Feb 2024 – Oct 2024 · 8 mos · Bengaluru, Karnataka, India · On-site

Apr 2022 – Apr 2024 · 2 yrs

Nov 2021 – Apr 2022 · 5 mos

Mar 2020 – Nov 2021 · 1 yr 8 mos

Mar 2018 – Mar 2020 · 2 yrs · Gurgaon, India

• Full responsibility for end to end customer engagement including delivery, optimization & client management.
• Build and Manage relationships across levels with the client and drive better account penetration.
• Upsell/ Cross sell by Managing & Prioritizing Prospects pipeline in line with monthly, Quarterly, Yearly goals.
• Growing total Book of Business (same store & new acquisition accounts) by using consultative selling skills.
• Collaborate with internal managers and teams for daily operations and ensuring the delivery is happening within the committed SLAs.
• Presenting business & account reviews to both internal and external stake holders.
• Managed clients across FMCG, Auto, E-commerce, Education & Real Estate industries.

Sep 2016 – Feb 2018 · 1 yr 5 mos · Noida Area, India

• Being first point contact for our premium media partners & agencies.
• Train the Account Management teams across the partners on all existing products, new products and betas that will be rolled out.
• Manage and grow relationship with clients & partners and develop a thorough understanding of partners' business challenges.
• Handling clients across globe and bring them to Google AdWords from Traditional media.
• Closely Coordinating with Campaign Specialist for project execution.
• Media planning and market research for clients utilizing both internal and external resources like Google trends, Google Media Planner etc.

Mar 2016 – Aug 2016 · 5 mos · Noida Area, India

• Handled Digital Marketing of Major Category in Askmebazaar:
• Fashion (Apparel and Jewelry)
• I. Planning, executing and managing PPC campaigns across Google Search, GDN, Facebook and other performance channels.
• II. Run and manage multiple paid campaigns on Google search, display, shopping and Re-marketing campaigns on different devices including desktop & mobile.
• III. Conduct keyword research, writing effective ad copies, creative selection, budget allocation, landing page selection, bid management and overall digital marketing strategy.
• IV. Analyze campaign's performance including Avg. CPC, CTR & Conversions Rate to reach desired CPL and ROI.
• V. Strategizing and structuring paid campaigns by defining keywords, ad grouping & writing text ads, adding unprofitable keywords as negative.
• VI. Ensuring all relevant information such as prices, discounts, coupon codes, etc. are displayed in the correct format & font on the creative & across the website. Creating Marketing Campaigns
• VII.Knowledge of Working on Google AdWords, Facebook, Google Analytics, Power Editor, Re-marketing, Product Listing Ads

Aug 2014 – Feb 2016 · 1 yr 6 mos · Gurgaon, India

• IBM Global Services helps centralize and standardize digital marketing activities such as campaign planning, execution and management while infusing deep analytics and process expertise. With IBM Global Services you can better understand customer behavior, increase quality of campaign execution and measure ROI. Improve your marketing campaign effectiveness with strong, tactical and strategic support.
•  The job involves working with Global Sales Support team works closely with in market sales teams to collaboratively shape digital solutions that drive the advertiser's strategic initiatives and help Google's major advertising clients and agencies develop digital solutions that build their businesses and brands.
•  Build campaigns for large customers to enable them to meet their objectives and optimise their performance.
•  Develop deep understanding of tools and gather and analyze data at account level, campaign level and Industry level. Analyze query trends and create bids and budget suggestions.
•  Use advanced optimization techniques and works on complex optimization aligned to customer’s goals across Search, GSN.
•  Analysis.tracking and reporting by google analytics.
•  Ads Creation, Run & Testing.
•  Daily Campaign Reporting & Analysis.
•  Improving Quality Score of the Campaigns by increasing relevancy of the ads with the corresponding Keywords and landing pages.
•  Co-ordinating with the marketing team about the requirements of the clients like Walmart .
•  Reporting to Clients about the performance of their campaigns.

Oct 2012 – Jul 2014 · 1 yr 9 mos · Noida

• E-Virtual Services pioneered the concept of business outsourcing in early 2006. It is a renowned outsourcing company, headquartered in Minnesota, offering reliable outsourcing services to the clients residing in the US, UK, India and other countries. E Virtual Services offers a wide array of services including some of the following most popular, among many more:
• Virtual Secretarial / Personal Assistant Services
• Business Research/ Plans
• Internet Marketing/ SEO/ SMO/ PPC
• Website Development/ Design
• Customer Service/ Call centers
• Data entry/ Database upkeep