Jan 2024 – May 2025 · 1 yr 4 mos · Singapore

• Top 2 Seller in APAC in New Business attainment (%) in FY2024

Nov 2022 – Jan 2024 · 1 yr 2 mos · Singapore

• Top 3 Seller in APAC in New Business attainment (%) in FY2023

Nov 2021 – Nov 2022 · 1 yr · Singapore

• Singapore

Mar 2020 – Nov 2021 · 1 yr 8 mos · Singapore

• ASEAN & SAARC

Jul 2018 – Dec 2018 · 5 mos · Singapore

• Supported the launch of third-party sellers from Southeast Asia onto the Amazon marketplace through marketing initiatives and partnerships with external agencies.
• Developed go-to-market initiatives for regional development within Southeast Asia/Australia/New Zealand.
• Localised and led the development of Southeast Asia's websites to educate and recruit sellers to sell on Amazon.
• Assisted in crafting the team's marketing strategy to enhance seller education via blogposts, email marketing and webinars.
• Increased the traffic to launch conversion rate through frequent deep dives and removal of blockage points.
• Launched and achieved 2,000 likes on Official Vietnamese Facebook page in a month without paid ads.
• Utilised Adobe Analytics, Google Analytics and Tableau weekly to identify and rectify pain points of sellers.

May 2017 – Nov 2017 · 6 mos

• Cross-border payment solution that helps online shoppers pay less through favourable exchange rate and coupon codes
• Increased the usage of Coupon codes by 20 times, while tripling the number of sites supported by the company.
• Built up company's knowledge base on Zendesk from scratch
• Initiated a marketing channel that accounted for 10% of the company's web traffic.
• Built monthly surveys on Typeform, as well as presenting respective results to the company.
• Boosted the company's Instagram followers from 60 to 1000 with self-generated materials using Adobe Illustrator.
• Planned and carried out the company's Influencer, Email and Offline campaigns.