth plans across all promotional platforms.
• Successfully organized events with our customers, fostering positive word-of-mouth and cultivating an active and engaged community.

Jul 2021 – Sep 2021 · 2 mos

Jul 2021 – Aug 2021 · 1 mo · Mumbai, Maharashtra, India

Sep 2020 – Nov 2020 · 2 mos

Nov 2019 – Jan 2020 · 2 mos · Navi Mumbai, Maharashtra

• Worked on Promotional Advertisement's for sponsors
• Copywriting, and production that included scripting editing and animation.
• Promotional Article writing for the website.
• Shot and directed one edition of a talk show segment called Tea Time Talk.

Oct 2019 – Dec 2019 · 2 mos · Navi Mumbai

• • Worked as a news anchor for SIESNET which is the YouTube channel for the annual news report of SIES College of Arts, Science and Commerce (Nerul)

Sep 2019 – Feb 2020 · 5 mos

• Management and planning of digital promotional content for the event.
• Worked on creating video commercial advertisements for Frames Film Festival.
• Worked on Editing and creating the After Movie for Frames Film Festival with the help of our Visual Arts team.

Jul 2019 – Aug 2019 · 1 mo · Thane, Maharashtra

• Part of designing and transcribing content for the self published book by Trailblazers called "Beyond the Classroom"
• Created Corporate promotional Videos for the Trailblazers' YouTube channel.
• Shot and worked on the narrative voiceover and editing for the after movie of the corporate event for HPCL.
• Designed a promotional standee on Photoshop for an HR summit.