Nov 2023 – Dec 2023 · 1 mo

• 1) Created relational Database using SQL by linking and data cleaning using Python and Excel to streamline data access and reporting
• 2) Created marketing mix models, attributing digital and TV ad spending to product sales across various channels and other such variables
• 3) Performed seasonality analysis and trend mapping of Competitors and own company using Nielsen Data

Apr 2023 – Jun 2023 · 2 mos

• 1) Conducted outbound outreach to multiple companies, sharing Showreel and credentials deck, and successfully pitched to a specific number of clients.
• 2) Analyzed monthly reports, focusing on inbound activities and using CRM software to maintain and update client information regularly.
• 3) Developed a deep understanding of target audience demographics and cultural nuances, tailoring communication accordingly for both adult and child audiences.
• 4) Demonstrated expertise in comprehending client briefs, including Bira 91, Ninjacart, Scapiacards, and Asian Paints.
• 5) Implemented strategies for precise targeting, such as market research, direct client engagement, and enhancing CRM functionality and exploring community-building through social media marketing.

Apr 2023 – Jun 2023 · 2 mos · Gurugram, Haryana, India

• 1) Initiated Jindal's online presence by launching an Instagram page, created the social media strategy aligning with brand values & business collaboration with Hardik Pandya to boost viewership and engagement
• 2) Developed MIS for website tracking & deadline management & collected approval from CMO to optimize homepage
• 3) Reviewed IndiaMart Proposals & contacted RPMs, distributors to enhance branding activities & conversions for JPSM & retail stores
• 4) Performed an in-depth audit of Jindalx telecallers' scripts & analyzed customer journeys to address sales bottlenecks effectively.

May 2022 – Jun 2022 · 1 mo

• 1) Crafted & implemented a Go-to-market strategy and proposed a phased future plan for customer acquisition
• 2) Carried out secondary research to curate marketing insights for better conversion of the platform amongst new users
• 3) Onboarded volunteers to provide emotional support on the platform by means of cold calling prospective users

Apr 2021 – May 2021 · 1 mo · India

• handled social media accounts like linkedin and twitter to increase followers and engagements.
• posted content from volunteer team with suitable hashtags to increase the reach.
• collaborated with other NGOs to conduct live sessions on Instagram
• made posters for the team using photoshop and canva.
• mentoring incoming interns

Jul 2020 – Mar 2022 · 1 yr 8 mos · India

• Highlights-
• 1-cold calling and event planning in communities.
• 2-new client onboarding and order placement through enticing offers
• 3- Keep an eye out for new customer deliveries and cooperate with the logistics crew.
• 4-customer service for new customers
• 5-converting trial subscribers to active subscribers.
• 6- assisting the telecaller team with pitching and technical issues.

Jan 2020 – Jun 2020 · 5 mos · Amritsar/Ludhiana Area

• Check Quality parameters of the packaging material (aluminium cans, PET bottles) as well as the root products that goes into the making of PEPSICO products like Tropicana and Pepsi and also watching over the production of the same.

Aug 2019 – Oct 2019 · 2 mos · United States

• Checking various parameters especially metablomics of fat-free and whole milk yoghurt.