Mrigank Singhal — Product Manager
I’m a digital growth and experience leader with almost a decade of experience driving revenue, adoption, and conversion across ecommerce and app-based platforms. My strength lies in bridging strategy and execution by using customer insights, experimentation, and analytics to improve how users discover, engage with, and convert across digital journeys. I’ve worked closely with product, engineering, design, merchandising and marketing teams to translate business priorities into experience changes that deliver measurable impact. At adidas, I currently lead growth and optimization initiatives across app and web channels in SEAPAC and India, focusing on experimentation, personalization, and funnel performance. Previously, I’ve helped scale digital businesses, launch new product offerings, and drive customer adoption in high-scale consumer environments including QSR and healthcare. I enjoy working at the intersection of product, customer experience, and growth, especially in roles where data, storytelling, and cross-functional collaboration shape meaningful outcomes.
Stackforce AI infers this person is a Digital Growth Leader specializing in Ecommerce and User Experience.
Location: Gurugram, Haryana, India
Experience: 9 yrs 1 mo
Skills
- Ecommerce
- Growth Strategies
- Merchandising
- Performance Marketing
- Category Management
- Digital Business
- Online Marketplace
- Business
- Marketing Strategy
- B2c E-commerce
Career Highlights
- Expert in driving digital growth and user experience.
- Proven track record in ecommerce and app-based platforms.
- Strong cross-functional collaboration skills.
Work Experience
adidas
Consumer Experience and Personalisation- IN & SEAPAC (2 yrs 3 mos)
Campaign Operations and Digital Visual Merchandising Manager, APAC (10 mos)
Apollo 24|7
Senior Category Manager (11 mos)
Jubilant FoodWorks Ltd.
Assistant Manager, Strategy and Operations (10 mos)
Assistant Manager, Aggregator Business (E-commerce) (11 mos)
Business Leaders Program, Strategy and Operations (4 mos)
PwC India
GRID- Advisory, Transportation and Logistics Intern (Aviation Sector) (3 mos)
Student Consultant (1 mo)
Standard Chartered Bank
Information Security Analyst, Risk Manager (2 yrs 9 mos)
Education
Master of Business Administration - MBA at Management Development Institute, Gurgaon
Master of Business Administration - MBA at ESCP Business School
B.Tech at Netaji Subhas University of Technology, East Campus
Secondary Education at Apeejay Stya Education (Svran Foundation)