Smeer Chopra — CEO
With over 30 years of experience across Retail, E-commerce, FMCG, Telecom, and Manufacturing, I bring extensive expertise in building financially strong and scalable consumer businesses. I currently serve as Chief Financial Officer at Noise, where I partner closely with leadership teams to support profitable growth while maintaining strong financial governance and operational discipline. My role spans Finance, Supply Chain, Legal, and IT Infrastructure, ensuring the organization has the systems, controls, and strategic clarity required to scale efficiently. Earlier, as Chief Financial Officer at Lenskart, I was part of the company during a significant growth phase. I helped build a strong finance organization and supported the expansion of the retail footprint from 19 stores to over 1,200 locations, while also enabling international growth across multiple markets. During this period, I led funding processes, investor engagement, and strategic transactions that supported the company’s expansion. Across my career, I have worked with organizations including Lenskart, Walmart / Bharti Retail, Airtel, Coca-Cola, and McDonald's, contributing to business scale, financial discipline, and operational efficiency. Areas of Focus • Strategic finance and business planning • Fundraising and investor relations • Mergers and acquisitions • Retail and e-commerce expansion strategy • Supply chain and working capital management • Financial governance and risk management • Global business structuring and compliance I enjoy working closely with founders and leadership teams to build profitable and sustainable growth models, particularly in high-growth consumer and retail businesses. As a Certified Independent Director, I bring strong experience in financial governance, risk management, capital strategy, and scaling consumer businesses. I collaborate with leadership teams to strengthen governance structures, support strategic decisions, and enable disciplined business growth. Board Interests • Consumer technology and digital brands • Retail and e-commerce businesses • Founder-led growth companies • Companies preparing for institutional capital or global expansion Beyond my executive role, I actively engage with the startup ecosystem as an advisor and early-stage investor, supporting founders in building financially disciplined and scalable businesses.
Stackforce AI infers this person is a strategic financial leader in the retail and e-commerce sectors.
Location: Gurgaon, Haryana, India
Experience: 32 yrs 1 mo
Skills
- Strategic Planning
- Financial Governance
- Retail Expansion
- Fund Raise & Investor Relations
- Retail Operations
- Financial Discipline
- Risk Management
- Process Excellence
- Financial Management
Career Highlights
- Led financial governance for high-growth companies.
- Successfully expanded retail operations from 19 to 1,200+ stores.
- Expert in fundraising and investor relations.
Work Experience
Noise
Chief Financial Officer (3 yrs 5 mos)
Lenskart.com
Chief Financial Officer (7 yrs 6 mos)
Bharti Retail Limited (Easyday)
Vice President - Finance (7 yrs 10 mos)
Bharti Airtel Limited
Principal Risk Officer (1 yr 1 mo)
Coca-Cola India
General Manager-Process Excellence (8 yrs 7 mos)
AMALGAM FOODS LIMITED
Finance Manager - McDonald's North Distribution (1 yr 8 mos)
Controls and Switchgear Ltd.
Asst. Manager - Corporate Finance (2 yrs)
Education
Certified Independent Director at Indian Institute of Corporate Affairs
ICAI at The Institute of Chartered Accountants of India
ICWAI at Institute of Cost Accountants of India
at Delhi University
Higher Secondary at Kulachi Hans Raj Model School