Dara Treseder

CEO

San Francisco, California, United States15 yrs 5 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • First Black inductee into Forbes CMO Hall of Fame
  • Recognized as World's Most Influential CMO by Forbes
  • Led marketing for Fortune 500 companies
Stackforce AI infers this person is a Marketing Executive specializing in B2B and B2C sectors.

Contact

LinkedIn

Skills

Core Skills

Marketing LeadershipE-commerce StrategyCommunity EngagementDemand GenerationMarketing Strategy

Other Skills

brand managementbrand strategycommunicationsconsumer insightscontent marketingdigital marketinge-commercemembership marketing

About

Dara Treseder is a proven business and technology leader with deep expertise in building high-performing global marketing, communications, and commercial organizations that drive revenue growth, brand transformation, and digital innovation across Fortune 500 B2B and consumer companies. Currently, Dara serves as Chief Marketing Officer at Autodesk—the leading innovative technology and software company transforming how the world is designed and made, from greener buildings and cleaner cars to award-winning TV shows, movies, and games. In this role, Dara leads Autodesk’s global e-commerce business (including Autodesk Store), sets strategic direction for marketing the product portfolio, and oversees the company’s marketing, brand, communications, demand generation, growth, digital, and education business teams. A veteran Chief Marketing Officer, Dara previously served as Global Head of Marketing, Communications & Membership at Peloton, CMO of Carbon, and CMO of GE Business Innovations & GE Ventures. Earlier in her career, she drove growth and marketing efforts at Apple and Goldman Sachs. Dara has received numerous prestigious recognitions, including being honored by CNBC as a Changemaker—one of the women transforming business, the economy, and society. Forbes named her the World’s Most Influential CMO, and she made history as the first Black person inducted into the Forbes CMO Hall of Fame. Additionally, Dara has been recognized by Business Insider as one of the “Top 25 Most Innovative CMOs in the World,” by AdWeek as a “Brand Genius,” and by Inc. Magazine as one of the “30 Inspirational Women to Watch in Tech.” A recognized global growth and revenue leader, Dara serves on the board of Robinhood. She is also an advocate for public health, serving on the board of the Public Health Institute. Dara graduated cum laude from Harvard University with highest honors in her field and holds an MBA from Stanford University.

Experience

Howard university

Board of Visitors

Sep 2025 – Present · 6 mos

  • Board of Visitors for the College of Engineering and Architecture at Howard University.

Autodesk foundation

Board of Directors

Dec 2022 – Present · 3 yrs 3 mos

Autodesk

Chief Marketing Officer

Oct 2022 – Present · 3 yrs 5 mos

  • Autodesk helps you design and make anything. #MakeAnything #LetThereBeAnything
  • Leads global e-commerce business, sets the strategy to market the product portfolio, and oversees the company’s marketing, brand, communications, demand generation, growth, digital, and education business teams.
e-commercemarketing strategybrand managementcommunicationsdemand generationdigital marketing+2

Robinhood

Board of Directors

Oct 2021 – Present · 4 yrs 5 mos

  • Robinhood is on a mission to democratize finance for all.
  • Committees: Nomination + Governance and People + Compensation

Pacific gas and electric company

Board of Directors

Mar 2020 – Oct 2021 · 1 yr 7 mos

  • PG&E is one of the largest combined natural gas and electric energy companies in the United States. The company provides natural gas and electric service to approximately 16 million people throughout a 70,000-square-mile service area in northern and central California.
  • Served on People & Compensation and Nomination & Governance committees.
  • Served on a three-member committee that led the CEO search and selection process, resulting in the successful hiring of the company’s new CEO.

Sequoia capital

Scout (Seed Stage/Series A Investor)

Jan 2020 – Present · 6 yrs 2 mos

  • Seed stage/Series A Investor as part of Sequoia’s Scout Program.

Peloton interactive

SVP | Global Head of Marketing, Communications & Membership

Jan 2020 – Oct 2022 · 2 yrs 9 mos

  • Forbes #1 Most Influential CMO.
  • Led Membership (subscription business), Community, Brand, Product Marketing, Global Marketing, Consumer Strategy & Insights, Acquisition, Media, Lifecycle Marketing, Communications, and Creative.
  • Co-Executive Sponsor of Black@Peloton
membership marketingcommunity engagementbrand strategyconsumer insightsMarketing LeadershipCommunity Engagement

Carbon

CMO | Chief Marketing & Communications Officer

Jan 2018 – Jan 2020 · 2 yrs

  • Led global marketing, communications, and inside sales organizations.

Ge

CMO | Chief Marketing Officer, Business Innovations & GE Ventures

Jul 2017 – Dec 2018 · 1 yr 5 mos · San Francisco Bay Area

Public health institute

Chair, Board of Directors

Jan 2017 – Present · 9 yrs 2 mos

  • The Public Health Institute (PHI) is an independent, nonprofit organization dedicated to promoting health, well-being and quality of life for people throughout California, across the nation and around the world.
  • As one of the largest and most comprehensive public health organizations in the nation, we are at the forefront of research and innovations to improve the efficacy of public health statewide, nationally and internationally.
  • PHI was distinguished as one of the top 50 “Best Non-profit Organizations to Work For” by the Non-Profit Times in a national search.

Apple

2 roles

Global Head of Demand Generation, FileMaker

Mar 2015 – Jul 2017 · 2 yrs 4 mos

  • Led worldwide team responsible for strategic marketing:
  • demand generation and sales enablement
  • content marketing
  • communications
  • brand and advertising
  • digital marketing, advocacy, and social media
  • strategic partnerships, partner management, and channel marketing

Finance & Strategy, iPhone Business Worldwide

Jun 2013 – Sep 2013 · 3 mos

demand generationcontent marketingcommunicationsdigital marketingDemand GenerationMarketing Strategy

Neubridges

2 roles

Co-Founder & Investor

Jan 2013 – Jan 2020 · 7 yrs

CEO | Chief Executive Officer

Jan 2013 – Jan 2015 · 2 yrs

  • NeuBridges is an international marketing, strategy, and innovation consulting firm that brings the best practices of Silicon Valley to growth markets.
  • Clients include: GE, Stanford University, Experience Point, Sub Rosa, and The Tony Elumelu Foundation.

Goldman sachs

Head of Marketing & Strategy, Global Liquidity Management Business

Jun 2010 – Aug 2012 · 2 yrs 2 mos

Education

Harvard University

A.B

Stanford University Graduate School of Business

Master of Business Administration (MBA)

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