Akash Jauhari

Partnerships Manager

Mumbai, Maharashtra, India9 yrs 1 mo experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in digital marketing across multiple industries.
Proven track record in driving user engagement and retention.
Strong background in brand strategy and performance marketing.

Stackforce AI infers this person is a Digital Marketing Specialist with expertise in Media & Entertainment and E-Commerce sectors.

Contact

Skills

Core Skills

Digital MarketingBrand StrategyPerformance Marketing

Other Skills

Brand MarketingMedia SalesStrategic InsightsBusiness ReviewsSales PresentationsCommunicationAPACSales Pipeline ManagementBranded ContentBusiness StrategyFacebook MarketingCRMPaid performance marketingStrategic partnershipsData driven storytelling

About

Sadly, not the one who will get you a blue tick. But, I come with a diverse experience in OTT, E-Commerce, Mobile Gaming and BFSI verticals With my MBA in Brand communication , my zeal and inclination towards brands and digital make me a hungry learner everyday. My expertise includes: Goal and vision setting Capacity building Online community building Brand strategy Paid performance marketing Strategic partnerships Data driven story telling Content marketing Influencer marketing Acquisition and retention User Lifetime Value Recruitment Business Reviews and Sales Pitches Mentoring

Experience

9 yrs 1 mo

Total Experience

1 yr 9 mos

Average Tenure

3 yrs 10 mos

Current Experience

Burger king

Lead - Performance, CRM & Alliances

Feb 2022 – May 2022 · 3 mos · Mumbai, Maharashtra, India · On-site

Scaling revenue for Burger King at the back of the Burger King App.
1-Managing Digital Campaigns for the entire product range for Food & Beverages driving revenue growth.
2- Developed & Executed targeted marketing campaigns through digital channels, resulting in increased app Downloads and user engagement.
3- Utilised CRM channels to collect and analyze customer data, enabling effective segmentation and personalised communication.
4-Implemented customer feedback loops within the app facilitating two-way communication and enhancing customer satisfaction and loyalty.

Brand MarketingStrategic InsightsBusiness ReviewsSales PresentationsCommunicationAPAC+3

The walt disney company

2 roles

Lead - Paid Digital Marketing

Jul 2021 – Feb 2022 · 7 mos

Brand MarketingStrategic InsightsBusiness ReviewsSales PresentationsCommunicationSales Pipeline Management

Digital Marketing & Growth

Jun 2020 – Jul 2021 · 1 yr 1 mo

What do I do?
Grow SVOD for Disney+ Hotstar.
How do I do that?
Picking the right strategy for Paid Digital Platforms to reach the right audience at efficient costs by setting up Branding & Performance Campaigns.
Rewarded as “IPL 2020 Hotshot” for planning and executing the biggest performance campaign for Hotstar ever.
Have planned and executed the following Releases/Events-
Movies- Dil Bechara, Lootcase, Khuda Hafiz, Sadak2, Laxmii,Big Bull
Regional- Mookuthi Aman(Tam), Tripples(Tamil),Live telecast, Teddy,Bhoomi
Sports- US Open, French Open, English Premier League, ISL,Dream11 IPL2020,Paytm InDvsENG, Vivo IPL2021
Specials- Hostages2, Criminal Justice,1962
Premium- Artemis Fowl, Mandalorian 2, Undoing, Soul,Wanda Vision, Falcon&the Winter Soldier.

Brand MarketingStrategic InsightsSales PresentationsCommunicationSales Pipeline Management

Dentsu

3 roles

Senior Manager- Digital(Media, Ecom,BFSI and Gaming)

Promoted

Jan 2020 – Jun 2020 · 5 mos

Brand MarketingMedia SalesStrategic InsightsSales PresentationsCommunicationSales Pipeline Management

Manager -Digital (OTT, Ecom,Ed-Tech,BFSI and Gaming)

Promoted

Aug 2018 – Jan 2020 · 1 yr 5 mos

Key Verticals Handled- Paid Digital Strategy - Performance & Branding
BFSI- Quality Lead Generation, consumer retention, LTV, cross selling, Re-marketing, data science.
OTT- Communication, cross selling, creatives, movie launches, originals launches.
E-Commerce- App & Desktop marketing, app retention, re-marketing, up sell & cross sell, luxury.
Gaming- Fantasy sports, acquisition & retention, LTV, brand strategy, vernacular theme marketing.
Robotics- User persona mapping, cross channel sales, PAN India launch

Brand MarketingMedia SalesStrategic InsightsSales PresentationsCommunicationSales Pipeline Management