Jan 2025 – Present · 1 yr 3 mos · Remote

• LymLyt is a B2B content marketing agency for SaaS companies.
• We work with content leads, senior content managers, and VPs of Marketing who have a clear strategy but need consistent, high-quality execution they can trust.
• What we handle:
• Content strategy and editorial planning
• Long-form SEO content mapped to the buyer journey
• Case studies, thought leadership, and sales-assist content
• Content audits and competitive gap analysis
• We operate on retainer or deliverable-based pricing.
• No hourly. Every engagement starts with a clear benchmark so you can see what moves over time.
• Visit lymlyt.pro to see packages and pricing.

Nov 2023 – Jan 2025 · 1 yr 2 mos · Remote

Aug 2023 – Present · 2 yrs 8 mos · United States · Remote

• https://blog.getadmiral.com/author/rashmita-behera
• I create content around adblock recovery, subscription, paywall, and visitor relationship management for publishers.

Jul 2023 – Jan 2024 · 6 mos · Remote

Mar 2023 – Jun 2023 · 3 mos · Remote

Dec 2022 – May 2023 · 5 mos · Remote

Sep 2022 – Dec 2022 · 3 mos · Remote

Oct 2021 – Sep 2022 · 11 mos · Canada · Remote

• AdButler is a sell-side ad server working with brands such as HP, Costco, Pattison Media, Indian Express, and more.
• ✅ Launched a case-study series.
• ✅ Collaborated with industry leaders to promote our products.
• ✅ Secured speaking opportunities on leading platforms/shows.
• ✅ Published multiple landing pages to support new product launches.
• ✅ Successfully launched the industry podcast, AdTech Unscripted, in under two months.
• ✅ Strategically placed client quotes on relevant product pages to boost credibility and drive conversions.
• Left because marketing was not a focused department.

Jan 2021 – Aug 2021 · 7 mos

• ✅ Revived ghosted clients by running personalized campaigns.
• ✅ Led weekly 1:1 calls with AEs and SDRs to improve communication and collaboration.
• ✅ Boosted retention rates by engaging existing customers with targeted marketing activities.
• ✅ Created customizable deck and email templates for the sales team to quickly communicate with prospects.
• ✅ Worked closely with the customer-facing team to better understand clients' psychology and tailor our approach to their needs.
• Left because company was preparing to get acquired, didn't feel safe to stay.

Jan 2019 – Dec 2020 · 1 yr 11 mos

• ✅ Increased inbound pipeline by 25% Q by Q.
• ✅ Maintained quarterly blog calendar and distribution.
• ✅ A/B testing and CTA testing to increase the quality of leads.
• ✅ Optimised content for better search ranking and engagement.
• ✅ Engaged with 5+ industry leaders to increase market visibility.
• ✅ Created funnel-specific and personalized collaterals and achieved 30% better engagement.
• ✅ Interviewed various industry leaders which further helped the company network within certain specific niches.
• ✅ Ranked for "header bidding" and "Google Ad Manager" along with other several high-volume and high-competition keywords.

Jan 2018 – Jan 2019 · 1 yr

• Callsmaster Services LLP, a digital marketing firm, promotes all online and offline businesses to grow digitally.
• As a content writer, my responsibilities included:
• ✅ Create unique content for clients from various domains - education, finance, news, technology, etc.
• ✅ Work with the design team to update the company's website
• ✅ Communicate closely with clients to deliver needed results
• ✅ Create templates for organic and paid marketing campaigns
• ✅ Manage social media platforms like Facebook and LinkedIn
• ✅ Generate actionable keyword strategy for clients
• ✅ Proofread and edited content
• Left because agency-life was too hectic for me.