Charmaine Fernandes — Product Manager
Bringing Stories to Life | Shaping Impactful Entertainment Across TV & Tech With 19+ years at the intersection of media, technology, and storytelling, I’m passionate about crafting entertainment experiences that connect deeply with audiences. As Launch Manager at Netflix India, I lead the debut of titles across genres—ensuring every launch is seamless, impactful, and true to the brand’s storytelling DNA. My focus: strategic execution, operational innovation, and maximizing member joy through collaboration and cultural insight. Career Highlights: Netflix: Leading high-impact title launches, building scalable workflows, and optimizing operational systems for excellence and innovation. Amazon miniTV: Drove multi-genre content programs and streamlined creative operations that reached millions across India’s digital ecosystem. Meta (APAC): Enabled media partners and creators to embrace emerging formats—spearheading adoption of Reels and in-stream ads, driving both impact and scale. I began my career in Indian television—learning the craft of storytelling and audience engagement before moving into global roles that blend creativity with data, process, and technology. Armed with a Master’s in Marketing Management (JBIMS), I thrive on building bridges between creative vision and product execution—turning ideas into scalable, audience-first experiences that shape culture and business impact alike.
Stackforce AI infers this person is a B2C Entertainment and Media professional with a focus on product management and strategic marketing.
Location: Mumbai, Maharashtra, India
Experience: 19 yrs 2 mos
Skills
- Product Management
- Launch Operations
- Program Management
- Stakeholder Management
- Product Marketing
- Strategy
- Partner Relationship Management
- Strategic Partnerships
- Content Strategy
- Media Strategy
Career Highlights
- 19+ years in media and technology
- Expert in strategic title launches at Netflix
- Proven track record in optimizing operational systems
Work Experience
Netflix
Launch Manager (1 yr 8 mos)
Amazon
Senior Program Manager (Content) (1 yr 3 mos)
Meta
Partner Product Marketing Manager, Media & News (7 mos)
Partner Solutions Manager - Creators, Media Partnerships (4 yrs 3 mos)
Viacom18 Media Private Limited
Programming - English Entertainment - Vh1 (2 yrs)
The Walt Disney Company
Assistant Manager - Programming (2 yrs 4 mos)
Star India Pvt Ltd
Senior Executive - Programming Strategy (3 yrs 9 mos)
Marketing & Communications Executive (3 yrs 4 mos)
Education
Masters in Marketing Management at Jamnalal Bajaj Institute of Management Studies (JBIMS)
Bachelor in Management Studies at St Andrews College, Bandra
Higher Secondary Certificate (HSC) at SIES College of Commerce, Nerul
Secondary School Certificate (SSC) at Sacred Heart High School