Jul 2021 – Dec 2022 · 1 yr 5 mos · Watford, England, United Kingdom

• Senior Amazon Account Manager at Highlands Digital Focussing on Growth Strategy | Amazon Agency | PPC Expert for Corporates, SMEs & Start-ups | Maximizing Revenue via Data Analytics, SEO, Content Optimization & Merchandising |

Mar 2021 – Jul 2021 · 4 mos · Cambridge, England, United Kingdom

Feb 2019 – Mar 2021 · 2 yrs 1 mo · Wembley, England, United Kingdom

• Maintain and manage all Marketplace Platforms –Amazon, eBay, Onbuy, Groupon, Wish and BigCommerce website
• Develop and deliver Amazon strategy to maximise sales in line with company’s targets
• Manage the brands’ Amazon Seller central accounts and Vendor central account
• Maintain profitability by calculating/monitoring FBA/FBM cost for each SKU on amazon.
• Create new FBA shipments according to past sales analysis and seasonal sales projections.
• Execute sales campaigns on Amazon utilising AMS, deals, vouchers, discounts and promotions
• Work closely with team of graphic designers to ensure brand’s image and product’s USPs are conveyed in appealing manner
• Manage, update and optimise product listings with SEO-rich content and A+ Brand Content.
• Optimise advertising on Amazon to a pre-defined ACOS targets
• Create new product listings as required, adding all the relevant copyright and content
• Manage and update the brands’ storefronts periodically
• Monitor each accounts performance and ensure all technical issues are dealt with in a timely manner, liaising with Vendor/Seller Central support as required
• Manage customer service team and ensure they operate within strict Amazon policies
• Regular analysis of competitors’ products, listings, pricing and feedback for internal reporting
• Analyse viability of amazon’s new initiatives and opportunities for business’s growth.
• Manage Drop Shipping platform
• Review Drop Shipping account applications and work closely with existing resellers
• Formulating ways of cutting costs and operational expenses.
• Maintain and improve shipment label printing process.
• Maintain and manage order and inventory management solution Linnworks

Feb 2018 – Jan 2019 · 11 mos

• Identifying areas for expansion and development in e-commerce arena.
• Product research, development and procurement.
• Create weekly/monthly forecasts on revenue/target management and end of month reports on revenue and market performance.
• Oversee creation and maintenance of listings on e-commerce platforms (Amazon, ebay and Magento)
• Maintain profitability by calculating/monitoring FBA/FBM cost for each SKU on amazon.
• Create new FBA shipments according to past sales analysis and seasonal sales projections.
• Create and manage advertising campaigns on Google, Amazon and eBay utilising PPC, Google Shopping, Google Adwords and Google Analytics
• Manage affiliate marketing campaigns on Webgains network.
• Resolve technical issues on all e-commerce platforms.
• Identify areas of e-commerce website improvement and manage webmasters team.
• Assist customer service co-ordinator in order management, customer services and after sales enquiries.
• Liaise with Logistics team ensuring timely delivery of orders and FBA shipments.
• Liaise with suppliers regarding inbound stock

Jul 2015 – Feb 2018 · 2 yrs 7 mos · Watford, England, United Kingdom

• Creating product listings on various online platforms such as eBay, Amazon, Tesco and CDiscount.
• Providing customer service for marketplaces
• Digital marketing campaigns & strategy
• Monitoring company and competitor's weekly sales across all channels
• Assisting with research projects for business optimisation & growth
• Analyzing past sales figures/trends to anticipate future product needs.
• General business tasks and administration alongside the manager